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Adventure tourism management / Buckley, Ralf / Butterworth-Heinemann/Elsevier - 2010
Title : Adventure tourism management Material Type: printed text Authors: Buckley, Ralf, Author Publisher: Butterworth-Heinemann/Elsevier Publication Date: 2010 Pagination: xvii, 268 p. Layout: ill., pbk. Size: 25 cm. ISBN (or other code): 9781856178341 Price: 1599 Baht Languages : English (eng) Descriptors: [LCSH]Adventure travel
[LCSH]Tourism
[LCSH]Tourism -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17348 Adventure tourism management [printed text] / Buckley, Ralf, Author . - Amsterdam, Boston : Butterworth-Heinemann/Elsevier, 2010 . - xvii, 268 p. : ill., pbk. ; 25 cm.
ISBN : 9781856178341 : 1599 Baht
Languages : English (eng)
Descriptors: [LCSH]Adventure travel
[LCSH]Tourism
[LCSH]Tourism -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17348 Hold
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Barcode Call number Media type Location Section Status 32002000279818 G516 B924 2006 Book Graduate Library General Shelf Available Essentials of tourism / Cooper Chris / Harlow, England : Pearson Financial Times/Prentice Hall - 2012
Title : Essentials of tourism Material Type: printed text Authors: Cooper Chris Publisher: Harlow, England : Pearson Financial Times/Prentice Hall Publication Date: 2012 Pagination: xxiv, 363 p. Layout: col. ill, col. map Size: 27 cm ISBN (or other code): 978-0-273-72438-4 Descriptors: [LCSH]Tourism Class number: G155.A1 Abstract: Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=21135 Essentials of tourism [printed text] / Cooper Chris . - Harlow, England : Pearson Financial Times/Prentice Hall, 2012 . - xxiv, 363 p. : col. ill, col. map ; 27 cm.
ISBN : 978-0-273-72438-4
Descriptors: [LCSH]Tourism Class number: G155.A1 Abstract: Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=21135 Hold
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Barcode Call number Media type Location Section Status 32002000327716 G155.A1 C776 2012 Book Main Library General Shelf Available Global tourism / Theobald, William F. / Elsevier Butterworth-Heinemann - 2005
Title : Global tourism Material Type: printed text Authors: Theobald, William F. (1934-), Author Edition statement: 3rd ed. Publisher: Elsevier Butterworth-Heinemann Publication Date: 2005 Pagination: xxvi, 561 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 0750677899 Price: 400 Baht Languages : English (eng) Descriptors: [LCSH]Tourism Curricular : BALA/BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=15126 Global tourism [printed text] / Theobald, William F. (1934-), Author . - 3rd ed. . - Burlington, MA : Elsevier Butterworth-Heinemann, 2005 . - xxvi, 561 p. : ill., pbk. ; 23 cm.
ISBN : 0750677899 : 400 Baht
Languages : English (eng)
Descriptors: [LCSH]Tourism Curricular : BALA/BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=15126 Hold
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Barcode Call number Media type Location Section Status 32002000275261 G155.A1 G562 2005 c.1 Book Main Library General Shelf Available 32002000126704 G155.A1 G562 2005 c.2 Book Main Library General Shelf Available Tourism / Cook, Roy A. / Prentice Hall - 2006
Title : Tourism : the business of travel Material Type: printed text Authors: Cook, Roy A., Author ; Marqua, Joseph J., Associated Name ; Yale, Laura J., Associated Name Edition statement: 3rd ed. Publisher: Prentice Hall Publication Date: 2006 Pagination: xvii, 489 p. Layout: ill. (some col.), maps (some col.), pbk. Size: 28 cm. ISBN (or other code): 0132045931c: Price: 200 Baht Languages : English (eng) Descriptors: [LCSH]Tourism Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17110 Tourism : the business of travel [printed text] / Cook, Roy A., Author ; Marqua, Joseph J., Associated Name ; Yale, Laura J., Associated Name . - 3rd ed. . - Upper Saddle River, NJ : Prentice Hall, 2006 . - xvii, 489 p. : ill. (some col.), maps (some col.), pbk. ; 28 cm.
ISSN : 0132045931c: : 200 Baht
Languages : English (eng)
Descriptors: [LCSH]Tourism Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17110 Hold
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Barcode Call number Media type Location Section Status 32002000275360 G155.A1 C771 2006 Book Main Library Library Counter Available Tourism and entrepreneurship / Ateljevic, Jovo / Butterworth-Heinemann - 2009
Title : Tourism and entrepreneurship : international perspectives Material Type: printed text Authors: Ateljevic, Jovo, Author ; Page, Stephen, Associated Name Publisher: Butterworth-Heinemann Publication Date: 2009 Pagination: xx, 456 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 9780750686358 Price: 2380 Baht Languages : English (eng) Descriptors: [LCSH]Entrepreneurship
[LCSH]Tourism
[LCSH]Tourism -- ManagementCurricular : BBA/MBA/MSM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16445 Tourism and entrepreneurship : international perspectives [printed text] / Ateljevic, Jovo, Author ; Page, Stephen, Associated Name . - Oxford : Butterworth-Heinemann, 2009 . - xx, 456 p. : ill., pbk. ; 24 cm.
ISBN : 9780750686358 : 2380 Baht
Languages : English (eng)
Descriptors: [LCSH]Entrepreneurship
[LCSH]Tourism
[LCSH]Tourism -- ManagementCurricular : BBA/MBA/MSM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16445 Hold
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Barcode Call number Media type Location Section Status 32002000282630 G155.A1 T645 2009 Book Main Library General Shelf Due for return by 07/18/2018 Tourism, leisure and development / Faulkner, Frank J. / Bangkok : Shinawatra University - 2008
Title : Tourism, leisure and development : emerging themes and research Material Type: printed text Authors: Faulkner, Frank J., Author ; Jones, Colin J., Associated Name ; Neal, Mark, Associated Name Publisher: Bangkok : Shinawatra University Publication Date: 2008 Pagination: 1 CD-ROM Layout: ill. Size: (4 3/4 in.) Price: 500 Baht General note: With compliments of Asst.Prof.Dr.John Walsh Languages : English (eng) Descriptors: [LCSH]Tourism
[LCSH]Tourist tradeCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14523 Tourism, leisure and development : emerging themes and research [printed text] / Faulkner, Frank J., Author ; Jones, Colin J., Associated Name ; Neal, Mark, Associated Name . - Bangkok : Shinawatra University, 2008 . - 1 CD-ROM : ill. ; (4 3/4 in.).
500 Baht
With compliments of Asst.Prof.Dr.John Walsh
Languages : English (eng)
Descriptors: [LCSH]Tourism
[LCSH]Tourist tradeCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14523 Hold
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Barcode Call number Media type Location Section Status 32002000258119 G155.A1 T727 2008 c.1 CD Accompany Master Main Library Edutainment Available 32002000258135 G155.A1 T727 2008 c.1 Computer File Main Library Edutainment Available 32002000258143 G155.A1 T727 2008 c.2 CD Accompany Master Main Library Edutainment Available 32002000258127 G155.A1 T727 2008 c.2 Computer File Main Library Edutainment Available Understanding tourism / Hannam, Kevin / Sage Publications - 2010
Title : Understanding tourism : a critical introduction Material Type: printed text Authors: Hannam, Kevin, Author Publisher: Sage Publications Publication Date: 2010 Layout: pbk. ISBN (or other code): 9781412922784 Price: 1012 Baht Languages : English (eng) Descriptors: [LCSH]Tourism
[LCSH]Tourism -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17353 Understanding tourism : a critical introduction [printed text] / Hannam, Kevin, Author . - Thousand Oaks, CA : Sage Publications, 2010 . - : pbk.
ISBN : 9781412922784 : 1012 Baht
Languages : English (eng)
Descriptors: [LCSH]Tourism
[LCSH]Tourism -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17353 Hold
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Barcode Call number Media type Location Section Status 32002000279842 G155.A1 H243 2010 Book Main Library General Shelf Available Worldwide destinations / Boniface Brian G. / Oxford : Butterworth-Heinemann - 2001
Title : Worldwide destinations : the geography of travel and tourism / Material Type: printed text Authors: Boniface Brian G. ; Cooper Chris Edition statement: 4 Publisher: Oxford : Butterworth-Heinemann Publication Date: 2001 Pagination: vi, 259 p. Size: 25 cm ISBN (or other code): 978-0-7506-5997-0 Descriptors: [LCSH]Tourism
[LCSH]TravelClass number: G155.A1 Abstract: "Worldwide destinations casebook provides 36 comprehensive case studies of international tourism destinations. A companion text to the core textbook Worldwide destinations, 4th ed., these cases contextualize the learning and provide real life illustrationsof the theories covered" -- Cover, p. 4. Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=19201 Worldwide destinations : the geography of travel and tourism / [printed text] / Boniface Brian G. ; Cooper Chris . - 4 . - Oxford : Butterworth-Heinemann, 2001 . - vi, 259 p. ; 25 cm.
ISBN : 978-0-7506-5997-0
Descriptors: [LCSH]Tourism
[LCSH]TravelClass number: G155.A1 Abstract: "Worldwide destinations casebook provides 36 comprehensive case studies of international tourism destinations. A companion text to the core textbook Worldwide destinations, 4th ed., these cases contextualize the learning and provide real life illustrationsof the theories covered" -- Cover, p. 4. Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=19201 Hold
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Barcode Call number Media type Location Section Status 32002000346260 G155 .A1 B585 2001 Book Main Library General Shelf Available Clipping Collection. More Europeans go online for vacation / OBrien, Kevin J.
Collection Title: Clipping Collection Title : More Europeans go online for vacation : as travel sites proliferate, buyers benefit Material Type: printed text Authors: OBrien, Kevin J., Author Languages : English (eng) Descriptors: [LCSH]Internet
[LCSH]Tourism
[LCSH]Travel agentsRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12145 Clipping Collection. More Europeans go online for vacation : as travel sites proliferate, buyers benefit [printed text] / OBrien, Kevin J., Author . - [s.d.].
Languages : English (eng)
Descriptors: [LCSH]Internet
[LCSH]Tourism
[LCSH]Travel agentsRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12145 Hold
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Barcode Call number Media type Location Section Status 32002000201622 T05002B Clipping Graduate Library Clipping Shelf Available Reprinted Collection. Effect of tourism on labor market in Luang Prabang, Lao PDR / Nittana Southiseng / Bangkok : HKIBS - 2006
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Barcode Call number Media type Location Section Status 32002000201390 REP246 2006 c.1 Reprinted Graduate Library Reprint Shelf Available 32002000201408 REP246 2006 c.2 Reprinted Main Library Reprint Shelf Available Reprinted Collection. Street Vendors and the Dynamics of the Informal Economy: Evidence from Vung Tau, Vietnam / Walsh, John / Asian Social Science - 2010
Collection Title: Reprinted Collection Title : Street Vendors and the Dynamics of the Informal Economy: Evidence from Vung Tau, Vietnam Material Type: printed text Authors: Walsh, John, Author Publisher: Asian Social Science Publication Date: 2010 Pagination: 7 p. Size: 30 cm. Price: 500.00 General note: REP627 Languages : English (eng) Descriptors: [LCSH]Economic development
[LCSH]TourismCurricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27556 Reprinted Collection. Street Vendors and the Dynamics of the Informal Economy: Evidence from Vung Tau, Vietnam [printed text] / Walsh, John, Author . - [S.l.] : Asian Social Science, 2010 . - 7 p. ; 30 cm.
500.00
REP627
Languages : English (eng)
Descriptors: [LCSH]Economic development
[LCSH]TourismCurricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27556 Hold
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Barcode Call number Media type Location Section Status 32002000333201 REP627 2010 c.1 Reprinted Graduate Library Reprint Shelf Available 32002000333227 REP627 2010 c.2 Reprinted Graduate Library Reprint Shelf Available Reprinted Collection. Tourist attitudes towards travelling decision to Andaman coast destinations after the Tsunami disaster in Thailand / Chanchai Bunchapattanasakda / Universiti Brunei Darussalam - 2008
Collection Title: Reprinted Collection Title : Tourist attitudes towards travelling decision to Andaman coast destinations after the Tsunami disaster in Thailand : a comparative study of Thai and British tourists Material Type: printed text Authors: Chanchai Bunchapattanasakda, Author ; Sumana Neamket, Associated Name ; International Conference on Business and Management (2008 : Brunei), Publisher: Universiti Brunei Darussalam Publication Date: 2008 Pagination: 13 p. Layout: ill. Size: 30 cm. Price: 50 Baht Languages : English (eng) Descriptors: [LCSH]Tourism
[LCSH]TsunamisCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13600 Reprinted Collection. Tourist attitudes towards travelling decision to Andaman coast destinations after the Tsunami disaster in Thailand : a comparative study of Thai and British tourists [printed text] / Chanchai Bunchapattanasakda, Author ; Sumana Neamket, Associated Name ; International Conference on Business and Management (2008 : Brunei), . - Brunei : Universiti Brunei Darussalam, 2008 . - 13 p. : ill. ; 30 cm.
50 Baht
Languages : English (eng)
Descriptors: [LCSH]Tourism
[LCSH]TsunamisCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13600 Hold
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Barcode Call number Media type Location Section Status 32002000204808 REP304 2008 c.1 Reprinted Graduate Library Reprint Shelf Available 32002000204816 REP304 2008 c.2 Reprinted Main Library Reprint Shelf Available Reprinted Collection. Transportation network development in the Greater Mekong Sub-Region / Walsh, John Christopher / Chiang Mai : ICTL - 2008
Collection Title: Reprinted Collection Title : Transportation network development in the Greater Mekong Sub-Region : assessment of its impact on tourism and economic developmenth(reprinted) Material Type: printed text Authors: Walsh, John Christopher, Author ; International Colloquium on Tourism and Leisure (2nd : 2008 : Chiang Mai), Publisher: Chiang Mai : ICTL Publication Date: 2008 Pagination: 14 p. Size: 30 cm. Price: 50 Baht General note: Proceedings of the 2nd international colloquium on tourism and leisure : 5-8th May 2008, Chiang Mai, Thailand Languages : English (eng) Descriptors: [LCSH]Economic development
[LCSH]Tourism
[LCSH]TransportationRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14168 Reprinted Collection. Transportation network development in the Greater Mekong Sub-Region : assessment of its impact on tourism and economic developmenth(reprinted) [printed text] / Walsh, John Christopher, Author ; International Colloquium on Tourism and Leisure (2nd : 2008 : Chiang Mai), . - Chiang Mai : ICTL, 2008 . - 14 p. ; 30 cm.
50 Baht
Proceedings of the 2nd international colloquium on tourism and leisure : 5-8th May 2008, Chiang Mai, Thailand
Languages : English (eng)
Descriptors: [LCSH]Economic development
[LCSH]Tourism
[LCSH]TransportationRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14168 Hold
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Barcode Call number Media type Location Section Status 32002000205367 REP332 2008 c.1 Reprinted Graduate Library Reprint Shelf Available 32002000205342 REP332 2008 c.2 Reprinted Main Library Reprint Shelf Available SIU SS. Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode / Yang Fang / Bangkok: Shinawatra University - 2016
Collection Title: SIU SS Title : Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode Material Type: printed text Authors: Yang Fang, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vi, 26 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-08
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Tourism Keywords: New Development Model,
Agritainment,
Tuanjie TownAbstract: The development of agritainment tourism is one of the effective ways to increase the income of Chinese farmers.Up to now, under the support and guidance of the government, the development of agritainment mode of rural tourism has been widely developed in china. Then with the improvement of people's living standards, the development of China's rural tourism has gradually revealed some problems。This paper selects agritainment of Tuanjie town in Kunming City Yunnan as the research object, using the method of questionnaire survey, conducted a survey on the status of agritainments and operators found therural tourism of Tuanjie town development pattern of the existing problems, and the new mode suitable for the development of rural tourism business in the region is put forward (farmer +government +company), and carried on the this. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27321 SIU SS. Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode [printed text] / Yang Fang, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vi, 26 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-08
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Tourism Keywords: New Development Model,
Agritainment,
Tuanjie TownAbstract: The development of agritainment tourism is one of the effective ways to increase the income of Chinese farmers.Up to now, under the support and guidance of the government, the development of agritainment mode of rural tourism has been widely developed in china. Then with the improvement of people's living standards, the development of China's rural tourism has gradually revealed some problems。This paper selects agritainment of Tuanjie town in Kunming City Yunnan as the research object, using the method of questionnaire survey, conducted a survey on the status of agritainments and operators found therural tourism of Tuanjie town development pattern of the existing problems, and the new mode suitable for the development of rural tourism business in the region is put forward (farmer +government +company), and carried on the this. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27321 Hold
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Barcode Call number Media type Location Section Status 32002000595361 SIU SS: SOM-PhD-2016-08 c.1 SIU Special Study Graduate Library Thesis Corner Available Readers who borrowed this document also borrowed:
Management Services marketing Lovelock,, Christopher H. SIU SS. A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand / Zeng Yan / Bangkok: Shinawatra University - 2016
Collection Title: SIU SS Title : A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand Material Type: printed text Authors: Zeng Yan, Author ; Walsh, John, Associated Name ; Petcharat Lovichakorntikul, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 43 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-12
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- Thailand
[LCSH]TourismKeywords: Visit Export,
Travel & Tourism Contribution,
Textile and Clothing IndustryAbstract: Travel & Tourism is a major economic factor in Thailand. International tourist numbers have grown to over 29 million in 2015. The total contribution of Travel &Tourism to GDP was THB2,795.1bn(20.8% GDP) in 2015, visitor exports generated THB1,678.9(17.5 of total exports) in 2015. The total contribution of Travel & Tourism effects the development of supply chain including T&C (textile and clothing) sectors. Owing to the reduction of order from major export markets in recent years, Thailand’s T&C industry has faced many challenges from both the export and domestic demanding decreasing gradually. Tai T&C industry should, therefore, catch this opportunities to develop more market share and foster its competitive advantage.In order to attracting more visitor exports to contribute to T&C sectors, understanding the influence visitor ‘s buying behavior factors is key points. How to increase the international tourist textile & clothing expenditure, the motivation of purchasing is key point.
This paper explored the principle factor that effect the tourist’s buying behaviour, assuming we can stimulate those factors and increasing the T&C commodities expenditure. Reports on quantitative research aimed at analysis the factors of buying behaviour with foreign tourist on T&C expenditure in Thailand. The tourist T&C expenditure is based on the Social Factor; Personal Factors; Psychological Factors. Improving those factors, it will benefit for the development of T&C industry.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27322 SIU SS. A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand [printed text] / Zeng Yan, Author ; Walsh, John, Associated Name ; Petcharat Lovichakorntikul, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 43 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-12
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior -- Thailand
[LCSH]TourismKeywords: Visit Export,
Travel & Tourism Contribution,
Textile and Clothing IndustryAbstract: Travel & Tourism is a major economic factor in Thailand. International tourist numbers have grown to over 29 million in 2015. The total contribution of Travel &Tourism to GDP was THB2,795.1bn(20.8% GDP) in 2015, visitor exports generated THB1,678.9(17.5 of total exports) in 2015. The total contribution of Travel & Tourism effects the development of supply chain including T&C (textile and clothing) sectors. Owing to the reduction of order from major export markets in recent years, Thailand’s T&C industry has faced many challenges from both the export and domestic demanding decreasing gradually. Tai T&C industry should, therefore, catch this opportunities to develop more market share and foster its competitive advantage.In order to attracting more visitor exports to contribute to T&C sectors, understanding the influence visitor ‘s buying behavior factors is key points. How to increase the international tourist textile & clothing expenditure, the motivation of purchasing is key point.
This paper explored the principle factor that effect the tourist’s buying behaviour, assuming we can stimulate those factors and increasing the T&C commodities expenditure. Reports on quantitative research aimed at analysis the factors of buying behaviour with foreign tourist on T&C expenditure in Thailand. The tourist T&C expenditure is based on the Social Factor; Personal Factors; Psychological Factors. Improving those factors, it will benefit for the development of T&C industry.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27322 Hold
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Barcode Call number Media type Location Section Status 32002000595353 SIU SS: SOM-PhD-2016-12 c.1 SIU Special Study Graduate Library Thesis Corner Available