Adventure tourism management / Buckley, Ralf / Butterworth-Heinemann/Elsevier - 2010

Public ISBD No review available on this record. Title : Adventure tourism management Material Type: printed text Authors: Buckley, Ralf, Author Publisher: Butterworth-Heinemann/Elsevier Publication Date: 2010 Pagination: xvii, 268 p. Layout: ill., pbk. Size: 25 cm. ISBN (or other code): 9781856178341 Price: 1599 Baht Languages : English (eng) Descriptors: [LCSH]Adventure travel [LCSH]Tourism [LCSH]Tourism -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17348 Adventure tourism management [printed text] / Buckley, Ralf, Author . - Amsterdam, Boston : Butterworth-Heinemann/Elsevier, 2010 . - xvii, 268 p. : ill., pbk. ; 25 cm. ISBN : 9781856178341 : 1599 Baht Languages : English (eng) Descriptors: [LCSH]Adventure travel [LCSH]Tourism [LCSH]Tourism -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17348

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Barcode	Call number	Media type	Location	Section	Status
32002000279818	G516 B924 2006	Book	Graduate Library	General Shelf	Available

Essentials of tourism / Cooper Chris / Harlow, England : Pearson Financial Times/Prentice Hall - 2012

Public ISBD No review available on this record. Title : Essentials of tourism Material Type: printed text Authors: Cooper Chris Publisher: Harlow, England : Pearson Financial Times/Prentice Hall Publication Date: 2012 Pagination: xxiv, 363 p. Layout: col. ill, col. map Size: 27 cm ISBN (or other code): 978-0-273-72438-4 Descriptors: [LCSH]Tourism Class number: G155.A1 Abstract: Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=21135 Essentials of tourism [printed text] / Cooper Chris . - Harlow, England : Pearson Financial Times/Prentice Hall, 2012 . - xxiv, 363 p. : col. ill, col. map ; 27 cm. ISBN : 978-0-273-72438-4 Descriptors: [LCSH]Tourism Class number: G155.A1 Abstract: Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=21135

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32002000327716	G155.A1 C776 2012	Book	Main Library	General Shelf	Available

Global tourism / Theobald, William F. / Elsevier Butterworth-Heinemann - 2005

Public ISBD No review available on this record. Title : Global tourism Material Type: printed text Authors: Theobald, William F. (1934-), Author Edition statement: 3rd ed. Publisher: Elsevier Butterworth-Heinemann Publication Date: 2005 Pagination: xxvi, 561 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 0750677899 Price: 400 Baht Languages : English (eng) Descriptors: [LCSH]Tourism Curricular : BALA/BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=15126 Global tourism [printed text] / Theobald, William F. (1934-), Author  . -  3rd ed. . - Burlington, MA : Elsevier Butterworth-Heinemann, 2005 . - xxvi, 561 p. : ill., pbk. ; 23 cm. ISBN : 0750677899 : 400 Baht Languages : English (eng) Descriptors: [LCSH]Tourism Curricular : BALA/BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=15126

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32002000275261	G155.A1 G562 2005 c.1	Book	Main Library	General Shelf	Available
32002000126704	G155.A1 G562 2005 c.2	Book	Main Library	General Shelf	Available

Tourism / Cook, Roy A. / Prentice Hall - 2006

Public ISBD No review available on this record. Title : Tourism : the business of travel Material Type: printed text Authors: Cook, Roy A., Author ; Marqua, Joseph J., Associated Name ; Yale, Laura J., Associated Name Edition statement: 3rd ed. Publisher: Prentice Hall Publication Date: 2006 Pagination: xvii, 489 p. Layout: ill. (some col.), maps (some col.), pbk. Size: 28 cm. ISBN (or other code): 0132045931c: Price: 200 Baht Languages : English (eng) Descriptors: [LCSH]Tourism Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17110 Tourism : the business of travel [printed text] / Cook, Roy A., Author ; Marqua, Joseph J., Associated Name ; Yale, Laura J., Associated Name  . -  3rd ed. . - Upper Saddle River, NJ : Prentice Hall, 2006 . - xvii, 489 p. : ill. (some col.), maps (some col.), pbk. ; 28 cm. ISSN : 0132045931c: : 200 Baht Languages : English (eng) Descriptors: [LCSH]Tourism Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17110

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32002000275360	G155.A1 C771 2006	Book	Main Library	General Shelf	Available

Tourism and entrepreneurship / Ateljevic, Jovo / Butterworth-Heinemann - 2009

Public ISBD No review available on this record. Title : Tourism and entrepreneurship : international perspectives Material Type: printed text Authors: Ateljevic, Jovo, Author ; Page, Stephen, Associated Name Publisher: Butterworth-Heinemann Publication Date: 2009 Pagination: xx, 456 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 9780750686358 Price: 2380 Baht Languages : English (eng) Descriptors: [LCSH]Entrepreneurship [LCSH]Tourism [LCSH]Tourism -- Management Curricular : BBA/MBA/MSM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16445 Tourism and entrepreneurship : international perspectives [printed text] / Ateljevic, Jovo, Author ; Page, Stephen, Associated Name . - Oxford : Butterworth-Heinemann, 2009 . - xx, 456 p. : ill., pbk. ; 24 cm. ISBN : 9780750686358 : 2380 Baht Languages : English (eng) Descriptors: [LCSH]Entrepreneurship [LCSH]Tourism [LCSH]Tourism -- Management Curricular : BBA/MBA/MSM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16445

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32002000282630	G155.A1 T645 2009	Book	Main Library	General Shelf	Due for return by 07/18/2018

Tourism, leisure and development / Faulkner, Frank J. / Bangkok : Shinawatra University - 2008

Public ISBD No review available on this record. Title : Tourism, leisure and development : emerging themes and research Material Type: printed text Authors: Faulkner, Frank J., Author ; Jones, Colin J., Associated Name ; Neal, Mark, Associated Name Publisher: Bangkok : Shinawatra University Publication Date: 2008 Pagination: 1 CD-ROM Layout: ill. Size: (4 3/4 in.) Price: 500 Baht General note: With compliments of Asst.Prof.Dr.John Walsh Languages : English (eng) Descriptors: [LCSH]Tourism [LCSH]Tourist trade Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14523 Tourism, leisure and development : emerging themes and research [printed text] / Faulkner, Frank J., Author ; Jones, Colin J., Associated Name ; Neal, Mark, Associated Name . - Bangkok : Shinawatra University, 2008 . - 1 CD-ROM : ill. ; (4 3/4 in.). 500 Baht With compliments of Asst.Prof.Dr.John Walsh Languages : English (eng) Descriptors: [LCSH]Tourism [LCSH]Tourist trade Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14523

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32002000258119	G155.A1 T727 2008 c.1	CD Accompany Master	Main Library	Edutainment	Available
32002000258135	G155.A1 T727 2008 c.1	Computer File	Main Library	Edutainment	Available
32002000258143	G155.A1 T727 2008 c.2	CD Accompany Master	Main Library	Edutainment	Available
32002000258127	G155.A1 T727 2008 c.2	Computer File	Main Library	Edutainment	Available

Understanding tourism / Hannam, Kevin / Sage Publications - 2010

Public ISBD No review available on this record. Title : Understanding tourism : a critical introduction Material Type: printed text Authors: Hannam, Kevin, Author Publisher: Sage Publications Publication Date: 2010 Layout: pbk. ISBN (or other code): 9781412922784 Price: 1012 Baht Languages : English (eng) Descriptors: [LCSH]Tourism [LCSH]Tourism -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17353 Understanding tourism : a critical introduction [printed text] / Hannam, Kevin, Author . - Thousand Oaks, CA : Sage Publications, 2010 . -  : pbk. ISBN : 9781412922784 : 1012 Baht Languages : English (eng) Descriptors: [LCSH]Tourism [LCSH]Tourism -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17353

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32002000279842	G155.A1 H243 2010	Book	Main Library	General Shelf	Available

Worldwide destinations / Boniface Brian G. / Oxford : Butterworth-Heinemann - 2001

Public ISBD No review available on this record. Title : Worldwide destinations : the geography of travel and tourism / Material Type: printed text Authors: Boniface Brian G. ; Cooper Chris Edition statement: 4 Publisher: Oxford : Butterworth-Heinemann Publication Date: 2001 Pagination: vi, 259 p. Size: 25 cm ISBN (or other code): 978-0-7506-5997-0 Descriptors: [LCSH]Tourism [LCSH]Travel Class number: G155.A1 Abstract: "Worldwide destinations casebook provides 36 comprehensive case studies of international tourism destinations. A companion text to the core textbook Worldwide destinations, 4th ed., these cases contextualize the learning and provide real life illustrationsof the theories covered" -- Cover, p. 4. Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=19201 Worldwide destinations : the geography of travel and tourism / [printed text] / Boniface Brian G. ; Cooper Chris  . -  4 . - Oxford : Butterworth-Heinemann, 2001 . - vi, 259 p. ; 25 cm. ISBN : 978-0-7506-5997-0 Descriptors: [LCSH]Tourism [LCSH]Travel Class number: G155.A1 Abstract: "Worldwide destinations casebook provides 36 comprehensive case studies of international tourism destinations. A companion text to the core textbook Worldwide destinations, 4th ed., these cases contextualize the learning and provide real life illustrationsof the theories covered" -- Cover, p. 4. Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=19201

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32002000346260	G155 .A1 B585 2001	Book	Main Library	General Shelf	Available

Clipping Collection. More Europeans go online for vacation / OBrien, Kevin J.

Public ISBD No review available on this record. Collection Title: Clipping Collection Title : More Europeans go online for vacation : as travel sites proliferate, buyers benefit Material Type: printed text Authors: OBrien, Kevin J., Author Languages : English (eng) Descriptors: [LCSH]Internet [LCSH]Tourism [LCSH]Travel agents Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12145 Clipping Collection. More Europeans go online for vacation : as travel sites proliferate, buyers benefit [printed text] / OBrien, Kevin J., Author . - [s.d.]. Languages : English (eng) Descriptors: [LCSH]Internet [LCSH]Tourism [LCSH]Travel agents Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12145

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32002000201622	T05002B	Clipping	Graduate Library	Clipping Shelf	Available

Reprinted Collection. Effect of tourism on labor market in Luang Prabang, Lao PDR / Nittana Southiseng / Bangkok : HKIBS - 2006

Public ISBD No review available on this record. Collection Title: Reprinted Collection Title : Effect of tourism on labor market in Luang Prabang, Lao PDR Material Type: printed text Authors: Nittana Southiseng, Author ; Academy of International Business. Southeast Asia Chapter. Conference (2006 : Bangkok), Associated Name ; Bangkok University, Associated Name Publisher: Bangkok : HKIBS Publication Date: 2006 Pagination: 24 p. Layout: ill. Size: 30 cm. Price: 50 Baht Languages : English (eng) Descriptors: [LCSH]Labor market [LCSH]Labor market -- Laos [LCSH]Tourism [LCSH]Tourism -- Laos [LCSH]Tourism -- Laos -- Luang Prabang Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12125 Reprinted Collection. Effect of tourism on labor market in Luang Prabang, Lao PDR [printed text] / Nittana Southiseng, Author ; Academy of International Business. Southeast Asia Chapter. Conference (2006 : Bangkok), Associated Name ; Bangkok University, Associated Name . - Bangkok : HKIBS, 2006 . - 24 p. : ill. ; 30 cm. 50 Baht Languages : English (eng) Descriptors: [LCSH]Labor market [LCSH]Labor market -- Laos [LCSH]Tourism [LCSH]Tourism -- Laos [LCSH]Tourism -- Laos -- Luang Prabang Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12125

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32002000201390	REP246 2006 c.1	Reprinted	Graduate Library	Reprint Shelf	Available
32002000201408	REP246 2006 c.2	Reprinted	Main Library	Reprint Shelf	Available

Reprinted Collection. Street Vendors and the Dynamics of the Informal Economy: Evidence from Vung Tau, Vietnam / Walsh, John / Asian Social Science - 2010

Public ISBD No review available on this record. Collection Title: Reprinted Collection Title : Street Vendors and the Dynamics of the Informal Economy: Evidence from Vung Tau, Vietnam Material Type: printed text Authors: Walsh, John, Author Publisher: Asian Social Science Publication Date: 2010 Pagination: 7 p. Size: 30 cm. Price: 500.00 General note: REP627 Languages : English (eng) Descriptors: [LCSH]Economic development [LCSH]Tourism Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27556 Reprinted Collection. Street Vendors and the Dynamics of the Informal Economy: Evidence from Vung Tau, Vietnam [printed text] / Walsh, John, Author . - [S.l.] : Asian Social Science, 2010 . - 7 p. ; 30 cm. 500.00 REP627 Languages : English (eng) Descriptors: [LCSH]Economic development [LCSH]Tourism Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27556

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32002000333201	REP627 2010 c.1	Reprinted	Graduate Library	Reprint Shelf	Available
32002000333227	REP627 2010 c.2	Reprinted	Graduate Library	Reprint Shelf	Available

Reprinted Collection. Tourist attitudes towards travelling decision to Andaman coast destinations after the Tsunami disaster in Thailand / Chanchai Bunchapattanasakda / Universiti Brunei Darussalam - 2008

Public ISBD No review available on this record. Collection Title: Reprinted Collection Title : Tourist attitudes towards travelling decision to Andaman coast destinations after the Tsunami disaster in Thailand : a comparative study of Thai and British tourists Material Type: printed text Authors: Chanchai Bunchapattanasakda, Author ; Sumana Neamket, Associated Name ; International Conference on Business and Management (2008 : Brunei), Publisher: Universiti Brunei Darussalam Publication Date: 2008 Pagination: 13 p. Layout: ill. Size: 30 cm. Price: 50 Baht Languages : English (eng) Descriptors: [LCSH]Tourism [LCSH]Tsunamis Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13600 Reprinted Collection. Tourist attitudes towards travelling decision to Andaman coast destinations after the Tsunami disaster in Thailand : a comparative study of Thai and British tourists [printed text] / Chanchai Bunchapattanasakda, Author ; Sumana Neamket, Associated Name ; International Conference on Business and Management (2008 : Brunei),  . - Brunei : Universiti Brunei Darussalam, 2008 . - 13 p. : ill. ; 30 cm. 50 Baht Languages : English (eng) Descriptors: [LCSH]Tourism [LCSH]Tsunamis Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13600

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32002000204808	REP304 2008 c.1	Reprinted	Graduate Library	Reprint Shelf	Available
32002000204816	REP304 2008 c.2	Reprinted	Main Library	Reprint Shelf	Available

Reprinted Collection. Transportation network development in the Greater Mekong Sub-Region / Walsh, John Christopher / Chiang Mai : ICTL - 2008

Public ISBD No review available on this record. Collection Title: Reprinted Collection Title : Transportation network development in the Greater Mekong Sub-Region : assessment of its impact on tourism and economic developmenth(reprinted) Material Type: printed text Authors: Walsh, John Christopher, Author ; International Colloquium on Tourism and Leisure (2nd : 2008 : Chiang Mai), Publisher: Chiang Mai : ICTL Publication Date: 2008 Pagination: 14 p. Size: 30 cm. Price: 50 Baht General note: Proceedings of the 2nd international colloquium on tourism and leisure : 5-8th May 2008, Chiang Mai, Thailand Languages : English (eng) Descriptors: [LCSH]Economic development [LCSH]Tourism [LCSH]Transportation Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14168 Reprinted Collection. Transportation network development in the Greater Mekong Sub-Region : assessment of its impact on tourism and economic developmenth(reprinted) [printed text] / Walsh, John Christopher, Author ; International Colloquium on Tourism and Leisure (2nd : 2008 : Chiang Mai),  . - Chiang Mai : ICTL, 2008 . - 14 p. ; 30 cm. 50 Baht Proceedings of the 2nd international colloquium on tourism and leisure : 5-8th May 2008, Chiang Mai, Thailand Languages : English (eng) Descriptors: [LCSH]Economic development [LCSH]Tourism [LCSH]Transportation Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14168

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32002000205367	REP332 2008 c.1	Reprinted	Graduate Library	Reprint Shelf	Available
32002000205342	REP332 2008 c.2	Reprinted	Main Library	Reprint Shelf	Available

SIU SS. Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode / Yang Fang / Bangkok: Shinawatra University - 2016

Public ISBD No review available on this record. Collection Title: SIU SS Title : Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode Material Type: printed text Authors: Yang Fang, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vi, 26 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-08 Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016 Languages : English (eng) Descriptors: [LCSH]Tourism Keywords: New Development Model, Agritainment, Tuanjie Town Abstract: The development of agritainment tourism is one of the effective ways to increase the income of Chinese farmers.Up to now, under the support and guidance of the government, the development of agritainment mode of rural tourism has been widely developed in china. Then with the improvement of people's living standards, the development of China's rural tourism has gradually revealed some problems。This paper selects agritainment of Tuanjie town in Kunming City Yunnan as the research object, using the method of questionnaire survey, conducted a survey on the status of agritainments and operators found therural tourism of Tuanjie town development pattern of the existing problems, and the new mode suitable for the development of rural tourism business in the region is put forward (farmer +government +company), and carried on the this. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27321 SIU SS. Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode [printed text] / Yang Fang, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vi, 26 p. : ill, tables ; 30 cm. 500.00 SIU SS: SOM-PhD-2016-08 Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016 Languages : English (eng) Descriptors: [LCSH]Tourism Keywords: New Development Model, Agritainment, Tuanjie Town Abstract: The development of agritainment tourism is one of the effective ways to increase the income of Chinese farmers.Up to now, under the support and guidance of the government, the development of agritainment mode of rural tourism has been widely developed in china. Then with the improvement of people's living standards, the development of China's rural tourism has gradually revealed some problems。This paper selects agritainment of Tuanjie town in Kunming City Yunnan as the research object, using the method of questionnaire survey, conducted a survey on the status of agritainments and operators found therural tourism of Tuanjie town development pattern of the existing problems, and the new mode suitable for the development of rural tourism business in the region is put forward (farmer +government +company), and carried on the this. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27321

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32002000595361	SIU SS: SOM-PhD-2016-08 c.1	SIU Special Study	Graduate Library	Thesis Corner	Available

SIU SS. A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand / Zeng Yan / Bangkok: Shinawatra University - 2016

Public ISBD No review available on this record. Collection Title: SIU SS Title : A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand Material Type: printed text Authors: Zeng Yan, Author ; Walsh, John, Associated Name ; Petcharat Lovichakorntikul, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 43 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-12 Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016 Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- Thailand [LCSH]Tourism Keywords: Visit Export, Travel & Tourism Contribution, Textile and Clothing Industry Abstract: Travel & Tourism is a major economic factor in Thailand. International tourist numbers have grown to over 29 million in 2015. The total contribution of Travel &Tourism to GDP was THB2,795.1bn(20.8% GDP) in 2015, visitor exports generated THB1,678.9(17.5 of total exports) in 2015. The total contribution of Travel & Tourism effects the development of supply chain including T&C (textile and clothing) sectors. Owing to the reduction of order from major export markets in recent years, Thailand’s T&C industry has faced many challenges from both the export and domestic demanding decreasing gradually. Tai T&C industry should, therefore, catch this opportunities to develop more market share and foster its competitive advantage.In order to attracting more visitor exports to contribute to T&C sectors, understanding the influence visitor ‘s buying behavior factors is key points. How to increase the international tourist textile & clothing expenditure, the motivation of purchasing is key point. This paper explored the principle factor that effect the tourist’s buying behaviour, assuming we can stimulate those factors and increasing the T&C commodities expenditure. Reports on quantitative research aimed at analysis the factors of buying behaviour with foreign tourist on T&C expenditure in Thailand. The tourist T&C expenditure is based on the Social Factor; Personal Factors; Psychological Factors. Improving those factors, it will benefit for the development of T&C industry. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27322 SIU SS. A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand [printed text] / Zeng Yan, Author ; Walsh, John, Associated Name ; Petcharat Lovichakorntikul, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 43 p. : ill, tables ; 30 cm. 500.00 SIU SS: SOM-PhD-2016-12 Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016 Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- Thailand [LCSH]Tourism Keywords: Visit Export, Travel & Tourism Contribution, Textile and Clothing Industry Abstract: Travel & Tourism is a major economic factor in Thailand. International tourist numbers have grown to over 29 million in 2015. The total contribution of Travel &Tourism to GDP was THB2,795.1bn(20.8% GDP) in 2015, visitor exports generated THB1,678.9(17.5 of total exports) in 2015. The total contribution of Travel & Tourism effects the development of supply chain including T&C (textile and clothing) sectors. Owing to the reduction of order from major export markets in recent years, Thailand’s T&C industry has faced many challenges from both the export and domestic demanding decreasing gradually. Tai T&C industry should, therefore, catch this opportunities to develop more market share and foster its competitive advantage.In order to attracting more visitor exports to contribute to T&C sectors, understanding the influence visitor ‘s buying behavior factors is key points. How to increase the international tourist textile & clothing expenditure, the motivation of purchasing is key point. This paper explored the principle factor that effect the tourist’s buying behaviour, assuming we can stimulate those factors and increasing the T&C commodities expenditure. Reports on quantitative research aimed at analysis the factors of buying behaviour with foreign tourist on T&C expenditure in Thailand. The tourist T&C expenditure is based on the Social Factor; Personal Factors; Psychological Factors. Improving those factors, it will benefit for the development of T&C industry. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27322

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32002000595353	SIU SS: SOM-PhD-2016-12 c.1	SIU Special Study	Graduate Library	Thesis Corner	Available