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Add the result to your basket Refine your search Apply to external sources Make a suggestionThe hospitality supervisor's survival kit / Goodwin, Cliff / Upper Saddle River, NJ : Pearson Prentice Hall - c2005
Title : The hospitality supervisor's survival kit Material Type: printed text Authors: Goodwin, Cliff ; Squire, Albert B ; Chapman, Elwood N Publisher: Upper Saddle River, NJ : Pearson Prentice Hall Publication Date: c2005 Pagination: xii, 223 p. Layout: ill. Size: 28 cm ISBN (or other code): 0130498467 Languages : English (eng) Keywords: Hospitality industry Management Link for e-copy: http://ecx.images-amazon.com/images/I/51PGXNAGQ1L._SL500_AA300_.jpg Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18568 The hospitality supervisor's survival kit [printed text] / Goodwin, Cliff ; Squire, Albert B ; Chapman, Elwood N . - Upper Saddle River, NJ : Pearson Prentice Hall, c2005 . - xii, 223 p. : ill. ; 28 cm.
ISBN : 0130498467
Languages : English (eng)Hold
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Barcode Call number Media type Location Section Status 32002000343200 TX911.3.M27 G663 2005 Book Main Library General Shelf Available
Title : The International hospitality industry : structure, characteristics and issues Material Type: printed text Authors: Brotherton, Bob Publisher: Oxford : Butterworth-Heinemann Publication Date: 2003 Pagination: xiv, 236 p. Layout: ill. Size: 25 cm ISBN (or other code): 0750652950 Languages : English (eng) Keywords: Hospitality industry Link for e-copy: http://ecx.images-amazon.com/images/I/418Gs37LFeL._BO2,204,203,200_PIsitb-sticke [...] Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18578 The International hospitality industry : structure, characteristics and issues [printed text] / Brotherton, Bob . - Oxford : Butterworth-Heinemann, 2003 . - xiv, 236 p. : ill. ; 25 cm.
ISBN : 0750652950
Languages : English (eng)
Keywords: Hospitality industry Link for e-copy: http://ecx.images-amazon.com/images/I/418Gs37LFeL._BO2,204,203,200_PIsitb-sticke [...] Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18578 Hold
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Barcode Call number Media type Location Section Status 32002000343226 TX911 I582 2003 Book Main Library General Shelf Available Intravenous infiltration risk by Catheter DWell time among in Journal of Pediatric Nursing, Vol.32 No.1 (Jan-Feb) 2017 ([04/26/2017])
Title : Intravenous infiltration risk by Catheter DWell time among : hospitalized children Material Type: printed text Publication Date: 2017 Article on page: p.47-58 Languages : English (eng) Original Language : English (eng)
in Journal of Pediatric Nursing > Vol.32 No.1 (Jan-Feb) 2017 [04/26/2017] . - p.47-58Keywords: Hospitalized. Children.Intravenous infiltration risk. Link for e-copy: http://www.journals.elsevier.com/journal-of-pediatric-nursing/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26843 [article] Intravenous infiltration risk by Catheter DWell time among : hospitalized children [printed text] . - 2017 . - p.47-58.
Languages : English (eng) Original Language : English (eng)
Title : Marketing communications in tourism and hospitality : concepts, strategies and cases Material Type: printed text Authors: McCabe, Scott Publisher: Amsterdam : Butterworth-Heinemann Publication Date: 2009 Series: Hospitality, leisure, and tourism Pagination: xx, 300 p. Layout: ill. Size: 25 cm ISBN (or other code): 9780750682770 Languages : English (eng) Keywords: Hospitality industry Marketing Tourism Marketing Communication in marketing Hospitality industry Marketing Tourism Marketing Communication in marketing Contents note: Positioning marketing communications for tourism and hospitality -- Link for e-copy: http://www.amazon.com/gp/reader/0750682779 Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18861 Marketing communications in tourism and hospitality : concepts, strategies and cases [printed text] / McCabe, Scott . - Butterworth-Heinemann, 2009 . - xx, 300 p. : ill. ; 25 cm. - (Hospitality, leisure, and tourism) .
ISBN : 9780750682770
Languages : English (eng)
Keywords: Hospitality industry Marketing Tourism Marketing Communication in marketing Hospitality industry Marketing Tourism Marketing Communication in marketing Contents note: Positioning marketing communications for tourism and hospitality -- Link for e-copy: http://www.amazon.com/gp/reader/0750682779 Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18861 Hold
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Barcode Call number Media type Location Section Status 32002000307163 TX911.3.M3 M121 2009 Book Graduate Library General Shelf Available
Title : A STUDY OF INTERNATIONAL PATIENTS' PERCEPTION TOWARDS SERVICE QUALITY OF PRIVATE HOSPITALS IN BANGKOK Material Type: printed text Authors: Naing. Ei Mon, Author Publisher: Bangkok : Shinawatra University Publication Date: 2012 Pagination: 104 pages Layout: ill. Size: 30 cm. Price: 1500.00 Languages : English (eng) Descriptors: [LCSH]Hospital laboratories -- Management Keywords: Hospital Curricular : MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=22679 A STUDY OF INTERNATIONAL PATIENTS' PERCEPTION TOWARDS SERVICE QUALITY OF PRIVATE HOSPITALS IN BANGKOK [printed text] / Naing. Ei Mon, Author . - Bangkok : Shinawatra University, 2012 . - 104 pages : ill. ; 30 cm.
1500.00
Languages : English (eng)
Descriptors: [LCSH]Hospital laboratories -- Management Keywords: Hospital Curricular : MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=22679 Hold
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Barcode Call number Media type Location Section Status 32002000402568 SIU RS SOM-MBA-2012-3 SIU Research Study Graduate Library Thesis Corner Available
Title : Suicide risk in the hospitalizes elderly in Turkey and affecting factors Material Type: printed text Authors: Avci, Dilek, Author ; Selcuk, Kevser Tari ; Dogan, Selma Publication Date: 2017 Article on page: p.55-61 Languages : English (eng) Original Language : English (eng)
in Archives of Psychiatric Nursing > Vol.31 No.1 (Feb) 2017 [07/20/2017] . - p.55-61Keywords: Hospitalized.Suicide risk.Elderly in Tukey. Abstract: Objective
This study aimed to investigate the suicide risk among the elderly hospitalized and treated because of physical illnesses, and the factors affecting the risk.
Methods
The study has a cross-sectional design. It was conducted with 459 elderly people hospitalized and treated in a public hospital between May 25, 2015 and December 4, 2015. Data were collected with the Personal Information Form, Suicide Probability Scale and Hospital Anxiety and Depression Scale. For the analysis, descriptive statistics, the chi-square test, Fisher's exact test and logistic regression analysis were used.
Results
In the study, 24.0% of the elderly were at high risk for suicide. Suicide risk was even higher among the elderly in the 60–74 age group, living alone, drinking alcohol, perceiving his/her religious beliefs as weak, being treated for cancer, having the diagnosis 11 years or over, having a history of admission to a psychiatry clinic, and being at risk for anxiety and depression.
Conclusion
In the study, approximately one out of every four elderly people was at high risk for suicide. Therefore, older people should be assessed for suicide risk and programs targeting to prevent the elderly from committing suicide should be organized.Link for e-copy: http://www.psychiatricnursing.org/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27078 [article] Suicide risk in the hospitalizes elderly in Turkey and affecting factors [printed text] / Avci, Dilek, Author ; Selcuk, Kevser Tari ; Dogan, Selma . - 2017 . - p.55-61.
Languages : English (eng) Original Language : English (eng)
in Archives of Psychiatric Nursing > Vol.31 No.1 (Feb) 2017 [07/20/2017] . - p.55-61Keywords: Hospitalized.Suicide risk.Elderly in Tukey. Abstract: Objective
This study aimed to investigate the suicide risk among the elderly hospitalized and treated because of physical illnesses, and the factors affecting the risk.
Methods
The study has a cross-sectional design. It was conducted with 459 elderly people hospitalized and treated in a public hospital between May 25, 2015 and December 4, 2015. Data were collected with the Personal Information Form, Suicide Probability Scale and Hospital Anxiety and Depression Scale. For the analysis, descriptive statistics, the chi-square test, Fisher's exact test and logistic regression analysis were used.
Results
In the study, 24.0% of the elderly were at high risk for suicide. Suicide risk was even higher among the elderly in the 60–74 age group, living alone, drinking alcohol, perceiving his/her religious beliefs as weak, being treated for cancer, having the diagnosis 11 years or over, having a history of admission to a psychiatry clinic, and being at risk for anxiety and depression.
Conclusion
In the study, approximately one out of every four elderly people was at high risk for suicide. Therefore, older people should be assessed for suicide risk and programs targeting to prevent the elderly from committing suicide should be organized.Link for e-copy: http://www.psychiatricnursing.org/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27078
Title : Variation in hospital intrapartum practice and association : with cesarean rate Material Type: printed text Authors: Lundsberg, L.S., Author ; Illuzzi, J. L., Author Publication Date: 2017 Article on page: p.236 Languages : English (eng)
in MCN > Vol.42 No.4 (Jul-Aug) 2017 [08/23/2017] . - p.236Keywords: Hospital.Intrapartum Practice Link for e-copy: ้http://www.lww.com Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27230 [article] Variation in hospital intrapartum practice and association : with cesarean rate [printed text] / Lundsberg, L.S., Author ; Illuzzi, J. L., Author . - 2017 . - p.236.
Languages : English (eng)
in MCN > Vol.42 No.4 (Jul-Aug) 2017 [08/23/2017] . - p.236Keywords: Hospital.Intrapartum Practice Link for e-copy: ้http://www.lww.com Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27230
Collection Title: SIU IS Title : Knowledge Management Practice in Nepalese Hospitality Industry Material Type: printed text Authors: Bimochan Basnet, Author ; Choakchai Eaimrittikrai, Associated Name ; Ramesh Raj Kuwar, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: ix, 101 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2016-N04
IS [MS. [MBA]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Hospitality Industry -- Nepal
[LCSH]Knowledge managementKeywords: Knowledge management,
Nepalese hospitality industry,
Knowledge process,
Knowledge activitiesAbstract: The purpose of this study was to assess the knowledge management practices in Nepalese hospitality industry. Four knowledge management processes, knowledge creation, knowledge storage and retrieval, knowledge transfer and knowledge application were taken to understand the prevalence of knowledge management extent in hotels. Knowledge management effectiveness was examined through three components, improve collaboration, improve communication and improve performance.
The mid and senior level staffs of four and five stars hotels were taken as the sample of the study. Primary method of data collection was used. Data were coded adopting the steps provided by Hair, Black, Babin, & Anderson, (2010). Descriptive statistics like mean, percentage, frequency was used to describe variables. PCA was used to construct the composite variables. Shapiro-Wilk test was conducted to the normality.
The study has found the high extent of knowledge management practices in Nepalese hospitality industry. Hotels practicing knowledge management agreed that it has increased the overall performance of hotels. However, organizational culture and organizational structure was found to have insignificant influence in knowledge management practices. The managerial infrastructure, technological infrastructure and social infrastructure have positive and significant influence in knowledge practices.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26912 SIU IS. Knowledge Management Practice in Nepalese Hospitality Industry [printed text] / Bimochan Basnet, Author ; Choakchai Eaimrittikrai, Associated Name ; Ramesh Raj Kuwar, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - ix, 101 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2016-N04
IS [MS. [MBA]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Hospitality Industry -- Nepal
[LCSH]Knowledge managementKeywords: Knowledge management,
Nepalese hospitality industry,
Knowledge process,
Knowledge activitiesAbstract: The purpose of this study was to assess the knowledge management practices in Nepalese hospitality industry. Four knowledge management processes, knowledge creation, knowledge storage and retrieval, knowledge transfer and knowledge application were taken to understand the prevalence of knowledge management extent in hotels. Knowledge management effectiveness was examined through three components, improve collaboration, improve communication and improve performance.
The mid and senior level staffs of four and five stars hotels were taken as the sample of the study. Primary method of data collection was used. Data were coded adopting the steps provided by Hair, Black, Babin, & Anderson, (2010). Descriptive statistics like mean, percentage, frequency was used to describe variables. PCA was used to construct the composite variables. Shapiro-Wilk test was conducted to the normality.
The study has found the high extent of knowledge management practices in Nepalese hospitality industry. Hotels practicing knowledge management agreed that it has increased the overall performance of hotels. However, organizational culture and organizational structure was found to have insignificant influence in knowledge management practices. The managerial infrastructure, technological infrastructure and social infrastructure have positive and significant influence in knowledge practices.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26912 Hold
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Barcode Call number Media type Location Section Status 32002000594018 SIU IS: SOM-MBA-2016-N04 c.1 SIU Independent Study Graduate Library Thesis Corner Available
Title : Becoming a baby friendly hospital Material Type: printed text Authors: Tran, Andrea, Author Publication Date: 2017 Article on page: p. 36-42 Languages : English (eng)
in MCN > Vol. 42 No.1 (Jan-Feb) 2017 [04/26/2017] . - p. 36-42Keywords: Baby-friendly,Hospital designation,Breastfeeding. Link for e-copy: ้http://www.lww.com Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26669 [article] Becoming a baby friendly hospital [printed text] / Tran, Andrea, Author . - 2017 . - p. 36-42.
Languages : English (eng)
in MCN > Vol. 42 No.1 (Jan-Feb) 2017 [04/26/2017] . - p. 36-42Keywords: Baby-friendly,Hospital designation,Breastfeeding. Link for e-copy: ้http://www.lww.com Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26669
Title : Development and psychometric testing of a measure of older adult : patients's attitudes towards mobility during hospitalization (ATM-H) Material Type: printed text Authors: Levin, Chedva, Author ; Gur-Yaish, Nurit, Author ; Agmon, Maayan, Author Publication Date: 2017 Article on page: p.119-123 Languages : English (eng) Original Language : English (eng)
in Geriatric Nursing > Vol.38 N0.2 (Mar-Apr) 2017 [06/29/2017] . - p.119-123Keywords: Instruments and measures.Mobility.Hospitalization.Older adults.Attitudes. Abstract: This paper describe the development and psychometric testing of a questionaire evaluating attitudes towards mobility during hospitalization of older adults an understudied phenomenon that lacks a valid and reliable measure. An instrument development procedure. followed by an empirical study, was conducted between December 2013 and June 2014 Instrument development included item generation Link for e-copy: http://www.gnjournal.com/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26957 [article] Development and psychometric testing of a measure of older adult : patients's attitudes towards mobility during hospitalization (ATM-H) [printed text] / Levin, Chedva, Author ; Gur-Yaish, Nurit, Author ; Agmon, Maayan, Author . - 2017 . - p.119-123.
Languages : English (eng) Original Language : English (eng)
in Geriatric Nursing > Vol.38 N0.2 (Mar-Apr) 2017 [06/29/2017] . - p.119-123Keywords: Instruments and measures.Mobility.Hospitalization.Older adults.Attitudes. Abstract: This paper describe the development and psychometric testing of a questionaire evaluating attitudes towards mobility during hospitalization of older adults an understudied phenomenon that lacks a valid and reliable measure. An instrument development procedure. followed by an empirical study, was conducted between December 2013 and June 2014 Instrument development included item generation Link for e-copy: http://www.gnjournal.com/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26957
Title : The effect of aromatherapy on anxiety experienced : by hospital nurses Material Type: printed text Authors: Donaldson, Jill, Author ; Ingrao, Cynthia, Author ; Drake Diane, Author ; Ocampo, Emilou, Author Publication Date: 2017 Article on page: p.201-206 Languages : English (eng)
in MEDSURG > Vol.26 No.3 (May-Jun) 2017 [07/20/2017] . - p.201-206Keywords: Aromatherapy.Anxiety.Hospital nurse. Abstract: Environmental stress management for hospital nurse is a complex and dynamic challenge that cad affect professional practice, emplyee wellness, teamwork effectiveness and patient safety occupational exposure to aromatherapy was assoiciated with a decrease in hospital nurse anxiety. Link for e-copy: http://www.aij.com Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27138 [article] The effect of aromatherapy on anxiety experienced : by hospital nurses [printed text] / Donaldson, Jill, Author ; Ingrao, Cynthia, Author ; Drake Diane, Author ; Ocampo, Emilou, Author . - 2017 . - p.201-206.
Languages : English (eng)
in MEDSURG > Vol.26 No.3 (May-Jun) 2017 [07/20/2017] . - p.201-206Keywords: Aromatherapy.Anxiety.Hospital nurse. Abstract: Environmental stress management for hospital nurse is a complex and dynamic challenge that cad affect professional practice, emplyee wellness, teamwork effectiveness and patient safety occupational exposure to aromatherapy was assoiciated with a decrease in hospital nurse anxiety. Link for e-copy: http://www.aij.com Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27138
Title : Effects of Animal-assisted Activities on Biobehavioral Stress Responses in Hospitalized Children : A Randomized Controlled Study Material Type: printed text Publication Date: 2017 Article on page: p.81-91 Languages : English (eng) Original Language : English (eng)
in Journal of Pediatric Nursing > Vol.36 No.5 (Sep-Oct) 2017 [10/18/2017] . - p.81-91Keywords: Anxiety. Animal-assisted activities. Biobehavioral. Children. Hospital. Stress. Abstract: Abstract
Purpose
This study assessed the effectiveness of animal-assisted activities (AAA) on biobehavioral stress responses (anxiety, positive and negative affect, and salivary cortisol and C-reactive protein [CRP] levels) in hospitalized children.
Design and Methods
This was a randomized, controlled study.
Method
Forty-eight participants were randomly assigned to receive a 10-minute AAA (n = 24) or a control condition (n = 24). Anxiety, positive and negative affect, and levels of salivary biomarkers were assessed before and after the intervention.
Results
Although increases in positive affect and decreases in negative affect were larger in the AAA condition, pre- and post-intervention differences between the AAA and control conditions were not significant. In addition, pre- and post-intervention differences between the conditions in salivary cortisol and CRP were not statistically significant. Baseline levels of anxiety, cortisol, and CRP had a significant and large correlation to the corresponding post-intervention measures. Scores on the Pet Attitude Scale were high but were not associated with changes in anxiety, positive affect, negative affect, or stress biomarkers.Link for e-copy: http://www.journals.elsevier.com/journal-of-pediatric-nursing/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27431 [article] Effects of Animal-assisted Activities on Biobehavioral Stress Responses in Hospitalized Children : A Randomized Controlled Study [printed text] . - 2017 . - p.81-91.
Languages : English (eng) Original Language : English (eng)
in Journal of Pediatric Nursing > Vol.36 No.5 (Sep-Oct) 2017 [10/18/2017] . - p.81-91Keywords: Anxiety. Animal-assisted activities. Biobehavioral. Children. Hospital. Stress. Abstract: Abstract
Purpose
This study assessed the effectiveness of animal-assisted activities (AAA) on biobehavioral stress responses (anxiety, positive and negative affect, and salivary cortisol and C-reactive protein [CRP] levels) in hospitalized children.
Design and Methods
This was a randomized, controlled study.
Method
Forty-eight participants were randomly assigned to receive a 10-minute AAA (n = 24) or a control condition (n = 24). Anxiety, positive and negative affect, and levels of salivary biomarkers were assessed before and after the intervention.
Results
Although increases in positive affect and decreases in negative affect were larger in the AAA condition, pre- and post-intervention differences between the AAA and control conditions were not significant. In addition, pre- and post-intervention differences between the conditions in salivary cortisol and CRP were not statistically significant. Baseline levels of anxiety, cortisol, and CRP had a significant and large correlation to the corresponding post-intervention measures. Scores on the Pet Attitude Scale were high but were not associated with changes in anxiety, positive affect, negative affect, or stress biomarkers.Link for e-copy: http://www.journals.elsevier.com/journal-of-pediatric-nursing/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27431
Title : Engaging patients with heart failure into the design of health system interventions : Impact on research methods Material Type: printed text Authors: Newhouse, Robin P., Author ; ohantgen, Meg J, Author ; Thomas, Sue A., Author ; Trocky, Nina M., Author ; Dennison-Himmelfarb, Cheryl, Author Publication Date: 2017 Article on page: p.334-341 Languages : English (eng) Original Language : English (eng)
in Geriatric Nursing > Vol.38 No.4 (Jul-Aug) 2017 [10/09/2017] . - p.334-341Keywords: Heart failure, Patient engagement, Rural hospital, Research design. Abstract: The purpose of this study was to engage patients with heart failure (HF) to assess if changes are needed in a research study design, methods and outcomes when transferring interventions used in urban/community hospitals to rural hospital settings. A qualitative structured interview was conducted with eight patients with a diagnosis of HF admitted to two rural hospitals. Patients validated the study design, measures and outcomes, but identified one area that should be added to the study protocol, symptom experience. Results validated that the intervention, methods and outcomes for the planned study were important, but modifications to the study protocol resulted. Patient engagement in the conceptualization of research is essential to guide patient-centered studies. Link for e-copy: http://www.gnjournal.com/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27344 [article] Engaging patients with heart failure into the design of health system interventions : Impact on research methods [printed text] / Newhouse, Robin P., Author ; ohantgen, Meg J, Author ; Thomas, Sue A., Author ; Trocky, Nina M., Author ; Dennison-Himmelfarb, Cheryl, Author . - 2017 . - p.334-341.
Languages : English (eng) Original Language : English (eng)
in Geriatric Nursing > Vol.38 No.4 (Jul-Aug) 2017 [10/09/2017] . - p.334-341Keywords: Heart failure, Patient engagement, Rural hospital, Research design. Abstract: The purpose of this study was to engage patients with heart failure (HF) to assess if changes are needed in a research study design, methods and outcomes when transferring interventions used in urban/community hospitals to rural hospital settings. A qualitative structured interview was conducted with eight patients with a diagnosis of HF admitted to two rural hospitals. Patients validated the study design, measures and outcomes, but identified one area that should be added to the study protocol, symptom experience. Results validated that the intervention, methods and outcomes for the planned study were important, but modifications to the study protocol resulted. Patient engagement in the conceptualization of research is essential to guide patient-centered studies. Link for e-copy: http://www.gnjournal.com/ Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27344
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Barcode Call number Media type Location Section Status 32002000371722 PE1127.L41 M717 2008 Book Main Library General Shelf Available 32002000349926 PE1127.L41 M717 2008 c.1 CD Accompany Main Library General Shelf Available 32002000349587 PE1127.L41 M717 2008 c.2 CD Accompany Main Library General Shelf Available 32002000349934 PE1127.L41 M717 2008 Master 1 CD Accompany Master Main Library General Shelf Available 32002000349918 PE1127.L41 M717 2008 Master 2 CD Accompany Master Main Library General Shelf Available
Title : A Feasibility Study: Key Factors for Hotel Investment in Myanmar Material Type: printed text Authors: Kay Thi Lwin, Author Publisher: Bangkok: Shinawatra University Publication Date: 2014 Pagination: vi, 42 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2014-A01
Independent Study. [MS[MBA]]--Shinawatra University, 2014.Languages : English (eng) Descriptors: [LCSH]Hotel -- Myanmar
[LCSH]Investment, Foreign -- Myanmar
[LCSH]Marketing -- Statistical methodsKeywords: Union of Myanmar Travel Association (UMTA)
Tourism and Hospitality Industry
Hotel
Travel & Tour
Investment OpportunityAbstract: The purpose of this study is focus on key factors for Hotel investment in Myanmar so that foreign investors for investing Hotel Business. Hotel & Tourism business growth with appropriate marketing strategies according to the condition of tourism industry in Myanmar which is becoming the emerging tourist destination for international travelers keen to experience. This study shows about the current condition of booming in tourism sector, weakness in Hotel business, the imbalance between tourist arrival and hotels available with figures, describe destinations which have got the shortage number of the current conditions in Hotel, analysis the appropriate marketing strategies for foreign investors including, SWOT and SLEPT analysis, BCG Matrix on Hotel Tourism Industry and Investment procedures , rules and regulation. Most of data in this study is mainly from Union of Myanmar Travel Association (UMTA) , Myanmar Hotelier Association. The research conclude with two parts including conclusion of the research study and recommendation for foreign investors who want to come and invest in Myanmar. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26209 A Feasibility Study: Key Factors for Hotel Investment in Myanmar [printed text] / Kay Thi Lwin, Author . - [S.l.] : Bangkok: Shinawatra University, 2014 . - vi, 42 p. : ill, tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2014-A01
Independent Study. [MS[MBA]]--Shinawatra University, 2014.
Languages : English (eng)
Descriptors: [LCSH]Hotel -- Myanmar
[LCSH]Investment, Foreign -- Myanmar
[LCSH]Marketing -- Statistical methodsKeywords: Union of Myanmar Travel Association (UMTA)
Tourism and Hospitality Industry
Hotel
Travel & Tour
Investment OpportunityAbstract: The purpose of this study is focus on key factors for Hotel investment in Myanmar so that foreign investors for investing Hotel Business. Hotel & Tourism business growth with appropriate marketing strategies according to the condition of tourism industry in Myanmar which is becoming the emerging tourist destination for international travelers keen to experience. This study shows about the current condition of booming in tourism sector, weakness in Hotel business, the imbalance between tourist arrival and hotels available with figures, describe destinations which have got the shortage number of the current conditions in Hotel, analysis the appropriate marketing strategies for foreign investors including, SWOT and SLEPT analysis, BCG Matrix on Hotel Tourism Industry and Investment procedures , rules and regulation. Most of data in this study is mainly from Union of Myanmar Travel Association (UMTA) , Myanmar Hotelier Association. The research conclude with two parts including conclusion of the research study and recommendation for foreign investors who want to come and invest in Myanmar. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26209 Hold
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Barcode Call number Media type Location Section Status 32002000590743 SIU IS: SOM-MBA-2014-A01 c.1 SIU Independent Study Graduate Library Thesis Corner Available
