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Author John Walsh,
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Add the result to your basket Make a suggestion Refine your search Apply to external sourcesSIU IS. Factors Affecting Selected Human Resource Management Practices on Employees’ Job Satisfaction of Construction Companies in Mandalay / Nay Myo Zaw / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Factors Affecting Selected Human Resource Management Practices on Employees’ Job Satisfaction of Construction Companies in Mandalay Material Type: printed text Authors: Nay Myo Zaw, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 33 p. Layout: ill, Tables. Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M09
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Employees
[LCSH]Human resource management
[LCSH]Job satisfactionKeywords: Human Resource Management Practices, Employees’ Job Satisfaction, Engineer, Construction Company, Mandalay Abstract: The main objective of this research is to study the relationship between selected human resources management practices and employees’ job satisfaction in construction companies. There are 80 sets of questionnaires were prepared and distributed to the targeted respondents who are working as engineers in the construction companies of the Mandalay. After that, the PSPP software was used to examine those data that were collected and also to generate the final result. The result shows that, there are significant correlations between employee job satisfactions with the other two independent variables (training & development practices and compensation & benefits practices). The major findings, limitations for the study, implications of the study and recommendations of this study will be discussed. Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27626 SIU IS. Factors Affecting Selected Human Resource Management Practices on Employees’ Job Satisfaction of Construction Companies in Mandalay [printed text] / Nay Myo Zaw, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 33 p. : ill, Tables. ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M09
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Employees
[LCSH]Human resource management
[LCSH]Job satisfactionKeywords: Human Resource Management Practices, Employees’ Job Satisfaction, Engineer, Construction Company, Mandalay Abstract: The main objective of this research is to study the relationship between selected human resources management practices and employees’ job satisfaction in construction companies. There are 80 sets of questionnaires were prepared and distributed to the targeted respondents who are working as engineers in the construction companies of the Mandalay. After that, the PSPP software was used to examine those data that were collected and also to generate the final result. The result shows that, there are significant correlations between employee job satisfactions with the other two independent variables (training & development practices and compensation & benefits practices). The major findings, limitations for the study, implications of the study and recommendations of this study will be discussed. Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27626 Hold
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Barcode Call number Media type Location Section Status 32002000596997 SIU IS: SOM-MBA-2017-M09 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU IS Title : The Main Causes of Employee Turnover Intention in Mandalay Perspective Material Type: printed text Authors: Zuditha, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: v, 38 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M07
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Employees
[LCSH]OrganizationKeywords: Employees, Pillar, Turnover Intention, Organization, Mandalay Perspective Abstract: Purpose – The purpose of this study is to know the main causes of employees’ turnover intention in Mandalay based local industries and develop better HRM strategies. Nowadays, as our country is developing quickly, more businesses both local businesses and foreign businesses are being opened and the competition get higher and higher. So, to compete among strong businesses, we not only need very good business strategies but also need very good Human Resources Management (HRM) strategies. When we concern or learn about good strategies, whether business strategies or HRM strategies, we cannot keep or practice the same strategies everywhere and anytime because their effectiveness can be different depending on different geographies, cultures, and social influences and so on. So, we need different strategies depending on many different factors. On the other hand, to develop a strategy, we need clear data to analyze and to help us develop the needed strategies. That’s the reasons; this study wants to know the main causes of employees’ turnover intention in Mandalay perspective and want to know how to reduce them.
Design/methodology/approach – This paper investigated the main causes of employees turnover intention in the Mandalay based industries and impact of organizational commitment and perceived organizational support on the turnover intention of employees of industries in Mandalay. Interview data are collected from the simple size of 35 people. Most of the interviews are employees who are lower levels in organizations. The interviews are more about what the main reasons that cause turnover intention are and why the employees have left their jobs and why do they choose their new jobs and what kind of job they prefer and what how they wish their organizations to change.
Findings – The study showed that the main causes of employees’ turnover intention in Mandalay based industries are Relationship and conflicts, long working hours, low salary, the differences of employees’ interests and their jobs, mismatch skills, weak leadership.
Research limitations – The main limitation is the sample size used and the second is most of the interviewees are low levels of the employees and who have got about 1-3 years work experience and non-managerial levels.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27613 SIU IS. The Main Causes of Employee Turnover Intention in Mandalay Perspective [printed text] / Zuditha, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - v, 38 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M07
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Employees
[LCSH]OrganizationKeywords: Employees, Pillar, Turnover Intention, Organization, Mandalay Perspective Abstract: Purpose – The purpose of this study is to know the main causes of employees’ turnover intention in Mandalay based local industries and develop better HRM strategies. Nowadays, as our country is developing quickly, more businesses both local businesses and foreign businesses are being opened and the competition get higher and higher. So, to compete among strong businesses, we not only need very good business strategies but also need very good Human Resources Management (HRM) strategies. When we concern or learn about good strategies, whether business strategies or HRM strategies, we cannot keep or practice the same strategies everywhere and anytime because their effectiveness can be different depending on different geographies, cultures, and social influences and so on. So, we need different strategies depending on many different factors. On the other hand, to develop a strategy, we need clear data to analyze and to help us develop the needed strategies. That’s the reasons; this study wants to know the main causes of employees’ turnover intention in Mandalay perspective and want to know how to reduce them.
Design/methodology/approach – This paper investigated the main causes of employees turnover intention in the Mandalay based industries and impact of organizational commitment and perceived organizational support on the turnover intention of employees of industries in Mandalay. Interview data are collected from the simple size of 35 people. Most of the interviews are employees who are lower levels in organizations. The interviews are more about what the main reasons that cause turnover intention are and why the employees have left their jobs and why do they choose their new jobs and what kind of job they prefer and what how they wish their organizations to change.
Findings – The study showed that the main causes of employees’ turnover intention in Mandalay based industries are Relationship and conflicts, long working hours, low salary, the differences of employees’ interests and their jobs, mismatch skills, weak leadership.
Research limitations – The main limitation is the sample size used and the second is most of the interviewees are low levels of the employees and who have got about 1-3 years work experience and non-managerial levels.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27613 Hold
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Barcode Call number Media type Location Section Status 32002000596971 SIU IS: SOM-MBA-2017-M07 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU IS Title : Operations Practices of Book Manufacturing Industry: UBRAND CO., Ltd. Material Type: printed text Authors: Sunny, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: v, 54 p. Layout: ill, Tables. Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M16
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Manufacturing industries Keywords: operation management practices, on consumer satisfaction based. Abstract: Now a day, Myanmar new government encourages the private manufacturing sector especially basic goods manufacturing, to produce high quality product at reasonable price. Therefore, the numbers of private manufacturing firms are gradually increasing in Myanmar free market economy. Among these manufacturing firms, book manufacturing industry is producing essential product for human beings especially students and others who are involving in the learning organization.
My research will base on the ideas of how that business can effectively utilize its operations management activities to enjoy higher revenue, to produce good quality products and to gain cost advantage of “Ubrand” book manufacturing firm, a well-known brand in book manufacturing industry.
Descriptive research method has been mainly used , and also qualitative research method.
Qualitative Research is primarily exploratory research. It is used to gain an understanding of underlying reasons, opinions, and motivations. The approach is a general way of thinking about conducting qualitative research. It describes, either explicitly or implicitly, the purpose of the qualitative research, the role of the researcher(s), the stages of research, and the method of data analysis.
Qualitative data is information about qualities; information that can't actually be measured. Some examples of qualitative data are the softness of your skin, the grace with which you run, and the color of your eyes. However, try telling Photoshop you can't measure color with numbers.
Qualitative Research Design is generally based on a social constructivism perspective. Research problems become research questions based on prior research experience. Sample sizes can be as small as one. Data collection involves interview, observation, and/or archival (content) data.
Data were collected by in-depth interview with operations mangers of respective departments. The objectives of the study are to analyze the product design, process design, quality management, location, layout, supply chain and maintenance of “Ubrand” book manufacturing firm.
The product design of “Ubrand” book manufacturing firm was established with the ideas and concepts from customers, competitors, and supplier. Moreover, this paper discovered that the firm is weak in practicing systematic quality control.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27598 SIU IS. Operations Practices of Book Manufacturing Industry: UBRAND CO., Ltd. [printed text] / Sunny, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - v, 54 p. : ill, Tables. ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M16
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Manufacturing industries Keywords: operation management practices, on consumer satisfaction based. Abstract: Now a day, Myanmar new government encourages the private manufacturing sector especially basic goods manufacturing, to produce high quality product at reasonable price. Therefore, the numbers of private manufacturing firms are gradually increasing in Myanmar free market economy. Among these manufacturing firms, book manufacturing industry is producing essential product for human beings especially students and others who are involving in the learning organization.
My research will base on the ideas of how that business can effectively utilize its operations management activities to enjoy higher revenue, to produce good quality products and to gain cost advantage of “Ubrand” book manufacturing firm, a well-known brand in book manufacturing industry.
Descriptive research method has been mainly used , and also qualitative research method.
Qualitative Research is primarily exploratory research. It is used to gain an understanding of underlying reasons, opinions, and motivations. The approach is a general way of thinking about conducting qualitative research. It describes, either explicitly or implicitly, the purpose of the qualitative research, the role of the researcher(s), the stages of research, and the method of data analysis.
Qualitative data is information about qualities; information that can't actually be measured. Some examples of qualitative data are the softness of your skin, the grace with which you run, and the color of your eyes. However, try telling Photoshop you can't measure color with numbers.
Qualitative Research Design is generally based on a social constructivism perspective. Research problems become research questions based on prior research experience. Sample sizes can be as small as one. Data collection involves interview, observation, and/or archival (content) data.
Data were collected by in-depth interview with operations mangers of respective departments. The objectives of the study are to analyze the product design, process design, quality management, location, layout, supply chain and maintenance of “Ubrand” book manufacturing firm.
The product design of “Ubrand” book manufacturing firm was established with the ideas and concepts from customers, competitors, and supplier. Moreover, this paper discovered that the firm is weak in practicing systematic quality control.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27598 Hold
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Barcode Call number Media type Location Section Status 32002000596807 SIU IS: SOM-MBA-2017-M16 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU IS Title : Paw Saw Rice Marketing in Shwe Bo Material Type: printed text Authors: Khin Kyi Zin, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: v, 37 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M04
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Rice -- Marketing Keywords: Paw San Rice Farming, Efficient Marketing Abstract: Paw San was awarded World’s best rice at the World Rice Conference 2011 held in Ho Chi Minh, Vietnam. Paw San rice is very special, excellent in eating quality, soft texture and with very delightful fragrance. The Paw San rice plantations are located in Shwe Bo Township, Sagaing Region. This research is focus on quality control, life style development, innovation and investment which is essential for the entire rice farming industry. If farmers have access to capital, better seeds, and better technology, the agricultural sector in Myanmar has the potential to see rapid growth.
Efficient marketing infrastructure such as wholesale, retail and assembly markets and storage facilities is essential for cost-effective marketing, to minimize post-harvest losses and to reduce health risks. This study is focused on well-functioning marketing systems necessitate a strong private sector backed up by appropriate policy and legislative frameworks and effective government support services. In this study, the research seeks to understand the constraints that poor farmers face and to guide research priorities accordingly. To rely on good quality and timely information on farmers’ technology needs, rice ecosystems, yields, input use, rice markets, and prices. To analyze data on household and farm characteristics, household resources, labor, income, perceptions on technology needs, technology adoption patterns and constraints, and farm-level effects of technologies. To study the needs of Paw San rice farmers and others involved in rice production from different socioeconomic groups and the effects of labor-saving technologies on their employment and income.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27610 SIU IS. Paw Saw Rice Marketing in Shwe Bo [printed text] / Khin Kyi Zin, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - v, 37 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M04
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Rice -- Marketing Keywords: Paw San Rice Farming, Efficient Marketing Abstract: Paw San was awarded World’s best rice at the World Rice Conference 2011 held in Ho Chi Minh, Vietnam. Paw San rice is very special, excellent in eating quality, soft texture and with very delightful fragrance. The Paw San rice plantations are located in Shwe Bo Township, Sagaing Region. This research is focus on quality control, life style development, innovation and investment which is essential for the entire rice farming industry. If farmers have access to capital, better seeds, and better technology, the agricultural sector in Myanmar has the potential to see rapid growth.
Efficient marketing infrastructure such as wholesale, retail and assembly markets and storage facilities is essential for cost-effective marketing, to minimize post-harvest losses and to reduce health risks. This study is focused on well-functioning marketing systems necessitate a strong private sector backed up by appropriate policy and legislative frameworks and effective government support services. In this study, the research seeks to understand the constraints that poor farmers face and to guide research priorities accordingly. To rely on good quality and timely information on farmers’ technology needs, rice ecosystems, yields, input use, rice markets, and prices. To analyze data on household and farm characteristics, household resources, labor, income, perceptions on technology needs, technology adoption patterns and constraints, and farm-level effects of technologies. To study the needs of Paw San rice farmers and others involved in rice production from different socioeconomic groups and the effects of labor-saving technologies on their employment and income.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27610 Hold
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Barcode Call number Media type Location Section Status 32002000596963 SIU IS: SOM-MBA-2017-M04 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU IS Title : Perception of Employers towards Career Development Program for Employees in Organizations Material Type: printed text Authors: Ambrose Aung Khin Oo, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 51 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M06
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Career development
[LCSH]Employees
[LCSH]Job satisfactionKeywords: Career development, Retention, Training, Job satisfaction, Qualified Abstract: It is obvious that the employers today are more concerned about getting skillful and qualified employees in the world of job. There is a high demand for retention, career advancement and employee development in order to meet the need of the objectives of the organizations. Otherwise, organizations that fail to allow employees to meet their individual needs will probably be losing their valued employees.
This research paper will examine the perception of Employers towards Career Development program in developing and retaining their employees. A career development program will definitely attract some employees to acquire knowledge, skills and abilities to enhance his/her current job and prepare them for their future job opportunities as well as increasing the quality of work in organizations.
Training provides employees to develop career goals and create a better plan within the context of the organizational objectives. As the country economy is opening up, it is essential that organizations put a great effort and value on career development program. This will allow employees to fulfill their career needs, and organizations will benefit by retaining a greater number of their competent and qualified employees.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27612 SIU IS. Perception of Employers towards Career Development Program for Employees in Organizations [printed text] / Ambrose Aung Khin Oo, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 51 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M06
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Career development
[LCSH]Employees
[LCSH]Job satisfactionKeywords: Career development, Retention, Training, Job satisfaction, Qualified Abstract: It is obvious that the employers today are more concerned about getting skillful and qualified employees in the world of job. There is a high demand for retention, career advancement and employee development in order to meet the need of the objectives of the organizations. Otherwise, organizations that fail to allow employees to meet their individual needs will probably be losing their valued employees.
This research paper will examine the perception of Employers towards Career Development program in developing and retaining their employees. A career development program will definitely attract some employees to acquire knowledge, skills and abilities to enhance his/her current job and prepare them for their future job opportunities as well as increasing the quality of work in organizations.
Training provides employees to develop career goals and create a better plan within the context of the organizational objectives. As the country economy is opening up, it is essential that organizations put a great effort and value on career development program. This will allow employees to fulfill their career needs, and organizations will benefit by retaining a greater number of their competent and qualified employees.Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27612 Hold
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Barcode Call number Media type Location Section Status 32002000596989 SIU IS: SOM-MBA-2017-M06 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU IS Title : Perspective Research of Key Success Factors in Esports Centre Based on Mandalay Material Type: printed text Authors: Aung Phyo Oo, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: v, 41 p. Layout: ill Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M08
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Customer satisfaction
[LCSH]Esports -- MandalayKeywords: Management system of Espots centre, Customer satisfaction, Mandalay, carrier opportunities, Globally compete, Esports Abstract: This research refers to study of the development of Myanmar Esport centre. Customer satisfactions to E-sports centre are essential for Esports centre to run business successfully in the future. Because of late back technology in Myanmar, Myanmar Esports centre was not developed very well in the past and Esports centre in Myanmar have to be standardized to catch up with international standard. If Esports centers develop in Myanmar, many job opportunities can be created for young people those who are interested in advance technology. Government and internet service provider (ISP) companies need to provide good internet service to develop more Esport centre and it can support country economy in a part of way. To be sustain in the market very competitive ideas are needed for a new incomers and existing Esport owners to attract customers to come and play at their Esport centes. A short overview on the history of Esports centre in Myanmar and the way of doing their business are presented based on in Mandalay. Provides that it is suitable for academic studies on Esports related issues and discusses first approaches to this topic that might lead to results that are applicable to problems in seemingly unrelated fields such as strategic decision making or management training.
Most Esports are needed to renovate to be international standard and to crate more job opportunities and to boost business in Myanmar. Service is the most important for an Esport centre to service in the market for a long time. Since the creation of the internet introduced ,there has been a development towards a globalized community of people, as the same as people in Myanmar need to catch up with globally especially for the players. With the potential for connectivity between people all over the world subcultures are inevitably created. One such subculture is Esports. Over the past decade Esports has seen a steady increase in popularity.Curricular : BBA/GE/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27623 SIU IS. Perspective Research of Key Success Factors in Esports Centre Based on Mandalay [printed text] / Aung Phyo Oo, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - v, 41 p. : ill ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M08
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Customer satisfaction
[LCSH]Esports -- MandalayKeywords: Management system of Espots centre, Customer satisfaction, Mandalay, carrier opportunities, Globally compete, Esports Abstract: This research refers to study of the development of Myanmar Esport centre. Customer satisfactions to E-sports centre are essential for Esports centre to run business successfully in the future. Because of late back technology in Myanmar, Myanmar Esports centre was not developed very well in the past and Esports centre in Myanmar have to be standardized to catch up with international standard. If Esports centers develop in Myanmar, many job opportunities can be created for young people those who are interested in advance technology. Government and internet service provider (ISP) companies need to provide good internet service to develop more Esport centre and it can support country economy in a part of way. To be sustain in the market very competitive ideas are needed for a new incomers and existing Esport owners to attract customers to come and play at their Esport centes. A short overview on the history of Esports centre in Myanmar and the way of doing their business are presented based on in Mandalay. Provides that it is suitable for academic studies on Esports related issues and discusses first approaches to this topic that might lead to results that are applicable to problems in seemingly unrelated fields such as strategic decision making or management training.
Most Esports are needed to renovate to be international standard and to crate more job opportunities and to boost business in Myanmar. Service is the most important for an Esport centre to service in the market for a long time. Since the creation of the internet introduced ,there has been a development towards a globalized community of people, as the same as people in Myanmar need to catch up with globally especially for the players. With the potential for connectivity between people all over the world subcultures are inevitably created. One such subculture is Esports. Over the past decade Esports has seen a steady increase in popularity.Curricular : BBA/GE/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27623 Hold
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Barcode Call number Media type Location Section Status 32002000597003 SIU IS: SOM-MBA-2017-M08 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU IS Title : Study of Consumers' Perception Over Factors Effecting Intention to use Online Shopping in Mandalay, Myanmar Material Type: printed text Authors: Thura Tun, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: v, 32 p. Layout: ill, Tables. Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-M01
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Customer behavior -- Mandalay
[LCSH]Internet marketingKeywords: Online Shopping, Consumer Perception, Product Characteristics Abstract: The major objective of this study is to understand consumers' perception over the factors affecting the Myanmar consumers' intention to use online shopping. Some adoption from Model of Intention, Adoption, and Continuance (MIAC) and Framework of Online Consumer Behavior was used to design the study. Respondents' perception over the factors relating the Environmental Influences, Product Characteristics, Medium Characteristics and Merchant/Intermediary Characteristics were collected and analyzed. Factors were tested to find the significant relationship between respondents' demographics factors such as gender, age and income. And some statistical significance was identified. Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27607 SIU IS. Study of Consumers' Perception Over Factors Effecting Intention to use Online Shopping in Mandalay, Myanmar [printed text] / Thura Tun, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - v, 32 p. : ill, Tables. ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-M01
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Customer behavior -- Mandalay
[LCSH]Internet marketingKeywords: Online Shopping, Consumer Perception, Product Characteristics Abstract: The major objective of this study is to understand consumers' perception over the factors affecting the Myanmar consumers' intention to use online shopping. Some adoption from Model of Intention, Adoption, and Continuance (MIAC) and Framework of Online Consumer Behavior was used to design the study. Respondents' perception over the factors relating the Environmental Influences, Product Characteristics, Medium Characteristics and Merchant/Intermediary Characteristics were collected and analyzed. Factors were tested to find the significant relationship between respondents' demographics factors such as gender, age and income. And some statistical significance was identified. Curricular : BBA/MBA Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27607 Hold
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Barcode Call number Media type Location Section Status 32002000596914 SIU IS: SOM-MBA-2017-M01 SIU Independent Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode Material Type: printed text Authors: Yang Fang, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vi, 26 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-08
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Tourism Keywords: New Development Model,
Agritainment,
Tuanjie TownAbstract: The development of agritainment tourism is one of the effective ways to increase the income of Chinese farmers.Up to now, under the support and guidance of the government, the development of agritainment mode of rural tourism has been widely developed in china. Then with the improvement of people's living standards, the development of China's rural tourism has gradually revealed some problems。This paper selects agritainment of Tuanjie town in Kunming City Yunnan as the research object, using the method of questionnaire survey, conducted a survey on the status of agritainments and operators found therural tourism of Tuanjie town development pattern of the existing problems, and the new mode suitable for the development of rural tourism business in the region is put forward (farmer +government +company), and carried on the this. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27321 SIU SS. Analysis on Present Situation in Tuanjie Town Kunming for being a Prototype of Agritainment Mode [printed text] / Yang Fang, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vi, 26 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-08
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Tourism Keywords: New Development Model,
Agritainment,
Tuanjie TownAbstract: The development of agritainment tourism is one of the effective ways to increase the income of Chinese farmers.Up to now, under the support and guidance of the government, the development of agritainment mode of rural tourism has been widely developed in china. Then with the improvement of people's living standards, the development of China's rural tourism has gradually revealed some problems。This paper selects agritainment of Tuanjie town in Kunming City Yunnan as the research object, using the method of questionnaire survey, conducted a survey on the status of agritainments and operators found therural tourism of Tuanjie town development pattern of the existing problems, and the new mode suitable for the development of rural tourism business in the region is put forward (farmer +government +company), and carried on the this. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27321 Hold
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Barcode Call number Media type Location Section Status 32002000595361 SIU SS: SOM-PhD-2016-08 c.1 SIU Special Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : The declining of Chinese tourists by suppressing “Zero-Dollar Tour” policy results to the levels of confidents on the affected local business sectors: A case study in Huai Khwang area, Bangkok Thailand Material Type: printed text Authors: Phiangrawee Saengboon, Author ; Fuangfa Amponstira, Associated Name ; Walsh, John, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 31 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2017-02
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Business
[LCSH]Tourism -- Economic aspects
[LCSH]Tourist tradeKeywords: Zero-Dollar Tour,
Suppressed,
Local Business,
Huai kwangAbstract: The purpose of this study was to determine and explain the effect of a declining of Chinese tourists by suppressing zero-dollar tour to the levels of confidents in local business sector from October 2016 until Now. The first part was the quantitative research to find the relationships between the number of Chinese tourists during October to December 2016 that affected in business operation in local business sectors such as hotels, local shops, cuisines, travelling company, and night club. The second part was the qualitative research to find the relationship between the entrepreneur’s perspective in their business management sectors and the degree of confidential level to repression. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27509 SIU SS. The declining of Chinese tourists by suppressing “Zero-Dollar Tour” policy results to the levels of confidents on the affected local business sectors: A case study in Huai Khwang area, Bangkok Thailand [printed text] / Phiangrawee Saengboon, Author ; Fuangfa Amponstira, Associated Name ; Walsh, John, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 31 p. : ill, Tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2017-02
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Business
[LCSH]Tourism -- Economic aspects
[LCSH]Tourist tradeKeywords: Zero-Dollar Tour,
Suppressed,
Local Business,
Huai kwangAbstract: The purpose of this study was to determine and explain the effect of a declining of Chinese tourists by suppressing zero-dollar tour to the levels of confidents in local business sector from October 2016 until Now. The first part was the quantitative research to find the relationships between the number of Chinese tourists during October to December 2016 that affected in business operation in local business sectors such as hotels, local shops, cuisines, travelling company, and night club. The second part was the qualitative research to find the relationship between the entrepreneur’s perspective in their business management sectors and the degree of confidential level to repression. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27509 Hold
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Barcode Call number Media type Location Section Status 32002000595940 SIU SS: SOM-PhD-2017-02 c.1 Book Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : Effect of Entrepreneurial Marketing on Organizational Performance: A Case of Nepal Airlines Corporation Material Type: printed text Authors: Shrijan Gyanwali, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 76 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-03
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Airline -- Nepal -- Management
[LCSH]Marketing -- Management -- Case studiesKeywords: Entrepreneurial marketing,
Organizational performance,
Airlines business,
International standard and recommended practiceAbstract: Entrepreneurial marketing is described as the unplanned, non-linear and visionary marketing actions of entrepreneurs. The literatures support that entrepreneurial marketing is one of the influencing factors of better performance in present business context that is dominated by innovation in technology, fastest communication and transportation, and global competition. Only through the better performance, the firm can achieve both economic and non-economic objectives. The lacking is realized for the study on entrepreneurial marketing and performance evaluation in public enterprises. Therefore, this study has been conducted to evaluate the effect of entrepreneurial marketing on organization performance in the Nepal Airlines Corporation (NAC) by qualitative and quantitative analysis with help of primary and secondary data.
Revenue generation and passenger movement status of NAC is found with average performance. Motivated employee, entrepreneurial marketing, external environment, collective leadership and clear understanding of goal and objectives were explored as the key factors of performance. Reliable, punctual and safer flight, proactive approach with extra benefits to customers, and net-working and integrated communication were observed as the entrepreneurial marketing attempts adopted by NAC. Lack of aircraft, leadership change due to unfair political influence and alienation of staff in unionism were identified the reasons of lacking behind the business growth.
Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26479 SIU SS. Effect of Entrepreneurial Marketing on Organizational Performance: A Case of Nepal Airlines Corporation [printed text] / Shrijan Gyanwali, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 76 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-03
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Airline -- Nepal -- Management
[LCSH]Marketing -- Management -- Case studiesKeywords: Entrepreneurial marketing,
Organizational performance,
Airlines business,
International standard and recommended practiceAbstract: Entrepreneurial marketing is described as the unplanned, non-linear and visionary marketing actions of entrepreneurs. The literatures support that entrepreneurial marketing is one of the influencing factors of better performance in present business context that is dominated by innovation in technology, fastest communication and transportation, and global competition. Only through the better performance, the firm can achieve both economic and non-economic objectives. The lacking is realized for the study on entrepreneurial marketing and performance evaluation in public enterprises. Therefore, this study has been conducted to evaluate the effect of entrepreneurial marketing on organization performance in the Nepal Airlines Corporation (NAC) by qualitative and quantitative analysis with help of primary and secondary data.
Revenue generation and passenger movement status of NAC is found with average performance. Motivated employee, entrepreneurial marketing, external environment, collective leadership and clear understanding of goal and objectives were explored as the key factors of performance. Reliable, punctual and safer flight, proactive approach with extra benefits to customers, and net-working and integrated communication were observed as the entrepreneurial marketing attempts adopted by NAC. Lack of aircraft, leadership change due to unfair political influence and alienation of staff in unionism were identified the reasons of lacking behind the business growth.
Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26479 Hold
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Barcode Call number Media type Location Section Status 32002000591444 SIU SS: SOM-PhD-M-2016-03 c.1 SIU Special Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : Effects of Leadership on Employee Morale in Higher Education Material Type: printed text Authors: Abdulkadir Noor Jibril, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 34 p. Layout: Tables, ill Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-M-2017-03
Special Study. [PhD. [Philosophy in Management]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Leadership
[LCSH]MoraleKeywords: Leadership,
Employee Morale,
Employee PerformanceAbstract: Key factors of institutional success is included morale of employees, high morale brings organizations into success path and low morale cause to failure. increase of performance, efficiency of the employee is result of high morale if the employee is more satisfied with leader his/her morale will be positive otherwise the vice versa, performance of employee is dependent to his/her morale wither is high or low so that study explores effects of leadership on employee morale in the higher education, semi structural interview has been employed to collect data from scholars with different backgrounds and experience in Thailand. Result of the study shows that morale is a mediating variable between leadership styles or practices and staff performance, if the leadership behavior is satisfied to staff the morale will be high which leads better performance if not the situation will be different. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27887 SIU SS. Effects of Leadership on Employee Morale in Higher Education [printed text] / Abdulkadir Noor Jibril, Author ; Walsh, John, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 34 p. : Tables, ill ; 30 cm.
500.00
SIU SS: SOM-PhD-M-2017-03
Special Study. [PhD. [Philosophy in Management]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Leadership
[LCSH]MoraleKeywords: Leadership,
Employee Morale,
Employee PerformanceAbstract: Key factors of institutional success is included morale of employees, high morale brings organizations into success path and low morale cause to failure. increase of performance, efficiency of the employee is result of high morale if the employee is more satisfied with leader his/her morale will be positive otherwise the vice versa, performance of employee is dependent to his/her morale wither is high or low so that study explores effects of leadership on employee morale in the higher education, semi structural interview has been employed to collect data from scholars with different backgrounds and experience in Thailand. Result of the study shows that morale is a mediating variable between leadership styles or practices and staff performance, if the leadership behavior is satisfied to staff the morale will be high which leads better performance if not the situation will be different. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27887 Hold
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Barcode Call number Media type Location Section Status 32002000598977 SIU SS: SOM-PhD-M-2017-03 c.1 SIU Special Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : Emerging Trends of Chinese Student's Programs in Thailand and a Case Study in Shinawatra University Material Type: printed text Authors: Tan Yong, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: viii, 73 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-05
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Chinese students -- Thailand
[LCSH]Education -- Research -- ManagementKeywords: Chinese Student’s Program,
Higher Education Institutes (HEIs) in Thailand,
Shinawatra University (SIU),
Regional Cooperation of Higher EducationAbstract: The purpose of this study is to develop a comparative analysis of the main objectives of Chinese students’ programs in leading Higher Education Institutes (HEIs) of Thailand. As Chinese students occupy the lion share of international students in Thailand, both public and private HEIs adjusted different programs to follow this trend. And Shinawatra University (SIU) has no exception; a new college named Huaxia was founded in 2016 to meet the escalating demand from Chinese international students. This study initiated to interview all the Chinese students of the pilot program in Huaxia College and analysis the management compared to the same likes programs in other Thai HEIs. And the feedback and recommendations of learning satisfaction survey from the pilot program students of SIU and other Thai HEIs could inspire the following enrollment and management of Huaxia College. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26605 SIU SS. Emerging Trends of Chinese Student's Programs in Thailand and a Case Study in Shinawatra University [printed text] / Tan Yong, Author ; Walsh, John, Associated Name ; Ousanee Sawagvudcharee, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - viii, 73 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-05
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Chinese students -- Thailand
[LCSH]Education -- Research -- ManagementKeywords: Chinese Student’s Program,
Higher Education Institutes (HEIs) in Thailand,
Shinawatra University (SIU),
Regional Cooperation of Higher EducationAbstract: The purpose of this study is to develop a comparative analysis of the main objectives of Chinese students’ programs in leading Higher Education Institutes (HEIs) of Thailand. As Chinese students occupy the lion share of international students in Thailand, both public and private HEIs adjusted different programs to follow this trend. And Shinawatra University (SIU) has no exception; a new college named Huaxia was founded in 2016 to meet the escalating demand from Chinese international students. This study initiated to interview all the Chinese students of the pilot program in Huaxia College and analysis the management compared to the same likes programs in other Thai HEIs. And the feedback and recommendations of learning satisfaction survey from the pilot program students of SIU and other Thai HEIs could inspire the following enrollment and management of Huaxia College. Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26605 Hold
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Barcode Call number Media type Location Section Status 32002000592475 SIU SS: SOM-PhD-2016-05 c.1 SIU Special Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : An Examination of Strategies to Mitigate the Number of Motorcycle Rider Fatalities in Thailand Material Type: printed text Authors: Karl Stefan Meneghella, Author ; Walsh, John, Associated Name ; Wilaiporn Laohakosol, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: v, 35 p. Layout: tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-16
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Automobiles -- Safety appliances
[LCSH]Crash injuries
[LCSH]Roads -- Tropics -- Crash cushionsKeywords: Thai Helmet Act 1994,
Motorcyclists,
Road Toll,
Policing,
EnforcementAbstract: This paper attempts to examine and quantify the degree of safety-helmet use by motorcyclists and their passengers in Thailand. Specifically, the paper examines the phenomena in three separate locations within Thailand. The paper will also review the literature surrounding road safety in general, road safety for motorcyclists, proper helmet use, Thai acts of parliament aimed at motorcyclists, and the degree to which helmet use is enforced or policed in Thailand.
Experts posit that road fatalities, and the serious debilitating injuries caused by road traffic accidents, can impact a nation’s GDP by as much as 5%. Perhaps even more importantly, especially in the context of a developing country, is the direct impact to families who lose their prime bread-winner or wage-earner. This loss may either be permanent, as in the case of a fatality, or extended over a protracted period of time, where families find themselves having to care for severely injured members. In the latter case, the requirement for care is often long-term, with little in the way of insurance or medical benefits to offset the burden.
It is hoped that a study of motorcycle related road traffic fatalities may identify or highlight interventions or strategies that could be employed to mitigate the road toll in Thailand.
Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26603 SIU SS. An Examination of Strategies to Mitigate the Number of Motorcycle Rider Fatalities in Thailand [printed text] / Karl Stefan Meneghella, Author ; Walsh, John, Associated Name ; Wilaiporn Laohakosol, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - v, 35 p. : tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-16
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Automobiles -- Safety appliances
[LCSH]Crash injuries
[LCSH]Roads -- Tropics -- Crash cushionsKeywords: Thai Helmet Act 1994,
Motorcyclists,
Road Toll,
Policing,
EnforcementAbstract: This paper attempts to examine and quantify the degree of safety-helmet use by motorcyclists and their passengers in Thailand. Specifically, the paper examines the phenomena in three separate locations within Thailand. The paper will also review the literature surrounding road safety in general, road safety for motorcyclists, proper helmet use, Thai acts of parliament aimed at motorcyclists, and the degree to which helmet use is enforced or policed in Thailand.
Experts posit that road fatalities, and the serious debilitating injuries caused by road traffic accidents, can impact a nation’s GDP by as much as 5%. Perhaps even more importantly, especially in the context of a developing country, is the direct impact to families who lose their prime bread-winner or wage-earner. This loss may either be permanent, as in the case of a fatality, or extended over a protracted period of time, where families find themselves having to care for severely injured members. In the latter case, the requirement for care is often long-term, with little in the way of insurance or medical benefits to offset the burden.
It is hoped that a study of motorcycle related road traffic fatalities may identify or highlight interventions or strategies that could be employed to mitigate the road toll in Thailand.
Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26603 Hold
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Barcode Call number Media type Location Section Status 32002000592525 SIU SS: SOM-PhD-2016-16 c.1 SIU Special Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : Factors Determining Customer Attendance at Manning Farmers’ Market, Perth, Western Australia Material Type: printed text Authors: Mark Azavedo, Author ; Walsh, John, Associated Name ; Hatairat Lertjanyakit, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2018 Pagination: vii, 83 p. Layout: ill, Tables. Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-M-2018-01
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2018Languages : English (eng) Descriptors: [LCSH]Markets Keywords: Farmers’ Markets, fresh produce, attendance motivations, attendee attitudes Abstract: This study assesses consumer motivations for attending Manning Farmers’ Market, Perth, Western Australia. Results indicated that consumers attended primarily to purchase fresh produce, followed by ready to eat foods.
Turning to personal attitudes as influencing attendance, and actions whilst attending Manning Farmers’ Market, some strong correlations were noted, particularly between concern about diet and health, concern for food safety, concern to support local small businesses and attending to purchase fresh produce.
This research was action-orientated, seeking to influence policy and process development at Manning Farmers’ Market. The market manager would, henceforward, have a solid basis of empirical data to inform his development of the market.Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27649 SIU SS. Factors Determining Customer Attendance at Manning Farmers’ Market, Perth, Western Australia [printed text] / Mark Azavedo, Author ; Walsh, John, Associated Name ; Hatairat Lertjanyakit, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2018 . - vii, 83 p. : ill, Tables. ; 30 cm.
500.00
SIU SS: SOM-PhD-M-2018-01
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2018
Languages : English (eng)
Descriptors: [LCSH]Markets Keywords: Farmers’ Markets, fresh produce, attendance motivations, attendee attitudes Abstract: This study assesses consumer motivations for attending Manning Farmers’ Market, Perth, Western Australia. Results indicated that consumers attended primarily to purchase fresh produce, followed by ready to eat foods.
Turning to personal attitudes as influencing attendance, and actions whilst attending Manning Farmers’ Market, some strong correlations were noted, particularly between concern about diet and health, concern for food safety, concern to support local small businesses and attending to purchase fresh produce.
This research was action-orientated, seeking to influence policy and process development at Manning Farmers’ Market. The market manager would, henceforward, have a solid basis of empirical data to inform his development of the market.Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27649 Hold
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Barcode Call number Media type Location Section Status 32002000597102 SIU SS: SOM-PhD-M-2018-01 SIU Special Study Graduate Library Thesis Corner Available
Collection Title: SIU SS Title : Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan Material Type: printed text Authors: Chantip Chamdermpadejsuk, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 71 p. Layout: Tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-17
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Business -- Thailand
[LCSH]SPAKeywords: Thai Spa,
Business Spa,
Thailand BusinessAbstract: Education research “Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan”. The researcher considered that the Spa business is highly competitive. If a business is a good business executive, it's a chance to experience the success possible. But if it is not managed well, it will cause the business to fail as well. So the study was to study business administration and Spa, the user behavior service Spa in Bangna district, Bangkok Metropolitan. The information to be given to the outcomes Spa especially in Bangna District, Bangkok Metropolitan.
This study aims to study business administration and Spa in Bangna district, Bangkok Metropolitan. Barriers in Business Administration and Spa study the use of the Spa facilities, study of factors that are important to the selection of Spa Services and compare the different factors in the selection. The Spa's Services are differences in gender, ages, education, and occupation were divided into two groups: entrepreneur’s Spa amount of 10 people and the service number 246. The samples were selected from each Spa shop. Select a sampling method based on convenience (Convenience Sampling). The statistics used for data analysis was percentage, mean, standard deviation. The result has shown below.
1) Administration and Spa the most entrepreneurs are planning a career in the Spa business model of Day Spa has planned to operate in the short term. The most of the funding comes from private equity and loans from financial institutions. A clear organizational structure, the division of responsibilities, management is in the management of the family and amount not exceeding 10 personnel who operate the Spa. The importance to developing skills of employees and treatment personnel are
competent. The operator has ordered both directly and indirectly by assigning managers who are responsible. Enabling personnel involved in the available comments and feedback to each other. Entrepreneurs have the process of quality control operations. By focusing on the quality of Services with the main emphasis on 6s and Services meet the standards required. The barriers faced were the shortage of human resources with knowledge.
2) The user Spa is mostly female between the ages of 24-29 years of bachelor degree. The career is company employee. The average monthly income of between 21,001-24,000 baht the user behavior user Spa Face that Choose a service to the stress and decide to user for self-service in the Spa 1-2 times per month. Most of the cost of the service at a time of around 500-2,000 baht spent in the service for 30-60 minutes using the service on Sunday. When to use the service to go with friends for Spa Services, amounting to one of the service users and the service is usually sleeping.
3) The user sees the overall income and other factors, including product, pricing and location. Promotion marketing, personnel, the physical environment and service process is importance of the decision to use the service at a high level and users that factors of each item of each side. The most important decision to use a high level Spa Services.
4) The users who are sexually different emphasis on the price factor and location varies. The users of a different age take different factors products and the users with different levels of education give importance to all the different factors. There were statistically significant at the 0.05 level.
The results of this study apply them to the management of the Spa behavior factors that are important to the selection of Spas. The information gained from the study will be useful to entrepreneurs in developing their business capability and create an advantage in the next race
In conclusion, this research provides understanding of Spa business management, customer behavior and important factors influencing customer’s choices of Spa service. The data obtained from this study will be useful to every entrepreneur in business development and provides competitive advantages to them as well.Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26654 SIU SS. Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan [printed text] / Chantip Chamdermpadejsuk, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 71 p. : Tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-17
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Business -- Thailand
[LCSH]SPAKeywords: Thai Spa,
Business Spa,
Thailand BusinessAbstract: Education research “Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan”. The researcher considered that the Spa business is highly competitive. If a business is a good business executive, it's a chance to experience the success possible. But if it is not managed well, it will cause the business to fail as well. So the study was to study business administration and Spa, the user behavior service Spa in Bangna district, Bangkok Metropolitan. The information to be given to the outcomes Spa especially in Bangna District, Bangkok Metropolitan.
This study aims to study business administration and Spa in Bangna district, Bangkok Metropolitan. Barriers in Business Administration and Spa study the use of the Spa facilities, study of factors that are important to the selection of Spa Services and compare the different factors in the selection. The Spa's Services are differences in gender, ages, education, and occupation were divided into two groups: entrepreneur’s Spa amount of 10 people and the service number 246. The samples were selected from each Spa shop. Select a sampling method based on convenience (Convenience Sampling). The statistics used for data analysis was percentage, mean, standard deviation. The result has shown below.
1) Administration and Spa the most entrepreneurs are planning a career in the Spa business model of Day Spa has planned to operate in the short term. The most of the funding comes from private equity and loans from financial institutions. A clear organizational structure, the division of responsibilities, management is in the management of the family and amount not exceeding 10 personnel who operate the Spa. The importance to developing skills of employees and treatment personnel are
competent. The operator has ordered both directly and indirectly by assigning managers who are responsible. Enabling personnel involved in the available comments and feedback to each other. Entrepreneurs have the process of quality control operations. By focusing on the quality of Services with the main emphasis on 6s and Services meet the standards required. The barriers faced were the shortage of human resources with knowledge.
2) The user Spa is mostly female between the ages of 24-29 years of bachelor degree. The career is company employee. The average monthly income of between 21,001-24,000 baht the user behavior user Spa Face that Choose a service to the stress and decide to user for self-service in the Spa 1-2 times per month. Most of the cost of the service at a time of around 500-2,000 baht spent in the service for 30-60 minutes using the service on Sunday. When to use the service to go with friends for Spa Services, amounting to one of the service users and the service is usually sleeping.
3) The user sees the overall income and other factors, including product, pricing and location. Promotion marketing, personnel, the physical environment and service process is importance of the decision to use the service at a high level and users that factors of each item of each side. The most important decision to use a high level Spa Services.
4) The users who are sexually different emphasis on the price factor and location varies. The users of a different age take different factors products and the users with different levels of education give importance to all the different factors. There were statistically significant at the 0.05 level.
The results of this study apply them to the management of the Spa behavior factors that are important to the selection of Spas. The information gained from the study will be useful to entrepreneurs in developing their business capability and create an advantage in the next race
In conclusion, this research provides understanding of Spa business management, customer behavior and important factors influencing customer’s choices of Spa service. The data obtained from this study will be useful to every entrepreneur in business development and provides competitive advantages to them as well.Curricular : BBA/MBA/PhDM Record link: http://libsearch.mru.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26654 Hold
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Barcode Call number Media type Location Section Status 32002000593044 SIU SS: SOM-PhD-2016-17 SIU Special Study Graduate Library Thesis Corner Available
