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Add the result to your basket Make a suggestion Refine your search Apply to external sourcesSIU IS. The Use of Language Games in Teaching English for Vocational Students at Thanyaburi Technical College / Charnrit Pusuwan / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : The Use of Language Games in Teaching English for Vocational Students at Thanyaburi Technical College Material Type: printed text Authors: Charnrit Pusuwan, Author ; Steven Ray McKee, Associated Name ; Palphol Rodloytuk, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: v, 47 p. Layout: Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOLA-MTEIL-2017-02
Independent Study. [M.Ed.[Teaching English]]. Shinawatra University, 2017.Languages : English (eng) Descriptors: [LCSH]English language -- Technical English -- Study and teaching
[LCSH]Games
[LCSH]Language DevelopmentKeywords: Use of Language Games Teaching English,
Vocational StudentsAbstract: The purposed of this study were to study the vocational students’ satisfaction towards different games used in teaching English and to investigate the attitudes towards using language games for vocational students in English class. The sample of this study were 31 vocational students majoring in Electrical Power who studied the English conversation in the semester of the academic year 2016 at Thanyaburi Technical College. The findings of this study were summarized as follows:
1) The vocational students’ satisfaction towards using language games in teaching English was at high level in overall (X = 4.31). There were 3 games obtained the satisfaction at very high level. Treasure hunting game received the highest mean score (X = 4.77), followed by instruction balloon game (X = 4.61) and guessing Word game (X = 4.51) respectively. The other games were at a high level. This could be interpreted that vocational students like to study English though these types of games.
2) The average score of vocational students’ attitudes towards the impact of using language games in teaching English was at high level (X = 4.61). It could be concluded that vocational students had the positive attitudes towards using language games in English Class.
3) It was also suggested by students using games in the classroom that teachers should play fun games in the class because they could make students fun, feel relaxed and not too serious in the English class as well as could help them learn vocabulary better.Curricular : BALA/GE/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26630 SIU IS. The Use of Language Games in Teaching English for Vocational Students at Thanyaburi Technical College [printed text] / Charnrit Pusuwan, Author ; Steven Ray McKee, Associated Name ; Palphol Rodloytuk, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - v, 47 p. : Tables ; 30 cm.
500.00
SIU IS: SOLA-MTEIL-2017-02
Independent Study. [M.Ed.[Teaching English]]. Shinawatra University, 2017.
Languages : English (eng)
Descriptors: [LCSH]English language -- Technical English -- Study and teaching
[LCSH]Games
[LCSH]Language DevelopmentKeywords: Use of Language Games Teaching English,
Vocational StudentsAbstract: The purposed of this study were to study the vocational students’ satisfaction towards different games used in teaching English and to investigate the attitudes towards using language games for vocational students in English class. The sample of this study were 31 vocational students majoring in Electrical Power who studied the English conversation in the semester of the academic year 2016 at Thanyaburi Technical College. The findings of this study were summarized as follows:
1) The vocational students’ satisfaction towards using language games in teaching English was at high level in overall (X = 4.31). There were 3 games obtained the satisfaction at very high level. Treasure hunting game received the highest mean score (X = 4.77), followed by instruction balloon game (X = 4.61) and guessing Word game (X = 4.51) respectively. The other games were at a high level. This could be interpreted that vocational students like to study English though these types of games.
2) The average score of vocational students’ attitudes towards the impact of using language games in teaching English was at high level (X = 4.61). It could be concluded that vocational students had the positive attitudes towards using language games in English Class.
3) It was also suggested by students using games in the classroom that teachers should play fun games in the class because they could make students fun, feel relaxed and not too serious in the English class as well as could help them learn vocabulary better.Curricular : BALA/GE/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26630 Hold
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Barcode Call number Media type Location Section Status 32002000592855 SIU IS: SOLA-MTEIL-2017-02 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000592889 SIU IS: SOLA-MTEIL-2017-02 c.2 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. Comparing Two Teaching Methods, with and without Reading Strategies for Grade 10 in Surasakmontree School / Prapassorn Phadannok / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Comparing Two Teaching Methods, with and without Reading Strategies for Grade 10 in Surasakmontree School Material Type: printed text Authors: Prapassorn Phadannok, Author ; Steven Ray McKee, Associated Name ; Palphol Rodloytuk, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi,49 p. Layout: ill,Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOLA-MTEIL-2017-04
Independent Study. [M.Ed.[Teaching English]]. Shinawatra University, 2017.Languages : English (eng) Descriptors: [LCSH]Language Development
[LCSH]Reading (Secondary) -- Bangkok -- Surasakmontree school
[LCSH]Reading -- Study and teachingKeywords: Reading strategies,
Teaching method,
Comparing,
Improvement,
EffectivenessAbstract: The purpose of this study was to compare effectiveness in teaching English reading with strategies to without strategies.
There are many survey reports claimed that people in Thailand are lacking of reading. So reading English topics would be lesser. This has not yet mentioned in comprehensive English reading which will be very a few.
This study was aimed to improve English reading skills of students in secondary school in Thailand.
Even result of the study showed not much successful, but author’s intention still want to see teachers are looking for new strategies to be used to improve students’ ability in English reading skill.Curricular : BALA/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26631 SIU IS. Comparing Two Teaching Methods, with and without Reading Strategies for Grade 10 in Surasakmontree School [printed text] / Prapassorn Phadannok, Author ; Steven Ray McKee, Associated Name ; Palphol Rodloytuk, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi,49 p. : ill,Tables ; 30 cm.
500.00
SIU IS: SOLA-MTEIL-2017-04
Independent Study. [M.Ed.[Teaching English]]. Shinawatra University, 2017.
Languages : English (eng)
Descriptors: [LCSH]Language Development
[LCSH]Reading (Secondary) -- Bangkok -- Surasakmontree school
[LCSH]Reading -- Study and teachingKeywords: Reading strategies,
Teaching method,
Comparing,
Improvement,
EffectivenessAbstract: The purpose of this study was to compare effectiveness in teaching English reading with strategies to without strategies.
There are many survey reports claimed that people in Thailand are lacking of reading. So reading English topics would be lesser. This has not yet mentioned in comprehensive English reading which will be very a few.
This study was aimed to improve English reading skills of students in secondary school in Thailand.
Even result of the study showed not much successful, but author’s intention still want to see teachers are looking for new strategies to be used to improve students’ ability in English reading skill.Curricular : BALA/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26631 Hold
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Barcode Call number Media type Location Section Status 32002000592871 SIU IS: SOLA-MTEIL-2017-04 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000592905 SIU IS: SOLA-MTEIL-2017-04 c.2 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. A Study of Vocabulary Learning Strategies Used by Matthayom 6 Secondary Students Studying English At Matthayom Wat-Benchamabophit School / Jedcharoen Maseesuk / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : A Study of Vocabulary Learning Strategies Used by Matthayom 6 Secondary Students Studying English At Matthayom Wat-Benchamabophit School Material Type: printed text Authors: Jedcharoen Maseesuk, Author ; Steven Ray McKee, Associated Name ; Palphol Rodloytuk, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 41 p. Layout: Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOLA-MTEIL-2017-03
Independent Study. [M.Ed.[Teaching English]]. Shinawatra University, 2017.Languages : English (eng) Descriptors: [LCSH]English language -- Vocabulary -- Study and teaching
[LCSH]Language Development
[LCSH]Vocabulary -- Study and teaching (Secondary) -- Bangkok -- Matthayom Wat-Benchamabophit SchoolKeywords: Vocabulary Learning Strategies,
Matthayom 6 Secondary StudentsAbstract: The aims of this study were to 1) study vocabulary learning strategies commonly used by Matthayom 6 secondary students studying English of Matthayom Wat Benchamabophit School and 2) to investigate vocabulary learning strategies that assist Matthayom 6 secondary students studying English of Matthayom Wat Benchamabophit School to enhance their vocabulary acquisition
The subjects of this study were 75 Matthayom 6 secondary students studying English of Matthayom Wat Benchamabophit School. A questionnaire based on Schmitt’s (1997) taxonomy was used as the research instrument of this study; it consisted of the respondents’personal information, the use of vocabulary learning strategies and comments on use of vocabulary learning strategies. The statistical procedure used to analyze the data in this study was frequency, percentage, mean, and standard deviation.
The findings of the study revealed that the majority of respondents were male. The class of respondents ranged from Matthayom 6. Most respondents have studied English for more than 12 years. The respondents were at the fair level of vocabulary knowledge. Almost half of the respondents got English’s grade of semester 1/2016 respondents got a grade 3.5
The use of vocabulary learning strategies was divided into five strategies: determination strategies, social strategies, memory strategies, cognitive strategies, and metacognitive strategies. Regarding determination strategies, a monolingual dictionary was most often used by most respondents. In terms of social strategies, asking classmates for a word meaning or definition was most often used. Connecting the word with the background knowledge was most often used as memory strategy. Most respondents often used taking note in class in terms of cognitive strategies. Concerning metacognitive strategies, the results showed that listening to English songs was most often used. Most respondents expressed their opinions that speaking with foreign friends or foreigners were the other vocabulary learning strategies, apart from the five vocabulary learning strategies, used to acquire English vocabulary.Curricular : BALA/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26632 SIU IS. A Study of Vocabulary Learning Strategies Used by Matthayom 6 Secondary Students Studying English At Matthayom Wat-Benchamabophit School [printed text] / Jedcharoen Maseesuk, Author ; Steven Ray McKee, Associated Name ; Palphol Rodloytuk, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 41 p. : Tables ; 30 cm.
500.00
SIU IS: SOLA-MTEIL-2017-03
Independent Study. [M.Ed.[Teaching English]]. Shinawatra University, 2017.
Languages : English (eng)
Descriptors: [LCSH]English language -- Vocabulary -- Study and teaching
[LCSH]Language Development
[LCSH]Vocabulary -- Study and teaching (Secondary) -- Bangkok -- Matthayom Wat-Benchamabophit SchoolKeywords: Vocabulary Learning Strategies,
Matthayom 6 Secondary StudentsAbstract: The aims of this study were to 1) study vocabulary learning strategies commonly used by Matthayom 6 secondary students studying English of Matthayom Wat Benchamabophit School and 2) to investigate vocabulary learning strategies that assist Matthayom 6 secondary students studying English of Matthayom Wat Benchamabophit School to enhance their vocabulary acquisition
The subjects of this study were 75 Matthayom 6 secondary students studying English of Matthayom Wat Benchamabophit School. A questionnaire based on Schmitt’s (1997) taxonomy was used as the research instrument of this study; it consisted of the respondents’personal information, the use of vocabulary learning strategies and comments on use of vocabulary learning strategies. The statistical procedure used to analyze the data in this study was frequency, percentage, mean, and standard deviation.
The findings of the study revealed that the majority of respondents were male. The class of respondents ranged from Matthayom 6. Most respondents have studied English for more than 12 years. The respondents were at the fair level of vocabulary knowledge. Almost half of the respondents got English’s grade of semester 1/2016 respondents got a grade 3.5
The use of vocabulary learning strategies was divided into five strategies: determination strategies, social strategies, memory strategies, cognitive strategies, and metacognitive strategies. Regarding determination strategies, a monolingual dictionary was most often used by most respondents. In terms of social strategies, asking classmates for a word meaning or definition was most often used. Connecting the word with the background knowledge was most often used as memory strategy. Most respondents often used taking note in class in terms of cognitive strategies. Concerning metacognitive strategies, the results showed that listening to English songs was most often used. Most respondents expressed their opinions that speaking with foreign friends or foreigners were the other vocabulary learning strategies, apart from the five vocabulary learning strategies, used to acquire English vocabulary.Curricular : BALA/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26632 Hold
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Barcode Call number Media type Location Section Status 32002000592897 SIU IS: SOLA-MTEIL-2017-03 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000592921 SIU IS: SOLA-MTEIL-2017-03 c.2 SIU Independent Study Graduate Library Thesis Corner Available SIU Thesis. State as Co-Producer in Tourism Space Management and Strategy: Theoretical Framework of “TIME-SPACE & SELF”, Study Research based on Institution’s Policy Approach in Thailand / Thanan Apivantanaporn / Bangkok: Shinawatra University - 2017
Collection Title: SIU Thesis Title : State as Co-Producer in Tourism Space Management and Strategy: Theoretical Framework of “TIME-SPACE & SELF”, Study Research based on Institution’s Policy Approach in Thailand Material Type: printed text Authors: Thanan Apivantanaporn, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: x, 137 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOM-PhD-MS-2017-01
Thesis. [PhD. [Philosophy in Management Science]].-- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Tourism Keywords: Creative tourism,
Experience design,
Self in tourism space,
Service Innovation,
State in tourism space development,
Time and Space commodification,
Tourism commodification,
Tourism spaceAbstract: This paper proposes a management model call ‘State as Co-Producer in the realm of tourism space: theoretical framework of TIME-SPACE & SELF’. This approach will contribute to the state’s policy and planning for tourism development. While traditional state’s role acts as a typical regulator or basic state developer e.g., building fundamental infrastructure and promoting the destination brand image, this paper proposes state in a new set of paradigm shift in more practical policy and planning, proactive-state as a co-stage producer. While the destination should not be viewed as blank space and the government-state’s job is to fill up this empty space by merely building basic infrastructures, instead we argue and suggest state’s role as proactive ‘co-stage producer’ to script, to theme, to nationalize, and to standardize the spaces as experiential stage or dramatized theater.
The research methodology is constructed from a set of serial researches of data collections as a larger doctoral research project. As tourism industry involves different and fragmented stakeholders, the researches are conducted with different interest groups from various tourism bodies: government, academic institutions, service providers (small-boutique hotel, spa service, tour operator, restaurant), and also tourists with different research questions for different sample.
In the finding drawn from the empirical cases in Thailand where state’s role has been co-producing the new tourism space through the time - space commodification and performing the frontstage and backstage management under the state’s policies and planning and create the new flow of consumption and production for new spaces. Simultaneously the tourist consumes space and time through their own five sensory touches. In this research the postmodern tourist becomes central study which plays role as new middle income consumer and quest for new tourism space of authenticity and modernity.
This paper put together these variable and construct the interrelationship pattern where ‘Time to be commodified’, ‘Space to be consumed’, and ‘Self to be experienced’ create the new flow of production and consumption within the new tourism space.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26633 SIU Thesis. State as Co-Producer in Tourism Space Management and Strategy: Theoretical Framework of “TIME-SPACE & SELF”, Study Research based on Institution’s Policy Approach in Thailand [printed text] / Thanan Apivantanaporn, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - x, 137 p. : ill, Tables ; 30 cm.
500.00
SIU THE: SOM-PhD-MS-2017-01
Thesis. [PhD. [Philosophy in Management Science]].-- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Tourism Keywords: Creative tourism,
Experience design,
Self in tourism space,
Service Innovation,
State in tourism space development,
Time and Space commodification,
Tourism commodification,
Tourism spaceAbstract: This paper proposes a management model call ‘State as Co-Producer in the realm of tourism space: theoretical framework of TIME-SPACE & SELF’. This approach will contribute to the state’s policy and planning for tourism development. While traditional state’s role acts as a typical regulator or basic state developer e.g., building fundamental infrastructure and promoting the destination brand image, this paper proposes state in a new set of paradigm shift in more practical policy and planning, proactive-state as a co-stage producer. While the destination should not be viewed as blank space and the government-state’s job is to fill up this empty space by merely building basic infrastructures, instead we argue and suggest state’s role as proactive ‘co-stage producer’ to script, to theme, to nationalize, and to standardize the spaces as experiential stage or dramatized theater.
The research methodology is constructed from a set of serial researches of data collections as a larger doctoral research project. As tourism industry involves different and fragmented stakeholders, the researches are conducted with different interest groups from various tourism bodies: government, academic institutions, service providers (small-boutique hotel, spa service, tour operator, restaurant), and also tourists with different research questions for different sample.
In the finding drawn from the empirical cases in Thailand where state’s role has been co-producing the new tourism space through the time - space commodification and performing the frontstage and backstage management under the state’s policies and planning and create the new flow of consumption and production for new spaces. Simultaneously the tourist consumes space and time through their own five sensory touches. In this research the postmodern tourist becomes central study which plays role as new middle income consumer and quest for new tourism space of authenticity and modernity.
This paper put together these variable and construct the interrelationship pattern where ‘Time to be commodified’, ‘Space to be consumed’, and ‘Self to be experienced’ create the new flow of production and consumption within the new tourism space.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26633 Hold
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Barcode Call number Media type Location Section Status 32002000592913 SIU THE: SOM-PhD-MS-2017-01 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000592947 SIU THE: SOM-PhD-MS-2017-01 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available SIU SS. Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan / Chantip Chamdermpadejsuk / Bangkok: Shinawatra University - 2016
Collection Title: SIU SS Title : Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan Material Type: printed text Authors: Chantip Chamdermpadejsuk, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 71 p. Layout: Tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-17
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Business -- Thailand
[LCSH]SPAKeywords: Thai Spa,
Business Spa,
Thailand BusinessAbstract: Education research “Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan”. The researcher considered that the Spa business is highly competitive. If a business is a good business executive, it's a chance to experience the success possible. But if it is not managed well, it will cause the business to fail as well. So the study was to study business administration and Spa, the user behavior service Spa in Bangna district, Bangkok Metropolitan. The information to be given to the outcomes Spa especially in Bangna District, Bangkok Metropolitan.
This study aims to study business administration and Spa in Bangna district, Bangkok Metropolitan. Barriers in Business Administration and Spa study the use of the Spa facilities, study of factors that are important to the selection of Spa Services and compare the different factors in the selection. The Spa's Services are differences in gender, ages, education, and occupation were divided into two groups: entrepreneur’s Spa amount of 10 people and the service number 246. The samples were selected from each Spa shop. Select a sampling method based on convenience (Convenience Sampling). The statistics used for data analysis was percentage, mean, standard deviation. The result has shown below.
1) Administration and Spa the most entrepreneurs are planning a career in the Spa business model of Day Spa has planned to operate in the short term. The most of the funding comes from private equity and loans from financial institutions. A clear organizational structure, the division of responsibilities, management is in the management of the family and amount not exceeding 10 personnel who operate the Spa. The importance to developing skills of employees and treatment personnel are
competent. The operator has ordered both directly and indirectly by assigning managers who are responsible. Enabling personnel involved in the available comments and feedback to each other. Entrepreneurs have the process of quality control operations. By focusing on the quality of Services with the main emphasis on 6s and Services meet the standards required. The barriers faced were the shortage of human resources with knowledge.
2) The user Spa is mostly female between the ages of 24-29 years of bachelor degree. The career is company employee. The average monthly income of between 21,001-24,000 baht the user behavior user Spa Face that Choose a service to the stress and decide to user for self-service in the Spa 1-2 times per month. Most of the cost of the service at a time of around 500-2,000 baht spent in the service for 30-60 minutes using the service on Sunday. When to use the service to go with friends for Spa Services, amounting to one of the service users and the service is usually sleeping.
3) The user sees the overall income and other factors, including product, pricing and location. Promotion marketing, personnel, the physical environment and service process is importance of the decision to use the service at a high level and users that factors of each item of each side. The most important decision to use a high level Spa Services.
4) The users who are sexually different emphasis on the price factor and location varies. The users of a different age take different factors products and the users with different levels of education give importance to all the different factors. There were statistically significant at the 0.05 level.
The results of this study apply them to the management of the Spa behavior factors that are important to the selection of Spas. The information gained from the study will be useful to entrepreneurs in developing their business capability and create an advantage in the next race
In conclusion, this research provides understanding of Spa business management, customer behavior and important factors influencing customer’s choices of Spa service. The data obtained from this study will be useful to every entrepreneur in business development and provides competitive advantages to them as well.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26654 SIU SS. Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan [printed text] / Chantip Chamdermpadejsuk, Author ; Walsh, John, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 71 p. : Tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-17
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Business -- Thailand
[LCSH]SPAKeywords: Thai Spa,
Business Spa,
Thailand BusinessAbstract: Education research “Factors Influence on Spas Business Success: A Case Study Bangna District, Bangkok Metropolitan”. The researcher considered that the Spa business is highly competitive. If a business is a good business executive, it's a chance to experience the success possible. But if it is not managed well, it will cause the business to fail as well. So the study was to study business administration and Spa, the user behavior service Spa in Bangna district, Bangkok Metropolitan. The information to be given to the outcomes Spa especially in Bangna District, Bangkok Metropolitan.
This study aims to study business administration and Spa in Bangna district, Bangkok Metropolitan. Barriers in Business Administration and Spa study the use of the Spa facilities, study of factors that are important to the selection of Spa Services and compare the different factors in the selection. The Spa's Services are differences in gender, ages, education, and occupation were divided into two groups: entrepreneur’s Spa amount of 10 people and the service number 246. The samples were selected from each Spa shop. Select a sampling method based on convenience (Convenience Sampling). The statistics used for data analysis was percentage, mean, standard deviation. The result has shown below.
1) Administration and Spa the most entrepreneurs are planning a career in the Spa business model of Day Spa has planned to operate in the short term. The most of the funding comes from private equity and loans from financial institutions. A clear organizational structure, the division of responsibilities, management is in the management of the family and amount not exceeding 10 personnel who operate the Spa. The importance to developing skills of employees and treatment personnel are
competent. The operator has ordered both directly and indirectly by assigning managers who are responsible. Enabling personnel involved in the available comments and feedback to each other. Entrepreneurs have the process of quality control operations. By focusing on the quality of Services with the main emphasis on 6s and Services meet the standards required. The barriers faced were the shortage of human resources with knowledge.
2) The user Spa is mostly female between the ages of 24-29 years of bachelor degree. The career is company employee. The average monthly income of between 21,001-24,000 baht the user behavior user Spa Face that Choose a service to the stress and decide to user for self-service in the Spa 1-2 times per month. Most of the cost of the service at a time of around 500-2,000 baht spent in the service for 30-60 minutes using the service on Sunday. When to use the service to go with friends for Spa Services, amounting to one of the service users and the service is usually sleeping.
3) The user sees the overall income and other factors, including product, pricing and location. Promotion marketing, personnel, the physical environment and service process is importance of the decision to use the service at a high level and users that factors of each item of each side. The most important decision to use a high level Spa Services.
4) The users who are sexually different emphasis on the price factor and location varies. The users of a different age take different factors products and the users with different levels of education give importance to all the different factors. There were statistically significant at the 0.05 level.
The results of this study apply them to the management of the Spa behavior factors that are important to the selection of Spas. The information gained from the study will be useful to entrepreneurs in developing their business capability and create an advantage in the next race
In conclusion, this research provides understanding of Spa business management, customer behavior and important factors influencing customer’s choices of Spa service. The data obtained from this study will be useful to every entrepreneur in business development and provides competitive advantages to them as well.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26654 Hold
Place a hold on this item
Copies
Barcode Call number Media type Location Section Status 32002000593044 SIU SS: SOM-PhD-2016-17 SIU Special Study Graduate Library Thesis Corner Available SIU IS. Quality of Small Hotels for Foreign Tourists Stay: Case Study of Khaosan Road Tourist Area in Bangkok / Chatuporn Yhoobhasuk / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Quality of Small Hotels for Foreign Tourists Stay: Case Study of Khaosan Road Tourist Area in Bangkok Material Type: printed text Authors: Chatuporn Yhoobhasuk, Author ; Ousanee Sawagvudcharee, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 49 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-02
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Customer satisfaction
[LCSH]Hotels -- Thailand -- Bangkok -- Khaosan Road
[LCSH]TouristsKeywords: Service quality,
Customer satisfaction,
small hotel,
Khaosan roadAbstract: With a greater demand from tourists travelling around the globe, the demand for quality and cheap hotels are on the rise. The backpacking culture has found its way into mainstream tourism and is increasing the demand for small hotels. Hotels in the Khaosan road area have different brands of small hotels for providing good facilities and service to both foreign tourists and local tourists. Small hotel organizations have been working in an aggressive, competitive environment. These days’ small hotel industries need to enhance the level of satisfaction if they want to remain in the competition with other hotels. Foreign tourists’ satisfaction is basically satisfying customers’ expectations and understanding their needs. Foreign tourists’ feedback is the most valuable asset to escalate the overall service quality, to enable the service industry’s learning and development and to provide a great foreseeable opportunity. The main aim of this study is to determine the foreign tourist satisfaction with the small hotels. The method of data collection was face-to-face by using the semi-structured interview question as well as using an in-depth interview technique with the customers of the small hotels around the Khaosan Road. The data was analyzed by using the content analyze technique. From this study, it was found that the tourists were satisfied with the service even though they have been faced many problems. The facilities along with the commitment of employees were standard even though a language was a major barrier. The findings also were discovered that small hotels in the Khaosan road area had a higher level of overall foreign tourist satisfaction and service quality than in other areas in Bangkok. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26662 SIU IS. Quality of Small Hotels for Foreign Tourists Stay: Case Study of Khaosan Road Tourist Area in Bangkok [printed text] / Chatuporn Yhoobhasuk, Author ; Ousanee Sawagvudcharee, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 49 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-02
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Customer satisfaction
[LCSH]Hotels -- Thailand -- Bangkok -- Khaosan Road
[LCSH]TouristsKeywords: Service quality,
Customer satisfaction,
small hotel,
Khaosan roadAbstract: With a greater demand from tourists travelling around the globe, the demand for quality and cheap hotels are on the rise. The backpacking culture has found its way into mainstream tourism and is increasing the demand for small hotels. Hotels in the Khaosan road area have different brands of small hotels for providing good facilities and service to both foreign tourists and local tourists. Small hotel organizations have been working in an aggressive, competitive environment. These days’ small hotel industries need to enhance the level of satisfaction if they want to remain in the competition with other hotels. Foreign tourists’ satisfaction is basically satisfying customers’ expectations and understanding their needs. Foreign tourists’ feedback is the most valuable asset to escalate the overall service quality, to enable the service industry’s learning and development and to provide a great foreseeable opportunity. The main aim of this study is to determine the foreign tourist satisfaction with the small hotels. The method of data collection was face-to-face by using the semi-structured interview question as well as using an in-depth interview technique with the customers of the small hotels around the Khaosan Road. The data was analyzed by using the content analyze technique. From this study, it was found that the tourists were satisfied with the service even though they have been faced many problems. The facilities along with the commitment of employees were standard even though a language was a major barrier. The findings also were discovered that small hotels in the Khaosan road area had a higher level of overall foreign tourist satisfaction and service quality than in other areas in Bangkok. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26662 Hold
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Barcode Call number Media type Location Section Status 32002000593176 SIU IS: SOM-MBA-2017-02 c.1 SIU Independent Study Graduate Library Thesis Corner Available SIU SS. Investment of SME in Automotive parts Industry Flexible (Soft) Automation System an Industry Study / Somlerk Karnwiwat / Bangkok: Shinawatra University - 2016
Collection Title: SIU SS Title : Investment of SME in Automotive parts Industry Flexible (Soft) Automation System an Industry Study Material Type: printed text Authors: Somlerk Karnwiwat, Author ; Wilaiporn Laohakosol, Associated Name ; Walsh, John, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 36 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-15
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Automotive industry and trade -- Thailand
[LCSH]InvestmentKeywords: automotive parts,
automation systemAbstract: The research study is based on the investment decision of SMEs in automotive parts industry for flexible automation (soft) system. The study adopts a quantitative approach to identify factors of decision made towards soft automation. Based on detailed examination of literature, the research questionnaires were developed and by collecting quantitative data were used to investigate. The researcher uses free and face to face interview of top level managers both male and female.
The factors that influence which were determined were cost, output, labour and governmental to determine the change from hard to soft automation. The data gathered through questionnaires which were completed by investors and top level managers states that there are many factors like, labour, output and governmental factors that influence their decision making process when they wanted to invest in soft automation. Most of the SMEs focused on long term period and this is the main reason they did not consider the cost of soft automation. Governmental factor was one of the determining factors for investors since they were expecting some regulation and soft loan from the government owned bank. The ever increasing labour cost has led to investors to think about having low labour turnover. They wanted to invest in skilled labour but limit their number to decrease cost. By increasing period of production time and increasing soft automation use investors want to increase output to reduce cost per unit.
The main limitation of this research is that the primary data collected through face to face interview is only of top level manager’s perspectives about soft automation investment decision. If we could have both top level managers and investors perspective it would have given a clearer understanding of the process. The researcher begins in his research to identify the influencing factors which draws the investors to make decision in shifting or purchasing flexible (soft) automation. Then, he methodologically discusses his findings concluding his work with his finding comparing with what scholars says theoretically.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26663 SIU SS. Investment of SME in Automotive parts Industry Flexible (Soft) Automation System an Industry Study [printed text] / Somlerk Karnwiwat, Author ; Wilaiporn Laohakosol, Associated Name ; Walsh, John, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 36 p. : ill, Tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-15
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Automotive industry and trade -- Thailand
[LCSH]InvestmentKeywords: automotive parts,
automation systemAbstract: The research study is based on the investment decision of SMEs in automotive parts industry for flexible automation (soft) system. The study adopts a quantitative approach to identify factors of decision made towards soft automation. Based on detailed examination of literature, the research questionnaires were developed and by collecting quantitative data were used to investigate. The researcher uses free and face to face interview of top level managers both male and female.
The factors that influence which were determined were cost, output, labour and governmental to determine the change from hard to soft automation. The data gathered through questionnaires which were completed by investors and top level managers states that there are many factors like, labour, output and governmental factors that influence their decision making process when they wanted to invest in soft automation. Most of the SMEs focused on long term period and this is the main reason they did not consider the cost of soft automation. Governmental factor was one of the determining factors for investors since they were expecting some regulation and soft loan from the government owned bank. The ever increasing labour cost has led to investors to think about having low labour turnover. They wanted to invest in skilled labour but limit their number to decrease cost. By increasing period of production time and increasing soft automation use investors want to increase output to reduce cost per unit.
The main limitation of this research is that the primary data collected through face to face interview is only of top level manager’s perspectives about soft automation investment decision. If we could have both top level managers and investors perspective it would have given a clearer understanding of the process. The researcher begins in his research to identify the influencing factors which draws the investors to make decision in shifting or purchasing flexible (soft) automation. Then, he methodologically discusses his findings concluding his work with his finding comparing with what scholars says theoretically.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26663 Hold
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Barcode Call number Media type Location Section Status 32002000593200 SIU SS: SOM-PhD-2016-15 c.1 SIU Special Study Graduate Library Thesis Corner Available SIU SS. Leisure Time Behavior of Nursing Student in School of Nursing, Shinawatra University / Umasamorn Hungspruek / Bangkok: Shinawatra University - 2016
Collection Title: SIU SS Title : Leisure Time Behavior of Nursing Student in School of Nursing, Shinawatra University Material Type: printed text Authors: Umasamorn Hungspruek, Author ; Opas Piansoongnern, Associated Name ; Petcharat Lovichakorntikul, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vi, 39 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-14
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Time management Keywords: Leisure Time Behavior,
Time Management,
Nursing Student,
Study AchievementAbstract: This descriptive research had main objective to study Leisure Time Behavior of Nursing Student in School of Nursing, Shinawatra University. Data collected from 138 nursing student from 2nd, 3rd and 4th year, who had CGPA from last semester of academic year 2015 and registration in academic year 2016, by using questionnaire.
Data analysis done owing to research objectives by using computer analysis program and using Descriptive Statistics:- Frequency, Percentage, Mean, Standard Deviation. Used Spearman’s Coefficient of Rank Correlation to show relationships of variations.
The results revealed that
1) The nursing students had leisure time behavior of all 4 aspects (personal time, social time, learning time and part time jobs) between moderate level to low level. The means of personal time behavior, social time behavior, learning time behavior and part time jobs are 1.42, 1.52, 1.53 and 0.99 respectively. The mean of time management behavior is 1.78
2) The correlations between some aspects of leisure time behavior :- personal time, learning time, part time jobs and CGPA were positive but not significant. The level of correlation coefficient were 0 .024, 0.009, 0.053 respectively. The Spearman’s Coefficient of Rank Correlations showed negative correlation coefficient level at - 0.005 in relationship between social time and CGPA and not significant.
3) The relationship between time management behavior and CGPA was positive correlation at the correlation coefficient level 0.259 and significant at the 0.01 levelCurricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26755 SIU SS. Leisure Time Behavior of Nursing Student in School of Nursing, Shinawatra University [printed text] / Umasamorn Hungspruek, Author ; Opas Piansoongnern, Associated Name ; Petcharat Lovichakorntikul, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vi, 39 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-14
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Time management Keywords: Leisure Time Behavior,
Time Management,
Nursing Student,
Study AchievementAbstract: This descriptive research had main objective to study Leisure Time Behavior of Nursing Student in School of Nursing, Shinawatra University. Data collected from 138 nursing student from 2nd, 3rd and 4th year, who had CGPA from last semester of academic year 2015 and registration in academic year 2016, by using questionnaire.
Data analysis done owing to research objectives by using computer analysis program and using Descriptive Statistics:- Frequency, Percentage, Mean, Standard Deviation. Used Spearman’s Coefficient of Rank Correlation to show relationships of variations.
The results revealed that
1) The nursing students had leisure time behavior of all 4 aspects (personal time, social time, learning time and part time jobs) between moderate level to low level. The means of personal time behavior, social time behavior, learning time behavior and part time jobs are 1.42, 1.52, 1.53 and 0.99 respectively. The mean of time management behavior is 1.78
2) The correlations between some aspects of leisure time behavior :- personal time, learning time, part time jobs and CGPA were positive but not significant. The level of correlation coefficient were 0 .024, 0.009, 0.053 respectively. The Spearman’s Coefficient of Rank Correlations showed negative correlation coefficient level at - 0.005 in relationship between social time and CGPA and not significant.
3) The relationship between time management behavior and CGPA was positive correlation at the correlation coefficient level 0.259 and significant at the 0.01 levelCurricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26755 Hold
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Barcode Call number Media type Location Section Status 32002000593333 SIU SS: SOM-PhD-2016-14 c.1 SIU Special Study Graduate Library Thesis Corner Available SIU RS. Understanding the Problem of CRM Systems and Critical Success Factors for their Implementation / Win Mya Thway / Bangkok: Shinawatra University - 2017
Collection Title: SIU RS Title : Understanding the Problem of CRM Systems and Critical Success Factors for their Implementation Material Type: printed text Authors: Win Mya Thway, Author ; Paul Andrew James Mason, Associated Name ; Photchanan Ratanajaipan, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 36 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU RS: SOIT-MSIT-2017-01
Research Study. [M.S.[Information Technology]]. - Shinawatra University. 2017Languages : English (eng) Descriptors: [LCSH]Computer software -- Development
[LCSH]Enterprise Resource PlanningKeywords: Enterprise Resource Planning,
ERP,
Critical success factorAbstract: Myanmar, one of the Southeast Asia countries, just open up last a few years trying to develop ICT sector to improve the living standard of the people. The ICT sector is having a transformative impact on Myanmar at the same time as the country itself is undergoing a transformation. Myanmar needs to fill the technology gaps through a rights-based approach, which learns, from good and bad practice elsewhere. During the technology transform stage, most of the Enterprise Resource Planning (ERP) system integrators and software vendors from oversea are trying to find out the local software market in Myanmar and also some organizations are trying to escape or recovery their system from integration failure because of using wrong system.
Therefore, the purpose of this study is to identify the success factors of ERP System in Myanmar for ERP vendors as well as organization, which are trying to use ERP system on their operation. This study uses interviews as a strategy to collect qualitative data from stakeholders on ERP system implementation. As a result, we are able to advance our understanding of the reasons to research critical success factors of ERP system and then we can apply the outcome of this study to ERP vendors and organizations effectively to implement the success of ERP system in Myanmar.
Curricular : BSCS/GE/MSIT Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26768 SIU RS. Understanding the Problem of CRM Systems and Critical Success Factors for their Implementation [printed text] / Win Mya Thway, Author ; Paul Andrew James Mason, Associated Name ; Photchanan Ratanajaipan, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 36 p. : ill, tables ; 30 cm.
500.00
SIU RS: SOIT-MSIT-2017-01
Research Study. [M.S.[Information Technology]]. - Shinawatra University. 2017
Languages : English (eng)
Descriptors: [LCSH]Computer software -- Development
[LCSH]Enterprise Resource PlanningKeywords: Enterprise Resource Planning,
ERP,
Critical success factorAbstract: Myanmar, one of the Southeast Asia countries, just open up last a few years trying to develop ICT sector to improve the living standard of the people. The ICT sector is having a transformative impact on Myanmar at the same time as the country itself is undergoing a transformation. Myanmar needs to fill the technology gaps through a rights-based approach, which learns, from good and bad practice elsewhere. During the technology transform stage, most of the Enterprise Resource Planning (ERP) system integrators and software vendors from oversea are trying to find out the local software market in Myanmar and also some organizations are trying to escape or recovery their system from integration failure because of using wrong system.
Therefore, the purpose of this study is to identify the success factors of ERP System in Myanmar for ERP vendors as well as organization, which are trying to use ERP system on their operation. This study uses interviews as a strategy to collect qualitative data from stakeholders on ERP system implementation. As a result, we are able to advance our understanding of the reasons to research critical success factors of ERP system and then we can apply the outcome of this study to ERP vendors and organizations effectively to implement the success of ERP system in Myanmar.
Curricular : BSCS/GE/MSIT Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26768 Hold
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Barcode Call number Media type Location Section Status 32002000593366 SIU RS: SOIT-MSIT-2017-01 c.1 SIU Research Study Graduate Library Thesis Corner Available 32002000594000 SIU RS: SOIT-MSIT-2017-01 c.2 SIU Research Study Graduate Library Thesis Corner Available SIU Thesis. The Determinants of Thai Students Decision-Making to Study in the United Kingdom and United States of America / Hatairat Lertjanyakit / Bangkok: Shinawatra University - 2016
Collection Title: SIU Thesis Title : The Determinants of Thai Students Decision-Making to Study in the United Kingdom and United States of America Material Type: printed text Authors: Hatairat Lertjanyakit, Author ; Chanchai Bunchapattanasakda, Associated Name ; Petcharat Lovichakorntikul, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: viii, 136 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOM-DBA-2016-06
Thesis. [DฺBA [บริหารธุรกิจดุษฎีบัณฑิต บธ.ด.]] -- มหาวิทยาลัยชินวัตร, 2559Languages : English (eng) Descriptors: [LCSH]Education -- Thailand
[LCSH]Higher education
[LCSH]International educationKeywords: International education,
Higher education,
Education in Thailand,
Study Abroad,
International student,
Study UK,
Study USAAbstract: Education is now open for all people who seek for and be eligible to pay for it. Education services have become a commodity in international marketplace. In Thailand, higher education increasingly plays an essential role in enabling greater opportunities for growth and attractiveness to foreign investment. For the Thais, in order to secure good employment position, studying abroad is a popular choice. It is a passport to a better employment opportunity and a relatively higher social status, despite the relatively higher cost and personal insecurity concerning living away from home. Moreover, studying abroad is an effective way of gaining English proficiency. The ability to read and write English is an asset for people in Thailand or any Asian countries. Having knowledge about Western cultures through living in a particular country is a worthwhile experience. There are a lot of Thai students wish to study the graduate degrees in the UK and the US. They have various choice to choose and many decisions to make. Understanding the needs and wants of the students or the demand side as well as the ability to give education as a service product or the supply side, a better arrangement can be planned. Based on the study results, alternatives to studying abroad, such as newer and better study programs in Thailand that suit students’ needs at more reasonable costs may be brought in to consideration.
This paper discusses the determinants of students in higher education from Thailand to study in the United Kingdom (UK) and the United States of America (US) as the two of the most popular countries among all international students, with the best globally recognized education systems. Various study abroad perspective were discussed and also toward other study destinations i.e. Australia, Canada, New Zealand and Thailand itself. The possible effects of the UK and US marketing strategies to recruit students in Thailand and related factors influencing decision of the students are brought in to discuss. A questionnaire interview was carried out on students and alumni from Thailand who had chosen to study in the UK or the US including observations from education service agents, higher education institutes representatives from the UK and US, and prospective Thai students seeking for education in the UK and US.
The questionnaire shown interesting perspective toward the students’ choice of education, university selection, sensitivity to price, and length of time spent, for example. The majority of the education service agents is maintaining the good level of effort in recruiting Thai students for both the UK and the US universities. The business is unpredictable due to the change of uncontrollable factors but the agent strongly believe there is huge demand for study abroad. Most of the stakeholders agreed that there are opportunities for the growth of international education in Thailand, also pathways for developments. However, the quality improvement and the cost reduction may need to be in account. . The HEIs will gain various opportunities for international education in the student source countries including Thailand as a geographical center of ASEAN is likely to benefit for the growth of international education. Even though, the group of students went to study abroad will not opt to study international program in the country. Statistic data shows the positive grow of student in the program as well. International education in Thailand is growing. Therefore, to maintain the present level of effort in recruiting students to the UK and the US is up to the HEIs in Thailand, the HEIs in the UK, the education agents, and the Commission on Higher Education, Thailand to consider their strategies to cope with this growth.Curricular : BBA/GE/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26769 SIU Thesis. The Determinants of Thai Students Decision-Making to Study in the United Kingdom and United States of America [printed text] / Hatairat Lertjanyakit, Author ; Chanchai Bunchapattanasakda, Associated Name ; Petcharat Lovichakorntikul, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - viii, 136 p. : ill, tables ; 30 cm.
500.00
SIU THE: SOM-DBA-2016-06
Thesis. [DฺBA [บริหารธุรกิจดุษฎีบัณฑิต บธ.ด.]] -- มหาวิทยาลัยชินวัตร, 2559
Languages : English (eng)
Descriptors: [LCSH]Education -- Thailand
[LCSH]Higher education
[LCSH]International educationKeywords: International education,
Higher education,
Education in Thailand,
Study Abroad,
International student,
Study UK,
Study USAAbstract: Education is now open for all people who seek for and be eligible to pay for it. Education services have become a commodity in international marketplace. In Thailand, higher education increasingly plays an essential role in enabling greater opportunities for growth and attractiveness to foreign investment. For the Thais, in order to secure good employment position, studying abroad is a popular choice. It is a passport to a better employment opportunity and a relatively higher social status, despite the relatively higher cost and personal insecurity concerning living away from home. Moreover, studying abroad is an effective way of gaining English proficiency. The ability to read and write English is an asset for people in Thailand or any Asian countries. Having knowledge about Western cultures through living in a particular country is a worthwhile experience. There are a lot of Thai students wish to study the graduate degrees in the UK and the US. They have various choice to choose and many decisions to make. Understanding the needs and wants of the students or the demand side as well as the ability to give education as a service product or the supply side, a better arrangement can be planned. Based on the study results, alternatives to studying abroad, such as newer and better study programs in Thailand that suit students’ needs at more reasonable costs may be brought in to consideration.
This paper discusses the determinants of students in higher education from Thailand to study in the United Kingdom (UK) and the United States of America (US) as the two of the most popular countries among all international students, with the best globally recognized education systems. Various study abroad perspective were discussed and also toward other study destinations i.e. Australia, Canada, New Zealand and Thailand itself. The possible effects of the UK and US marketing strategies to recruit students in Thailand and related factors influencing decision of the students are brought in to discuss. A questionnaire interview was carried out on students and alumni from Thailand who had chosen to study in the UK or the US including observations from education service agents, higher education institutes representatives from the UK and US, and prospective Thai students seeking for education in the UK and US.
The questionnaire shown interesting perspective toward the students’ choice of education, university selection, sensitivity to price, and length of time spent, for example. The majority of the education service agents is maintaining the good level of effort in recruiting Thai students for both the UK and the US universities. The business is unpredictable due to the change of uncontrollable factors but the agent strongly believe there is huge demand for study abroad. Most of the stakeholders agreed that there are opportunities for the growth of international education in Thailand, also pathways for developments. However, the quality improvement and the cost reduction may need to be in account. . The HEIs will gain various opportunities for international education in the student source countries including Thailand as a geographical center of ASEAN is likely to benefit for the growth of international education. Even though, the group of students went to study abroad will not opt to study international program in the country. Statistic data shows the positive grow of student in the program as well. International education in Thailand is growing. Therefore, to maintain the present level of effort in recruiting students to the UK and the US is up to the HEIs in Thailand, the HEIs in the UK, the education agents, and the Commission on Higher Education, Thailand to consider their strategies to cope with this growth.Curricular : BBA/GE/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26769 Hold
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Barcode Call number Media type Location Section Status 32002000593382 SIU THE: SOM-DBA-2016-06 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000593358 SIU THE: SOM-DBA-2016-06 c.1 SIU Thesis and Dissertation Main Library Thesis Corner Available SIU Thesis. Automated Transliteration of Proper Names from Somali to English / Ahmed Muktar Omar / Bangkok: Shinawatra University - 2017
Collection Title: SIU Thesis Title : Automated Transliteration of Proper Names from Somali to English Material Type: printed text Authors: Ahmed Muktar Omar, Author ; Jian Qu, Associated Name ; Aekavute Sujarae, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vi, 62 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOIT-MSIT-2017-01
Thesis. [MS [Information Technology]]. -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Language and languages
[LCSH]Machine translating
[LCSH]TranslationsKeywords: Somali-English,
Somali Transliteration Table,
Grapheme-BasedAbstract: Transliterating of proper names is the process of converting a word from source natural language (such as Somali) to a target natural language (such as English) while preserving pronunciation. Proper names and technical words are challenging in bilingual translation systems and also in Cross-Language Information Retrieval (CLIR) applications, due to their absence in the dictionary.
In this Thesis, we study transliteration problem of Somali to English; Somali-English transliteration is an under-studied problem. Our Somali-English transliteration system uses transliteration rules based on the orthographic mapping of the source language characters to the characters of the target language. We also propose Somali transliteration table that maps the Somali characters that don't have corresponding characters in English. Our language specific approach combines the direct mapping, Somali transliteration table along with the dependency rules which enhances and improves the transliteration accuracy.Curricular : BALA/BSCS/GE/MSIT/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26775 SIU Thesis. Automated Transliteration of Proper Names from Somali to English [printed text] / Ahmed Muktar Omar, Author ; Jian Qu, Associated Name ; Aekavute Sujarae, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vi, 62 p. : ill, tables ; 30 cm.
500.00
SIU THE: SOIT-MSIT-2017-01
Thesis. [MS [Information Technology]]. -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Language and languages
[LCSH]Machine translating
[LCSH]TranslationsKeywords: Somali-English,
Somali Transliteration Table,
Grapheme-BasedAbstract: Transliterating of proper names is the process of converting a word from source natural language (such as Somali) to a target natural language (such as English) while preserving pronunciation. Proper names and technical words are challenging in bilingual translation systems and also in Cross-Language Information Retrieval (CLIR) applications, due to their absence in the dictionary.
In this Thesis, we study transliteration problem of Somali to English; Somali-English transliteration is an under-studied problem. Our Somali-English transliteration system uses transliteration rules based on the orthographic mapping of the source language characters to the characters of the target language. We also propose Somali transliteration table that maps the Somali characters that don't have corresponding characters in English. Our language specific approach combines the direct mapping, Somali transliteration table along with the dependency rules which enhances and improves the transliteration accuracy.Curricular : BALA/BSCS/GE/MSIT/MTEIL Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26775 Hold
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Barcode Call number Media type Location Section Status 32002000593374 SIU THE: SOIT-MSIT-2017-01 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000593408 SIU THE: SOIT-MSIT-2017-01 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available SIU Thesis. The Impact of Corporate Social Responsibility on Sustainable Competitive Advantage: A Case Study of Leading Noodle Companies in Nepal / Dinesh Raj Pant / Bangkok: Shinawatra University - 2017
Collection Title: SIU Thesis Title : The Impact of Corporate Social Responsibility on Sustainable Competitive Advantage: A Case Study of Leading Noodle Companies in Nepal Material Type: printed text Authors: Dinesh Raj Pant, Author ; Opas Piansoongnern, Associated Name ; Ousanee Sawagvudcharee, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: viii, 133 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOM-MBA-2017-01
THE [MS.[MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Corporate social responsibility Keywords: Corporate Social Responsibility,
Sustainable Competitive Advantage,
Noodle Company,
Stakeholder ManagementAbstract: The debate in the field of Corporate Social Responsibility (CSR) in achieving Sustainable Competitive Advantage (SCA) was ongoing from the beginning of the twenty first century. The role of stakeholders in achieving sustainable business has increased in recent years. The role of CSR and stakeholders in achieving competitiveness in business is extremely high. The purpose of this qualitative study was to achieve deeper understanding about the CSR initiative that may contribute to achieve SCA for the company. A single case study with three unit of analysis was used to achieve a deeper understanding on how CSR in planned, aligned and implemented in the noodle companies in Nepal and how those initiative may contribute to the company in the form of SCA and to community in the form of societal development. Another issue discussed in this paper was the perception of the managers regarding CSR and how can both company and stakeholders develop mutual company stakeholder relationship.
The stakeholder theory was used as theoretical framework with semi structured interview as data collection method. For the data collection purpose, two groups of stakeholders were interviewed. The first group was internal stakeholders including managerial level employees and second group consisted of external stakeholders including suppliers, customers, local community members and environmental activist. The findings of the study clearly indicated that, the strategic approach to CSR contributes to company in the form of SCA and helps in fulfilling the expectations of the local communities. The findings indicated that, stakeholder management is a key tool in today’s business environment and strategic CSR initiatives contributes in sustainable business and mutual cooperation between company and stakeholders.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26790 SIU Thesis. The Impact of Corporate Social Responsibility on Sustainable Competitive Advantage: A Case Study of Leading Noodle Companies in Nepal [printed text] / Dinesh Raj Pant, Author ; Opas Piansoongnern, Associated Name ; Ousanee Sawagvudcharee, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - viii, 133 p. : ill, Tables ; 30 cm.
500.00
SIU THE: SOM-MBA-2017-01
THE [MS.[MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Corporate social responsibility Keywords: Corporate Social Responsibility,
Sustainable Competitive Advantage,
Noodle Company,
Stakeholder ManagementAbstract: The debate in the field of Corporate Social Responsibility (CSR) in achieving Sustainable Competitive Advantage (SCA) was ongoing from the beginning of the twenty first century. The role of stakeholders in achieving sustainable business has increased in recent years. The role of CSR and stakeholders in achieving competitiveness in business is extremely high. The purpose of this qualitative study was to achieve deeper understanding about the CSR initiative that may contribute to achieve SCA for the company. A single case study with three unit of analysis was used to achieve a deeper understanding on how CSR in planned, aligned and implemented in the noodle companies in Nepal and how those initiative may contribute to the company in the form of SCA and to community in the form of societal development. Another issue discussed in this paper was the perception of the managers regarding CSR and how can both company and stakeholders develop mutual company stakeholder relationship.
The stakeholder theory was used as theoretical framework with semi structured interview as data collection method. For the data collection purpose, two groups of stakeholders were interviewed. The first group was internal stakeholders including managerial level employees and second group consisted of external stakeholders including suppliers, customers, local community members and environmental activist. The findings of the study clearly indicated that, the strategic approach to CSR contributes to company in the form of SCA and helps in fulfilling the expectations of the local communities. The findings indicated that, stakeholder management is a key tool in today’s business environment and strategic CSR initiatives contributes in sustainable business and mutual cooperation between company and stakeholders.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26790 Hold
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Barcode Call number Media type Location Section Status 32002000593457 SIU THE: SOM-MBA-2017-01 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000593481 SIU THE: SOM-MBA-2017-01 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available SIU Thesis. Characteristics, Attitudes, and Decision Factors of Foreign Patients Seeking Medical Treatment at an International Hospital in Thailand / Nay Lynn Yin Maung / Bangkok: Shinawatra University - 2010
Collection Title: SIU Thesis Title : Characteristics, Attitudes, and Decision Factors of Foreign Patients Seeking Medical Treatment at an International Hospital in Thailand Material Type: printed text Authors: Nay Lynn Yin Maung, Author Publisher: Bangkok: Shinawatra University Publication Date: 2010 Pagination: xi, 162 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOM-MBA-2010-04
Thesis. (MBA.(Business Administration Management)).-- Shinawatra University, 2010Languages : English (eng) Descriptors: [LCSH]Medical tourism Keywords: Health Tourism,
Medical Tourism,
Myanmar (Burma),
ThailandAbstract: This research focuses on the characteristics, attitudes and decision factors of the foreign patients seeking medical treatment at an international hospital in Thailand. Even though the research concentrates mainly on aforementioned factors, it also explores into the consumer satisfaction regarding the services provided by private hospitals in both Thailand and Myanmar (Burma). The research involves a questionnaire survey of two hundred new Burmese patients at Bumrungrad hospital, Bangkok, Thailand. Demographics and other characteristics of patients, their attitudes toward private hospitals in their own country and their attitudes towards the Bumrungrad hospital, their reasons in choosing that particular hospital in Thailand and important factors in choosing a hospital in a foreign country were analyzed and explored. The analysis of the survey responses revealed that most of the patients had a very similar view on the important factors in choosing a foreign hospital and that almost all of them felt the same level of satisfaction with the Bumrungrad hospital and the same attitude toward the private hospitals in their home country and also toward the Bumrungrad hospital. It was found that the patients’ attitudes toward private hospitals in their own country influence their decision in choosing Bumrungrad hospital. Secondly, the demographic characteristics of the patients were found to have an influence on their satisfaction with the hospital services provided by the hospital. Furthermore, it was evident from the analyses that the attitudes of the patients towards private hospitals in their country influence their attitudes toward the Bumrungrad hospital. Lastly, the patients’ attitudes toward the Bumrungrad hospital was influenced by the patients’ satisfaction level after experiencing hospital services. This research is expected to provide an insight into the customer behavior in the field of medical tourism and hoped to be useful as an introductory endeavor in examining the relationships between various variables including but not limited to characteristics, attitudes, decision factors and satisfaction of patients from different countries in choosing hospitals in foreign countries. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26795 SIU Thesis. Characteristics, Attitudes, and Decision Factors of Foreign Patients Seeking Medical Treatment at an International Hospital in Thailand [printed text] / Nay Lynn Yin Maung, Author . - [S.l.] : Bangkok: Shinawatra University, 2010 . - xi, 162 p. : ill, Tables ; 30 cm.
500.00
SIU THE: SOM-MBA-2010-04
Thesis. (MBA.(Business Administration Management)).-- Shinawatra University, 2010
Languages : English (eng)
Descriptors: [LCSH]Medical tourism Keywords: Health Tourism,
Medical Tourism,
Myanmar (Burma),
ThailandAbstract: This research focuses on the characteristics, attitudes and decision factors of the foreign patients seeking medical treatment at an international hospital in Thailand. Even though the research concentrates mainly on aforementioned factors, it also explores into the consumer satisfaction regarding the services provided by private hospitals in both Thailand and Myanmar (Burma). The research involves a questionnaire survey of two hundred new Burmese patients at Bumrungrad hospital, Bangkok, Thailand. Demographics and other characteristics of patients, their attitudes toward private hospitals in their own country and their attitudes towards the Bumrungrad hospital, their reasons in choosing that particular hospital in Thailand and important factors in choosing a hospital in a foreign country were analyzed and explored. The analysis of the survey responses revealed that most of the patients had a very similar view on the important factors in choosing a foreign hospital and that almost all of them felt the same level of satisfaction with the Bumrungrad hospital and the same attitude toward the private hospitals in their home country and also toward the Bumrungrad hospital. It was found that the patients’ attitudes toward private hospitals in their own country influence their decision in choosing Bumrungrad hospital. Secondly, the demographic characteristics of the patients were found to have an influence on their satisfaction with the hospital services provided by the hospital. Furthermore, it was evident from the analyses that the attitudes of the patients towards private hospitals in their country influence their attitudes toward the Bumrungrad hospital. Lastly, the patients’ attitudes toward the Bumrungrad hospital was influenced by the patients’ satisfaction level after experiencing hospital services. This research is expected to provide an insight into the customer behavior in the field of medical tourism and hoped to be useful as an introductory endeavor in examining the relationships between various variables including but not limited to characteristics, attitudes, decision factors and satisfaction of patients from different countries in choosing hospitals in foreign countries. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26795 Hold
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Barcode Call number Media type Location Section Status 32002000593515 SIU THE: SOM-MBA-2010-04 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000593523 SIU THE: SOM-MBA-2010-04 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available SIU Thesis. Determinants of Inter-Organizational Performance in Thai Automotive Supply Chain / Achara Satayapaisal / Bangkok: Shinawatra University - 2017
Collection Title: SIU Thesis Title : Determinants of Inter-Organizational Performance in Thai Automotive Supply Chain Material Type: printed text Authors: Achara Satayapaisal, Author ; Chanchai Bunchapattanasakda, Associated Name ; Chuvej Chansa-ngavej, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: xi, 216 p. Layout: ills, Tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOM-PhD-MS-2017-02
Thesis. [PhD. [Philosophy in Management Science]].-- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Automobiles -- Performance
[LCSH]DeterminantsKeywords: Performance,
Automotive,
Intangible,
Balanced scorecard (BSC)Abstract: The main purpose of the research is to determine the critical performance that the first tier suppliers should focus on. The performances are structured from the coarser level to the more detailed level as performance elements, performance indicators, and performance attributes. Eighty-eight performance attributes related to the first tier suppliers in the Thai automotive supply chain are determined. They focused on intangible elements (namely learning and growth, internal process, external structure) and “business performance” element. The critical factor index (CFI) method is used for determining the critical attributes. The results were analyzed from the viewpoints of overall responses and three separate management functional groups; namely top management, factory managers, and sales/marketing managers. The results reveal both similarities and differences in critical performance attributes in different key functional areas. “Trust” and “business performance” performance elements are found to be the most critical and should be focused on first. In the “trust” performance element, the largest number of critical performance attributes are found in the “professional-relationship” performance indicator, which is the trust between firm’s representatives and customers’ representatives. The integrated strategy map, derived from the information on critical performance attributes, is proposed for showing the linkages among the critical attributes. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26801 SIU Thesis. Determinants of Inter-Organizational Performance in Thai Automotive Supply Chain [printed text] / Achara Satayapaisal, Author ; Chanchai Bunchapattanasakda, Associated Name ; Chuvej Chansa-ngavej, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - xi, 216 p. : ills, Tables ; 30 cm.
500.00
SIU THE: SOM-PhD-MS-2017-02
Thesis. [PhD. [Philosophy in Management Science]].-- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Automobiles -- Performance
[LCSH]DeterminantsKeywords: Performance,
Automotive,
Intangible,
Balanced scorecard (BSC)Abstract: The main purpose of the research is to determine the critical performance that the first tier suppliers should focus on. The performances are structured from the coarser level to the more detailed level as performance elements, performance indicators, and performance attributes. Eighty-eight performance attributes related to the first tier suppliers in the Thai automotive supply chain are determined. They focused on intangible elements (namely learning and growth, internal process, external structure) and “business performance” element. The critical factor index (CFI) method is used for determining the critical attributes. The results were analyzed from the viewpoints of overall responses and three separate management functional groups; namely top management, factory managers, and sales/marketing managers. The results reveal both similarities and differences in critical performance attributes in different key functional areas. “Trust” and “business performance” performance elements are found to be the most critical and should be focused on first. In the “trust” performance element, the largest number of critical performance attributes are found in the “professional-relationship” performance indicator, which is the trust between firm’s representatives and customers’ representatives. The integrated strategy map, derived from the information on critical performance attributes, is proposed for showing the linkages among the critical attributes. Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26801 Hold
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Barcode Call number Media type Location Section Status 32002000593580 SIU THE: SOM-PhD-MS-2017-02 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000593572 SIU THE: SOM-PhD-MS-2017-02 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available SIU IS. Effects of Financial Soundness Indicators on Profitability on Commercial Banks in Nepal / Bidhya Kumari Singthan / Bangkok: Shinawatra University - 2016
Collection Title: SIU IS Title : Effects of Financial Soundness Indicators on Profitability on Commercial Banks in Nepal Material Type: printed text Authors: Bidhya Kumari Singthan, Author ; Ousanee Sawagvudcharee, Associated Name ; Yogesh Ranjit, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: ix, 69 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2016-N03
IS [MS. [MBA]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]financial -- Nepal
[LCSH]LiquidityKeywords: Financial Soundness Indicators,
Capital Adequacy Ratio,
Asset Quality Ratio,
Liquidity,
Credit to Deposit Ratio,
Return on Asset,
Return on EquityCurricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26908 SIU IS. Effects of Financial Soundness Indicators on Profitability on Commercial Banks in Nepal [printed text] / Bidhya Kumari Singthan, Author ; Ousanee Sawagvudcharee, Associated Name ; Yogesh Ranjit, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - ix, 69 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2016-N03
IS [MS. [MBA]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]financial -- Nepal
[LCSH]LiquidityKeywords: Financial Soundness Indicators,
Capital Adequacy Ratio,
Asset Quality Ratio,
Liquidity,
Credit to Deposit Ratio,
Return on Asset,
Return on EquityCurricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26908 Hold
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Barcode Call number Media type Location Section Status 32002000593978 SIU IS: SOM-MBA-2016-N03 c.1 SIU Independent Study Graduate Library Thesis Corner Available