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Global business today / Hill, Charles W. L. / Boston : McGraw Hill/Irwin - 2004
Title : Global business today Material Type: printed text Authors: Hill, Charles W. L., Author Edition statement: 3rd ed. Publisher: Boston : McGraw Hill/Irwin Publication Date: 2004 Pagination: xix, 582 p. Layout: col. ill., col. maps Size: 26 cm. + 1 CD-ROM (4 3/4 in.) ไม่มี CD มากับตัวเล่ม ISBN (or other code): 978-0-07-121471-1 Price: บริจาค. General note: Accompanying CD-ROM includes step-by-step modules that take the user through the process of building a global business plan, PBS and NBC news clips, interactive flashcards that review key terms and concepts, and an interactive atlas that provides regional economic data
Languages : English (eng) Descriptors: [LCSH]International business enterprises -- Management
[LCSH]International trade
[LCSH]Investments, ForeignKeywords: ฺBusiness.
Trade.Class number: HD62.4 H548 2004 Curricular : BALA/BBA/BSMT/GE/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=23157 Global business today [printed text] / Hill, Charles W. L., Author . - 3rd ed. . - Boston : McGraw Hill/Irwin, 2004 . - xix, 582 p. : col. ill., col. maps ; 26 cm. + 1 CD-ROM (4 3/4 in.) ไม่มี CD มากับตัวเล่ม.
ISBN : 978-0-07-121471-1 : บริจาค.
Accompanying CD-ROM includes step-by-step modules that take the user through the process of building a global business plan, PBS and NBC news clips, interactive flashcards that review key terms and concepts, and an interactive atlas that provides regional economic data
Languages : English (eng)
Descriptors: [LCSH]International business enterprises -- Management
[LCSH]International trade
[LCSH]Investments, ForeignKeywords: ฺBusiness.
Trade.Class number: HD62.4 H548 2004 Curricular : BALA/BBA/BSMT/GE/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=23157 Hold
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Barcode Call number Media type Location Section Status 32002000353894 HD62.4 H548 2004 Book Main Library General Shelf Available SIU Thesis. Factors supporting non-retail franchishig / Jirat Sirichalermpong / Bangkok: Shinawatra University - 2012
Collection Title: SIU Thesis Title : Factors supporting non-retail franchishig : business with an application to ready-mixed concrete industry in Thailand Material Type: printed text Authors: Jirat Sirichalermpong, Author ; Chuvej Chansa-ngavej, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2012 Pagination: viii, 162 p. Size: 30 cm. Price: 1500.00 General note: Thesis. (PhD.(Philosophy in Management)).-- Shinawatra University. Languages : English (eng) Descriptors: [LCSH]Franchises (Retail trade)
[LCSH]Marketing -- Retail tradeKeywords: Non-retail.
Franchises.
Retail trade.Class number: SIU THE: SOM-Phd-2012-02 Abstract: This paper proposes franchising as a new business model for non-retail business. The study uses the ready-mixed concrete industry in Thailand as the case study for pursuing franchising as an innovative business model to maintain market growth in economic downturn. The study is focusing in 3 areas; formation phase of non-retail franchising from the franchisees in making the decision to join non-retail franchise network.
An in-depth interview focusing on the information phase of non-retail franchising was conducted with the management of the leading ready-mixed concrete franchisor in Thailand. for other area of the studies, the research hypotheses formulated were tested by questionnaire with Likert scale 1-5 distribute to all franchises. The initial step in the analysis of the data collected used item-total correlation and the Cronbach's alpha coefficient. For the factor influencing the decision to join the franchise network the model fit testing was analyzed by mean score from the SPSS statistical package and Structural Equation Model (SEM) By EQS. Finding from the study for franchisor viewpoints in the information phase two factors were revealed as keys to the decision to franchise or not to franchise. They market attractiveness and market sophistication. The resulting " Market expansion strategy Matrix for franchisors" provides a quick and essential for non-retail franchisors to reach their strategic decision. For the factors influencing the decision to join the franchise network push and pull factors have been defined. The results also found that pull factor has higher information influence than push factor which means ready-mixed concrete franchisor can control the key influential factors. For the factors supporting the competitive of the network with the application to ready-mixed concrete industry in Thailand. The paper has some limitation in which one of them is the researcher. The researcher is an employee of a ready-mixed concrete franchisor from so there is limitation in acquiring the data from another ready-mixed franchisor from as both are key competitors. The result of this study can be as the framework for other non-retail business in shape-up the expansion matrix can provide a sound framework. The result gives and advantage to the management in understanding the controllable factors and uncontrollable factors which influence the decision to join the non-retail franchise network. The study also gives the management an advantage in understanding the factors driving the competitiveness of non-retail franchise network different factors in driving the competitiveness of franchise network between retail and non-retail franchise network.Curricular : MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=23911 SIU Thesis. Factors supporting non-retail franchishig : business with an application to ready-mixed concrete industry in Thailand [printed text] / Jirat Sirichalermpong, Author ; Chuvej Chansa-ngavej, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2012 . - viii, 162 p. ; 30 cm.
1500.00
Thesis. (PhD.(Philosophy in Management)).-- Shinawatra University.
Languages : English (eng)
Descriptors: [LCSH]Franchises (Retail trade)
[LCSH]Marketing -- Retail tradeKeywords: Non-retail.
Franchises.
Retail trade.Class number: SIU THE: SOM-Phd-2012-02 Abstract: This paper proposes franchising as a new business model for non-retail business. The study uses the ready-mixed concrete industry in Thailand as the case study for pursuing franchising as an innovative business model to maintain market growth in economic downturn. The study is focusing in 3 areas; formation phase of non-retail franchising from the franchisees in making the decision to join non-retail franchise network.
An in-depth interview focusing on the information phase of non-retail franchising was conducted with the management of the leading ready-mixed concrete franchisor in Thailand. for other area of the studies, the research hypotheses formulated were tested by questionnaire with Likert scale 1-5 distribute to all franchises. The initial step in the analysis of the data collected used item-total correlation and the Cronbach's alpha coefficient. For the factor influencing the decision to join the franchise network the model fit testing was analyzed by mean score from the SPSS statistical package and Structural Equation Model (SEM) By EQS. Finding from the study for franchisor viewpoints in the information phase two factors were revealed as keys to the decision to franchise or not to franchise. They market attractiveness and market sophistication. The resulting " Market expansion strategy Matrix for franchisors" provides a quick and essential for non-retail franchisors to reach their strategic decision. For the factors influencing the decision to join the franchise network push and pull factors have been defined. The results also found that pull factor has higher information influence than push factor which means ready-mixed concrete franchisor can control the key influential factors. For the factors supporting the competitive of the network with the application to ready-mixed concrete industry in Thailand. The paper has some limitation in which one of them is the researcher. The researcher is an employee of a ready-mixed concrete franchisor from so there is limitation in acquiring the data from another ready-mixed franchisor from as both are key competitors. The result of this study can be as the framework for other non-retail business in shape-up the expansion matrix can provide a sound framework. The result gives and advantage to the management in understanding the controllable factors and uncontrollable factors which influence the decision to join the non-retail franchise network. The study also gives the management an advantage in understanding the factors driving the competitiveness of non-retail franchise network different factors in driving the competitiveness of franchise network between retail and non-retail franchise network.Curricular : MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=23911 Hold
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Barcode Call number Media type Location Section Status 32002000508711 SIU THE: SOM-Phd-2012-02 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000509107 SIU THE: SOM-Phd-2012-02 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available SIU Thesis. Starting an organic bakery in Nagaland India / Mero, Wemeyie / Bangkok: Shinawatra University - 2013
Collection Title: SIU Thesis Title : Starting an organic bakery in Nagaland India Material Type: printed text Authors: Mero, Wemeyie, Author Publisher: Bangkok: Shinawatra University Publication Date: 2013 Pagination: iv, 23 p. Size: 30 cm. Price: 1500.00 General note: Thesis. (MBA.(Business Administration Management)).-- Shinawatra University. Languages : English (eng) Descriptors: [LCSH]Bakery
[LCSH]Organic BakeryKeywords: Non-retail.
Franchises.
Retail trade.Class number: SIU IS SOM-MBA-2013-03 Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=23912 SIU Thesis. Starting an organic bakery in Nagaland India [printed text] / Mero, Wemeyie, Author . - [S.l.] : Bangkok: Shinawatra University, 2013 . - iv, 23 p. ; 30 cm.
1500.00
Thesis. (MBA.(Business Administration Management)).-- Shinawatra University.
Languages : English (eng)
Descriptors: [LCSH]Bakery
[LCSH]Organic BakeryKeywords: Non-retail.
Franchises.
Retail trade.Class number: SIU IS SOM-MBA-2013-03 Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=23912 Hold
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Barcode Call number Media type Location Section Status 32002000590636 SIU IS SOM-MBA-2013-03 SIU Independent Study Graduate Library Thesis Corner Available Hold
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Barcode Call number Media type Location Section Status 32002000341568 PE1127.A93 K218 2007 c.1 Book Main Library General Shelf Available 32002000341535 PE1127.A93 K218 2007 c.2 Main Textbook Main Library General Shelf Available 32002000341998 PE1127.A93 K218 2007 c.1 CD Accompany Main Library Library Counter Available 32002000342004 PE1127.A93 K218 2007 c.2 CD Accompany Main Library Library Counter Available International business / Czinkota Michael R. / Hoboken, NJ : Wiley - 2011
Title : International business Material Type: printed text Authors: Czinkota Michael R. ; Ronkainen Ilkka A. ; Moffett Michael H. Edition statement: 8th ed. Publisher: Hoboken, NJ : Wiley Publication Date: 2011 Pagination: xxii, 746 p. Layout: col. ill., col. maps Size: 29 cm ISBN (or other code): 978-0-470-53065-8 Languages : English (eng) Descriptors: [LCSH]International business enterprises
[LCSH]International business enterprises --Management
[LCSH]International finance
[LCSH]International trade
[LCSH]Investments, ForeignKeywords: International trade Class number: HF1379 Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=21670 International business [printed text] / Czinkota Michael R. ; Ronkainen Ilkka A. ; Moffett Michael H. . - 8th ed. . - Hoboken, NJ : Wiley, 2011 . - xxii, 746 p. : col. ill., col. maps ; 29 cm.
ISBN : 978-0-470-53065-8
Languages : English (eng)
Descriptors: [LCSH]International business enterprises
[LCSH]International business enterprises --Management
[LCSH]International finance
[LCSH]International trade
[LCSH]Investments, ForeignKeywords: International trade Class number: HF1379 Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=21670 Hold
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Barcode Call number Media type Location Section Status 32002000310142 HF1379 C94 2011 c.2 Book Graduate Library General Shelf Available 32002000310134 HF1379 C94 2011 c.1 Book Main Library General Shelf Available
Title : International business : challenges in a changing world Material Type: printed text Authors: Morrison, Janet Publisher: New York : Palgrave Macmillan Publication Date: 2009 Pagination: xxxvi, 641 p. Layout: col.ill. Size: 28 cm ISBN (or other code): 9781403945631 Languages : English (eng) Keywords: International business enterprises Globalization Economic aspects International trade Link for e-copy: http://images.amazon.com/images/P/1403945632.01._SCLZZZZZZZ_PC_.jpg Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18787 International business : challenges in a changing world [printed text] / Morrison, Janet . - New York : Palgrave Macmillan, 2009 . - xxxvi, 641 p. : col.ill. ; 28 cm.
ISBN : 9781403945631
Languages : English (eng)
Keywords: International business enterprises Globalization Economic aspects International trade Link for e-copy: http://images.amazon.com/images/P/1403945632.01._SCLZZZZZZZ_PC_.jpg Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18787 Hold
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Barcode Call number Media type Location Section Status 32002000307957 HF1359 M879 2009 Book Main Library General Shelf Available
Title : National law in WTO law : effectiveness and good governance in the world trading system Material Type: printed text Authors: Bhuiyan, Sharif Publisher: Cambridge : Cambridge University Press Publication Date: 2007 Series: Cambridge studies in international and comparative law No. 55 Pagination: xli, 316 p. Size: 24 cm ISBN (or other code): 9780521875318 Languages : English (eng) Keywords: Foreign trade regulation International and municipal law Link for e-copy: http://ecx.images-amazon.com/images/I/51i4B-p5UOL._BO2,204,203,200_PIsitb-sticke [...] Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18571 National law in WTO law : effectiveness and good governance in the world trading system [printed text] / Bhuiyan, Sharif . - Cambridge University Press, 2007 . - xli, 316 p. ; 24 cm. - (Cambridge studies in international and comparative law; 55) .
ISBN : 9780521875318
Languages : English (eng)
Keywords: Foreign trade regulation International and municipal law Link for e-copy: http://ecx.images-amazon.com/images/I/51i4B-p5UOL._BO2,204,203,200_PIsitb-sticke [...] Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18571 Hold
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Barcode Call number Media type Location Section Status 32002000343218 K4610 B58 2007 Book Graduate Library General Shelf Available Retailing management / Levy, Michael / Boston : McGraw-Hill Irwin - c2009
Title : Retailing management Material Type: printed text Authors: Levy, Michael ; Weitz, Barton A Publisher: Boston : McGraw-Hill Irwin Publication Date: c2009 Pagination: xxxi, 702 p. Layout: col. ill. Size: 28 cm ISBN (or other code): 0071284249 Languages : English (eng) Keywords: Retail trade Management Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18591 Retailing management [printed text] / Levy, Michael ; Weitz, Barton A . - Boston : McGraw-Hill Irwin, c2009 . - xxxi, 702 p. : col. ill. ; 28 cm.
ISBN : 0071284249
Languages : English (eng)
Keywords: Retail trade Management Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18591 Hold
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Barcode Call number Media type Location Section Status 32002000343259 HF5429 L482 2009 c.1 Book Main Library General Shelf Not for loan 32002000343309 HF5429 L482 2009 c.2 Book Main Library General Shelf Available