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SIU IS. Cross-border E-commerce Overseas Warehouse Model Selection / Liu Ziqing / Bangkok: Shinawatra University - 2020
Collection Title: SIU IS Title : Cross-border E-commerce Overseas Warehouse Model Selection Material Type: printed text Authors: Liu Ziqing, Author ; Eksiri Niyomsilp, Associate ; Fuangfa Amponstira, Associate Publisher: Bangkok: Shinawatra University Publication Date: 2020 Pagination: vii, p. 73 Layout: Tables, ill. Size: 30 Price: 500.00 Baht. General note: SIU IS: SOM-MBA-A-2020-03
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020Languages : English (eng) Descriptors: [LCSH]Cross-Border
[LCSH]e-CommerceKeywords: cross-border e-commerce,
oversea location,
Comparative analysis methodAbstract: Under the macro background of post-financial crisis, China's cross-border e-commerce has achieved rapid and strong development. However, the stagnation of cross-border logistics limits the further development of cross-border e-commerce. At this time, the emergence of a new logistics model, overseas warehouse, effectively solves the problems existing in the traditional cross-border logistics model, such as long distribution cycle, high cost of return and exchange, and so on.
This paper takes the overseas warehouse as the research object, and tries to explore how to choose the overseas warehouse mode of cross-border e-commerce enterprises. Based on the analysis of the background of the rise of overseas positions, with the help of charts and charts, this paper analyzes the current development situation of the main overseas warehouse models in China (self-built overseas warehouse, FBA overseas warehouse, third party overseas warehouse), compares and analyzes their respective characteristics, and summarizes their respective advantages and disadvantages. Then from the macro and micro levels to study the main factors that affect the choice of overseas warehouse model. It is concluded that the macro influencing factors are the environment of the target market area, the national support policy to the overseas warehouse, and the micro influencing factors are the logistics cost and the strategy of the logistics system. Status, etc. It is concluded that the main factors that affect the choice of overseas warehouse mode are distribution cost, warehousing cost, safety and convenience, and summarize the experience and lessons in the process of overseas warehouse selection. Finally, on the basis of the above research, three types of enterprises suitable for overseas warehouse model and integrated overseas warehouse model are summarized respectively. Cross-border e-commerce enterprises suitable for Amazon FBA model include enterprises that have just begun to dabble in overseas warehouse business, small and medium-sized enterprises that lack popularity and overseas warehouse operators, and enterprises operating consumer durables. Cross-border e-commerce enterprises suitable for building their own overseas warehouse model include large brand-aware consumables. Enterprises, the enterprises that formulate the localization management strategy and the large enterprises with the particularity of the management products; the medium-sized enterprises which are suitable for the third-party overseas warehouse model, which have the middle brand awareness, the large product sales volume and the low added value of the products; the cross-border e-commerce enterprises suitable for the comprehensive overseas warehouse model are enterprises with large scale, strong logistics management ability and diversified product types.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28101 SIU IS. Cross-border E-commerce Overseas Warehouse Model Selection [printed text] / Liu Ziqing, Author ; Eksiri Niyomsilp, Associate ; Fuangfa Amponstira, Associate . - [S.l.] : Bangkok: Shinawatra University, 2020 . - vii, p. 73 : Tables, ill. ; 30.
500.00 Baht.
SIU IS: SOM-MBA-A-2020-03
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020
Languages : English (eng)
Descriptors: [LCSH]Cross-Border
[LCSH]e-CommerceKeywords: cross-border e-commerce,
oversea location,
Comparative analysis methodAbstract: Under the macro background of post-financial crisis, China's cross-border e-commerce has achieved rapid and strong development. However, the stagnation of cross-border logistics limits the further development of cross-border e-commerce. At this time, the emergence of a new logistics model, overseas warehouse, effectively solves the problems existing in the traditional cross-border logistics model, such as long distribution cycle, high cost of return and exchange, and so on.
This paper takes the overseas warehouse as the research object, and tries to explore how to choose the overseas warehouse mode of cross-border e-commerce enterprises. Based on the analysis of the background of the rise of overseas positions, with the help of charts and charts, this paper analyzes the current development situation of the main overseas warehouse models in China (self-built overseas warehouse, FBA overseas warehouse, third party overseas warehouse), compares and analyzes their respective characteristics, and summarizes their respective advantages and disadvantages. Then from the macro and micro levels to study the main factors that affect the choice of overseas warehouse model. It is concluded that the macro influencing factors are the environment of the target market area, the national support policy to the overseas warehouse, and the micro influencing factors are the logistics cost and the strategy of the logistics system. Status, etc. It is concluded that the main factors that affect the choice of overseas warehouse mode are distribution cost, warehousing cost, safety and convenience, and summarize the experience and lessons in the process of overseas warehouse selection. Finally, on the basis of the above research, three types of enterprises suitable for overseas warehouse model and integrated overseas warehouse model are summarized respectively. Cross-border e-commerce enterprises suitable for Amazon FBA model include enterprises that have just begun to dabble in overseas warehouse business, small and medium-sized enterprises that lack popularity and overseas warehouse operators, and enterprises operating consumer durables. Cross-border e-commerce enterprises suitable for building their own overseas warehouse model include large brand-aware consumables. Enterprises, the enterprises that formulate the localization management strategy and the large enterprises with the particularity of the management products; the medium-sized enterprises which are suitable for the third-party overseas warehouse model, which have the middle brand awareness, the large product sales volume and the low added value of the products; the cross-border e-commerce enterprises suitable for the comprehensive overseas warehouse model are enterprises with large scale, strong logistics management ability and diversified product types.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28101 Hold
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Barcode Call number Media type Location Section Status 32002000607339 SIU IS: SOM-MBA-A-2020-03 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000607341 SIU IS: SOM-MBA-A-2020-03 c.2 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. Optimization of Cross-Border E-commerce Operation Model of Jingdong International / Zhang Xiaoying / Bangkok: Shinawatra University - 2020
Collection Title: SIU IS Title : Optimization of Cross-Border E-commerce Operation Model of Jingdong International Material Type: printed text Authors: Zhang Xiaoying, Author ; Montira Chunlim, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2020 Pagination: vi, 61 p. Layout: Tables, ill. Size: 30 cm. Price: 500.00 Baht. General note: SIU IS: SOM-MBA-A-2020-05
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020Languages : English (eng) Descriptors: [LCSH]Cross-Border
[LCSH]e-CommerceKeywords: cross-border, e-commerce, operating model, optimization, JD Abstract: With the rapid development of network technology and the development of economic globalization, cross-border e-commerce transactions have continued to develop. As a country with a large number of Internet users, more and more Chinese enterprises have entered the cross-border e-commerce industry. Based on the case of the representative company JD, cross-border online shopping is increasingly recognized.
This article takes Jingdong International as the main research object, and adopts literature analysis, case analysis, SWOT analysis and comparative analysis to conduct an in-depth analysis of Jingdong's operating model. Outlined the importance of cross-border e-commerce to modern society and related research theories, as well as the operating models of cross-border e-commerce companies; Through comparison of typical domestic and international cross-border e-commerce operation models such as JD, Amazon, Tmall International analysis. It has implications for the optimization and development of international e-commerce operation models. Finally, this article studies the optimization strategies of cross-border e-commerce operation models, and discusses product analysis, e-commerce talents, cross-border logistics and payment systems.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28030 SIU IS. Optimization of Cross-Border E-commerce Operation Model of Jingdong International [printed text] / Zhang Xiaoying, Author ; Montira Chunlim, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2020 . - vi, 61 p. : Tables, ill. ; 30 cm.
500.00 Baht.
SIU IS: SOM-MBA-A-2020-05
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020
Languages : English (eng)
Descriptors: [LCSH]Cross-Border
[LCSH]e-CommerceKeywords: cross-border, e-commerce, operating model, optimization, JD Abstract: With the rapid development of network technology and the development of economic globalization, cross-border e-commerce transactions have continued to develop. As a country with a large number of Internet users, more and more Chinese enterprises have entered the cross-border e-commerce industry. Based on the case of the representative company JD, cross-border online shopping is increasingly recognized.
This article takes Jingdong International as the main research object, and adopts literature analysis, case analysis, SWOT analysis and comparative analysis to conduct an in-depth analysis of Jingdong's operating model. Outlined the importance of cross-border e-commerce to modern society and related research theories, as well as the operating models of cross-border e-commerce companies; Through comparison of typical domestic and international cross-border e-commerce operation models such as JD, Amazon, Tmall International analysis. It has implications for the optimization and development of international e-commerce operation models. Finally, this article studies the optimization strategies of cross-border e-commerce operation models, and discusses product analysis, e-commerce talents, cross-border logistics and payment systems.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28030 Hold
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Barcode Call number Media type Location Section Status 32002000607425 SIU IS: SOM-MBA-A-2020-05 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000607414 SIU IS: SOM-MBA-A-2020-05 c.2 SIU Independent Study Graduate Library Thesis Corner Available SIU SS. Research on Human Resource Management Issues of Cross-Border E-Commerce Enterprises: with HN Company as a Case / Li Sun / Bangkok: Shinawatra University - 2018
Collection Title: SIU SS Title : Research on Human Resource Management Issues of Cross-Border E-Commerce Enterprises: with HN Company as a Case Material Type: printed text Authors: Li Sun, Author ; Qingliang Cheng, Associated Name ; Opas Piansoongnern, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2018 Pagination: viii, 84 p. Layout: Tables, ill Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-M-2018-05
Special Study. [PhD. [Philosophy in Management]] -- Shinawatra University, 2018Languages : English (eng) Descriptors: [LCSH]Cross-Border
[LCSH]e-Commerce
[LCSH]Human resource managementKeywords: Cross-border e-commerce,
Human resource management,
Employee satisfaction,
Employee turnover tendencyAbstract: This paper aimed to test the impact of human resources management practices of HN company on its employee satisfaction and employee turnover tendency. Two semi-structured interviews were used to collect data about the company’s nature, main businesses, and innovative achievements it has acquired at present from the manager of Brand Promotion Department, and data about recruitment and selection system, training mode, career planning help, performance evaluation system, compensation system, and incentives system that the company is operating from the manager of Human Resource Department. Besides, a questionnaire was used to investigate the satisfaction of HN employees with human resource management practices, and to prove the validity of the relevance between predefined six HRM practices and employee turnover tendency.
The findings showed that in terms of recruitment and selection, effectiveness of selection system and interview evaluation system have an impact on employee satisfaction and employee turnover tendency; in terms of training, training opportunities and the relevancy between training content and individual career development have an impact on employee satisfaction and employee turnover tendency; in terms of career planning, post configuration, company’s help for staff career planning, and the link between personal career planning and work goals have an impact on employee satisfaction and employee turnover tendency; in terms of performance management, fairness, clearness, motivation of performance evaluation system have an impact on employee satisfaction and employee turnover tendency; in terms of compensation, the compensation’s match with job content, and the compensation level compared with other companies of the same type, and benefits have an impact on employee satisfaction and employee turnover tendency; in terms of incentives, promotion system, bonus distribution, spiritual rewards have an impact on employee satisfaction and employee turnover tendency. On this basis, the study analyzed the reasons of staff dissatisfaction with the above six HRM practices according to the responses from the interview with Human Resource Management and the staff suggestions from the questionnaire for first-line officers of HN company. Finally, the study found out that fewer employees are willing to switch to the same positions of other companies, and the tendency to voluntarily resign without targets is also very low. From this, it is concluded that employees have an emphasis on their work position, Therefore, the study suggested HR department provide employees with video interview, better training opportunities, career planning help, performance review discussion, high salary and more benefits, more material rewards and spiritual rewards, so that it can improve employee satisfaction and reduce the employee turnover rate.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27888 SIU SS. Research on Human Resource Management Issues of Cross-Border E-Commerce Enterprises: with HN Company as a Case [printed text] / Li Sun, Author ; Qingliang Cheng, Associated Name ; Opas Piansoongnern, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2018 . - viii, 84 p. : Tables, ill ; 30 cm.
500.00
SIU SS: SOM-PhD-M-2018-05
Special Study. [PhD. [Philosophy in Management]] -- Shinawatra University, 2018
Languages : English (eng)
Descriptors: [LCSH]Cross-Border
[LCSH]e-Commerce
[LCSH]Human resource managementKeywords: Cross-border e-commerce,
Human resource management,
Employee satisfaction,
Employee turnover tendencyAbstract: This paper aimed to test the impact of human resources management practices of HN company on its employee satisfaction and employee turnover tendency. Two semi-structured interviews were used to collect data about the company’s nature, main businesses, and innovative achievements it has acquired at present from the manager of Brand Promotion Department, and data about recruitment and selection system, training mode, career planning help, performance evaluation system, compensation system, and incentives system that the company is operating from the manager of Human Resource Department. Besides, a questionnaire was used to investigate the satisfaction of HN employees with human resource management practices, and to prove the validity of the relevance between predefined six HRM practices and employee turnover tendency.
The findings showed that in terms of recruitment and selection, effectiveness of selection system and interview evaluation system have an impact on employee satisfaction and employee turnover tendency; in terms of training, training opportunities and the relevancy between training content and individual career development have an impact on employee satisfaction and employee turnover tendency; in terms of career planning, post configuration, company’s help for staff career planning, and the link between personal career planning and work goals have an impact on employee satisfaction and employee turnover tendency; in terms of performance management, fairness, clearness, motivation of performance evaluation system have an impact on employee satisfaction and employee turnover tendency; in terms of compensation, the compensation’s match with job content, and the compensation level compared with other companies of the same type, and benefits have an impact on employee satisfaction and employee turnover tendency; in terms of incentives, promotion system, bonus distribution, spiritual rewards have an impact on employee satisfaction and employee turnover tendency. On this basis, the study analyzed the reasons of staff dissatisfaction with the above six HRM practices according to the responses from the interview with Human Resource Management and the staff suggestions from the questionnaire for first-line officers of HN company. Finally, the study found out that fewer employees are willing to switch to the same positions of other companies, and the tendency to voluntarily resign without targets is also very low. From this, it is concluded that employees have an emphasis on their work position, Therefore, the study suggested HR department provide employees with video interview, better training opportunities, career planning help, performance review discussion, high salary and more benefits, more material rewards and spiritual rewards, so that it can improve employee satisfaction and reduce the employee turnover rate.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27888 Hold
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Copies
Barcode Call number Media type Location Section Status 32002000599009 SIU SS: SOM-PhD-M-2018-05 SIU Special Study Graduate Library Thesis Corner Available