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SIU IS. Optimization of Cross-Border E-commerce Operation Model of Jingdong International / Zhang Xiaoying / Bangkok: Shinawatra University - 2020
Collection Title: SIU IS Title : Optimization of Cross-Border E-commerce Operation Model of Jingdong International Material Type: printed text Authors: Zhang Xiaoying, Author ; Montira Chunlim, Associated Name ; Fuangfa Amponstira, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2020 Pagination: vi, 61 p. Layout: Tables, ill. Size: 30 cm. Price: 500.00 Baht. General note: SIU IS: SOM-MBA-A-2020-05
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020Languages : English (eng) Descriptors: [LCSH]Cross-Border
[LCSH]e-CommerceKeywords: cross-border, e-commerce, operating model, optimization, JD Abstract: With the rapid development of network technology and the development of economic globalization, cross-border e-commerce transactions have continued to develop. As a country with a large number of Internet users, more and more Chinese enterprises have entered the cross-border e-commerce industry. Based on the case of the representative company JD, cross-border online shopping is increasingly recognized.
This article takes Jingdong International as the main research object, and adopts literature analysis, case analysis, SWOT analysis and comparative analysis to conduct an in-depth analysis of Jingdong's operating model. Outlined the importance of cross-border e-commerce to modern society and related research theories, as well as the operating models of cross-border e-commerce companies; Through comparison of typical domestic and international cross-border e-commerce operation models such as JD, Amazon, Tmall International analysis. It has implications for the optimization and development of international e-commerce operation models. Finally, this article studies the optimization strategies of cross-border e-commerce operation models, and discusses product analysis, e-commerce talents, cross-border logistics and payment systems.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28030 SIU IS. Optimization of Cross-Border E-commerce Operation Model of Jingdong International [printed text] / Zhang Xiaoying, Author ; Montira Chunlim, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2020 . - vi, 61 p. : Tables, ill. ; 30 cm.
500.00 Baht.
SIU IS: SOM-MBA-A-2020-05
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020
Languages : English (eng)
Descriptors: [LCSH]Cross-Border
[LCSH]e-CommerceKeywords: cross-border, e-commerce, operating model, optimization, JD Abstract: With the rapid development of network technology and the development of economic globalization, cross-border e-commerce transactions have continued to develop. As a country with a large number of Internet users, more and more Chinese enterprises have entered the cross-border e-commerce industry. Based on the case of the representative company JD, cross-border online shopping is increasingly recognized.
This article takes Jingdong International as the main research object, and adopts literature analysis, case analysis, SWOT analysis and comparative analysis to conduct an in-depth analysis of Jingdong's operating model. Outlined the importance of cross-border e-commerce to modern society and related research theories, as well as the operating models of cross-border e-commerce companies; Through comparison of typical domestic and international cross-border e-commerce operation models such as JD, Amazon, Tmall International analysis. It has implications for the optimization and development of international e-commerce operation models. Finally, this article studies the optimization strategies of cross-border e-commerce operation models, and discusses product analysis, e-commerce talents, cross-border logistics and payment systems.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28030 Hold
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Barcode Call number Media type Location Section Status 32002000607425 SIU IS: SOM-MBA-A-2020-05 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000607414 SIU IS: SOM-MBA-A-2020-05 c.2 SIU Independent Study Graduate Library Thesis Corner Available