Collection Title: | SIU Thesis | Title : | Internal Factor Influence University Students’ Travel Decisions - Based on Embodied Cognitive Theory | Material Type: | printed text | Authors: | Linwen Xiao, Author ; Eksiri Niyomsilp, Associated Name ; Fuangfa Amponstira, Associated Name | Publisher: | Pathumthani: Shinawatra University | Publication Date: | 2022 | Pagination: | vii, 174 p. | Layout: | Tables, ill. | Size: | 30 cm. | Price: | 500.00 Baht | General note: | SIU THE: SOM-PhD-M-2022-03
Thesis. [PhD.[Philosophy in Management]].-- Shinawatra University, 2022 | Languages : | English (eng) | Descriptors: | [LCSH]Tourism [LCSH]Travel
| Keywords: | Tourism decision, Influencing factor, University student tourism | Abstract: | As the product of the gradual improvement of people's living standards in the new era, tourism consumption has also become an important part of people's living consumption. The factors affecting tourism consumption of different groups are also different. This paper studies the factors affecting college students' tourism consumption through questionnaire and interview. This paper uses SEM to verify the relationship between Chinese university students' tourism decision-making and self-efficacy, savings values and family function. At the same time, interview is used to understand college students' Tourism habits and consumption values.
The results show that there is a significant relationship between university students' tourism decision-making and self-efficacy, saving values and family function. According to the research results, combined with the characteristics of Chinese college students, recommend tourism enterprises: 1. Grasp the key consumers in college students. 2. Provide more liberalization options for college students. 3. Launch a variety of tourism products to meet the needs of college students. 4. The price of tourism products is reasonable. 5. Adopt a variety of tourism promotion methods. | Curricular : | BBA/GE/MBA/PhDM | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28417 |
SIU Thesis. Internal Factor Influence University Students’ Travel Decisions - Based on Embodied Cognitive Theory [printed text] / Linwen Xiao, Author ; Eksiri Niyomsilp, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Pathumthani: Shinawatra University, 2022 . - vii, 174 p. : Tables, ill. ; 30 cm. 500.00 Baht SIU THE: SOM-PhD-M-2022-03
Thesis. [PhD.[Philosophy in Management]].-- Shinawatra University, 2022 Languages : English ( eng) Descriptors: | [LCSH]Tourism [LCSH]Travel
| Keywords: | Tourism decision, Influencing factor, University student tourism | Abstract: | As the product of the gradual improvement of people's living standards in the new era, tourism consumption has also become an important part of people's living consumption. The factors affecting tourism consumption of different groups are also different. This paper studies the factors affecting college students' tourism consumption through questionnaire and interview. This paper uses SEM to verify the relationship between Chinese university students' tourism decision-making and self-efficacy, savings values and family function. At the same time, interview is used to understand college students' Tourism habits and consumption values.
The results show that there is a significant relationship between university students' tourism decision-making and self-efficacy, saving values and family function. According to the research results, combined with the characteristics of Chinese college students, recommend tourism enterprises: 1. Grasp the key consumers in college students. 2. Provide more liberalization options for college students. 3. Launch a variety of tourism products to meet the needs of college students. 4. The price of tourism products is reasonable. 5. Adopt a variety of tourism promotion methods. | Curricular : | BBA/GE/MBA/PhDM | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28417 |
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