Collection Title:	SIU IS
Title :	Factors Influencing Brand Choices of Mobile Phones in Kathmandu Valley
Material Type:	printed text
Authors:	Kishan Chapagain, Author ; Ousanee Sawagvudcharee, Associated Name ; Fuangfa Amponstira, Associated Name
Publisher:	Bangkok: Shinawatra University
Publication Date:	2019
Pagination:	vii, 49 p.
Layout:	Tables, ill.
Size:	30 cm.
Price:	500.00 Baht.
General note:	SIU IS: SOM-MBA-2019-N07 IS [MS. [MBA]] -- Shinawatra University, 2019
Languages :	English (eng)
Descriptors:	[LCSH]Consumer behavior [LCSH]Mobile phone -- Research
Keywords:	Brand, Brand Image, Brand Attitude, Brand Attribute
Curricular :	BBA/MBA
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28002

SIU IS. Factors Influencing Brand Choices of Mobile Phones in Kathmandu Valley [printed text] / Kishan Chapagain, Author ; Ousanee Sawagvudcharee, Associated Name ; Fuangfa Amponstira, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2019 . - vii, 49 p. : Tables, ill. ; 30 cm.
500.00 Baht.
SIU IS: SOM-MBA-2019-N07
IS [MS. [MBA]] -- Shinawatra University, 2019
Languages : English (eng)

Descriptors:	[LCSH]Consumer behavior [LCSH]Mobile phone -- Research
Keywords:	Brand, Brand Image, Brand Attitude, Brand Attribute
Curricular :	BBA/MBA
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28002