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Reprinted Collection. The funeral business in Thailand / Walsh, John Christopher / Bangkok : Suan Dusit Rajabhat University - 2007
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Barcode Call number Media type Location Section Status 32002000204493 REP289 2007 c.1 Reprinted Graduate Library Reprint Shelf Available 32002000204501 REP289 2007 c.2 Reprinted Main Library Reprint Shelf Available Reprinted Collection. The street vendors of Bangkok / Walsh, John Christopher / Macmillan - 2009
Collection Title: Reprinted Collection Title : The street vendors of Bangkok : alternatives to indoor retailers at a time of economic crisis?h Material Type: printed text Authors: Walsh, John Christopher, Author Publisher: Macmillan Publication Date: 2009 Pagination: 10 p. Layout: ill. Size: 30 cm. Price: 50 Baht General note: In G.D. Sardana and Tojo Thatchenkery (Eds.), Enhancing organizational performance through strategic initiatives: handbook of management cases (pp.279-88), Delhi : Macmillan. Languages : English (eng) Descriptors: [LCSH]Brand name products
[LCSH]Consumer behavior -- Thailand
[LCSH]Economic crisis
[LCSH]Informal sector (Economics)
[LCSH]Street vendors -- Thailand -- BangkokRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16502 Reprinted Collection. The street vendors of Bangkok : alternatives to indoor retailers at a time of economic crisis?h [printed text] / Walsh, John Christopher, Author . - Delhi : Macmillan, 2009 . - 10 p. : ill. ; 30 cm.
50 Baht
In G.D. Sardana and Tojo Thatchenkery (Eds.), Enhancing organizational performance through strategic initiatives: handbook of management cases (pp.279-88), Delhi : Macmillan.
Languages : English (eng)
Descriptors: [LCSH]Brand name products
[LCSH]Consumer behavior -- Thailand
[LCSH]Economic crisis
[LCSH]Informal sector (Economics)
[LCSH]Street vendors -- Thailand -- BangkokRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16502 Hold
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Barcode Call number Media type Location Section Status 32002000260073 REP558 2009 c.1 Reprinted Graduate Library Reprint Shelf Available 32002000260081 REP558 2009 c.2 Reprinted Main Library Reprint Shelf Available SIU SS. A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand / Zeng Yan / Bangkok: Shinawatra University - 2016
Collection Title: SIU SS Title : A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand Material Type: printed text Authors: Zeng Yan, Author ; Walsh, John, Associated Name ; Petcharat Lovichakorntikul, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2016 Pagination: vii, 43 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU SS: SOM-PhD-2016-12
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- Thailand
[LCSH]TourismKeywords: Visit Export,
Travel & Tourism Contribution,
Textile and Clothing IndustryAbstract: Travel & Tourism is a major economic factor in Thailand. International tourist numbers have grown to over 29 million in 2015. The total contribution of Travel &Tourism to GDP was THB2,795.1bn(20.8% GDP) in 2015, visitor exports generated THB1,678.9(17.5 of total exports) in 2015. The total contribution of Travel & Tourism effects the development of supply chain including T&C (textile and clothing) sectors. Owing to the reduction of order from major export markets in recent years, Thailand’s T&C industry has faced many challenges from both the export and domestic demanding decreasing gradually. Tai T&C industry should, therefore, catch this opportunities to develop more market share and foster its competitive advantage.In order to attracting more visitor exports to contribute to T&C sectors, understanding the influence visitor ‘s buying behavior factors is key points. How to increase the international tourist textile & clothing expenditure, the motivation of purchasing is key point.
This paper explored the principle factor that effect the tourist’s buying behaviour, assuming we can stimulate those factors and increasing the T&C commodities expenditure. Reports on quantitative research aimed at analysis the factors of buying behaviour with foreign tourist on T&C expenditure in Thailand. The tourist T&C expenditure is based on the Social Factor; Personal Factors; Psychological Factors. Improving those factors, it will benefit for the development of T&C industry.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27322 SIU SS. A Study of Tourism Contribution to Textile and Clothing Industry: International Consumer Buying Behaviour in Thailand [printed text] / Zeng Yan, Author ; Walsh, John, Associated Name ; Petcharat Lovichakorntikul, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - vii, 43 p. : ill, tables ; 30 cm.
500.00
SIU SS: SOM-PhD-2016-12
Special Study. [PhD [Philosophy in Management]] -- Shinawatra University, 2016
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior -- Thailand
[LCSH]TourismKeywords: Visit Export,
Travel & Tourism Contribution,
Textile and Clothing IndustryAbstract: Travel & Tourism is a major economic factor in Thailand. International tourist numbers have grown to over 29 million in 2015. The total contribution of Travel &Tourism to GDP was THB2,795.1bn(20.8% GDP) in 2015, visitor exports generated THB1,678.9(17.5 of total exports) in 2015. The total contribution of Travel & Tourism effects the development of supply chain including T&C (textile and clothing) sectors. Owing to the reduction of order from major export markets in recent years, Thailand’s T&C industry has faced many challenges from both the export and domestic demanding decreasing gradually. Tai T&C industry should, therefore, catch this opportunities to develop more market share and foster its competitive advantage.In order to attracting more visitor exports to contribute to T&C sectors, understanding the influence visitor ‘s buying behavior factors is key points. How to increase the international tourist textile & clothing expenditure, the motivation of purchasing is key point.
This paper explored the principle factor that effect the tourist’s buying behaviour, assuming we can stimulate those factors and increasing the T&C commodities expenditure. Reports on quantitative research aimed at analysis the factors of buying behaviour with foreign tourist on T&C expenditure in Thailand. The tourist T&C expenditure is based on the Social Factor; Personal Factors; Psychological Factors. Improving those factors, it will benefit for the development of T&C industry.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27322 Hold
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Barcode Call number Media type Location Section Status 32002000595353 SIU SS: SOM-PhD-2016-12 c.1 SIU Special Study Graduate Library Thesis Corner Available SIU Thesis. The Effect of CSR on Consumer Purchasing Decision and Consumer Loyalty: The Case of Beer Brewer in Thailand / Chavavong Binhasun / Bangkok: Shinawatra University - 2014
Collection Title: SIU Thesis Title : The Effect of CSR on Consumer Purchasing Decision and Consumer Loyalty: The Case of Beer Brewer in Thailand Material Type: printed text Authors: Chavavong Binhasun, Author ; Jessada Nopakun Tangchitnob, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2014 Pagination: vii, 50 p. Layout: ill, tables Size: 30 cm. Price: 500.00 General note: SIU THE: SOM-MBA-2014-A01
Thesis. [MBA.[Business Administration in Management]] -- Shinawatra University, 2014Languages : English (eng) Descriptors: [LCSH]Beer
[LCSH]Consumer behavior -- Thailand
[LCSH]Consumers -- Decision purchasingKeywords: Corporate Social Responsibility,
Alcoholic Beverage Industry,
Purchasing Decision,
Consumer LoyaltyAbstract: Alcoholic beverage market has become highly competitive. Besides taste Perse, and advertising and branding, corporate social responsibility (CSR) campaigns play an important role in capturing and expanding target consumer. The aims of the current study are to investigate 1) whether product exposure, in terms of frequency of consumption, relates to consumer attitude toward CSR implementation, and 2) whether such attitude relates to purchasing decision and customer loyalty. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26352 SIU Thesis. The Effect of CSR on Consumer Purchasing Decision and Consumer Loyalty: The Case of Beer Brewer in Thailand [printed text] / Chavavong Binhasun, Author ; Jessada Nopakun Tangchitnob, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2014 . - vii, 50 p. : ill, tables ; 30 cm.
500.00
SIU THE: SOM-MBA-2014-A01
Thesis. [MBA.[Business Administration in Management]] -- Shinawatra University, 2014
Languages : English (eng)
Descriptors: [LCSH]Beer
[LCSH]Consumer behavior -- Thailand
[LCSH]Consumers -- Decision purchasingKeywords: Corporate Social Responsibility,
Alcoholic Beverage Industry,
Purchasing Decision,
Consumer LoyaltyAbstract: Alcoholic beverage market has become highly competitive. Besides taste Perse, and advertising and branding, corporate social responsibility (CSR) campaigns play an important role in capturing and expanding target consumer. The aims of the current study are to investigate 1) whether product exposure, in terms of frequency of consumption, relates to consumer attitude toward CSR implementation, and 2) whether such attitude relates to purchasing decision and customer loyalty. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26352 Hold
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Barcode Call number Media type Location Section Status 32002000580678 SIU THE: SOM-MBA-2014-A01 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000580686 SIU THE: SOM-MBA-2014-A01 c.1 SIU Thesis and Dissertation Main Library Thesis Corner Available SIU Thesis. The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok / Panatda Meesangnin / Bangkok : Shinawatra University - 2008
Collection Title: SIU Thesis Title : The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok Material Type: printed text Authors: Panatda Meesangnin, Author ; Chanchai Bunchapattanasakda, Associated Name ; Nattharika Rittippant, Associated Name Publisher: Bangkok : Shinawatra University Publication Date: 2008 Pagination: ix, 81 p. charts, tables Size: 30 cm. Price: 500 Baht General note: photocopies.
Consumer awarenessLanguages : English (eng) Descriptors: [LCSH]Consumer behavior
[LCSH]Consumer behavior -- Thailand
[LCSH]SupermarketsCurricular : MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16421 SIU Thesis. The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok [printed text] / Panatda Meesangnin, Author ; Chanchai Bunchapattanasakda, Associated Name ; Nattharika Rittippant, Associated Name . - Bangkok : Shinawatra University, 2008 . - ix, 81 p. charts, tables ; 30 cm.
500 Baht
photocopies.
Consumer awareness
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior
[LCSH]Consumer behavior -- Thailand
[LCSH]SupermarketsCurricular : MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16421 Hold
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Barcode Call number Media type Location Section Status 32002000508968 SIU THE SOM-MBA-2008-02 c.2 SIU Thesis and Dissertation Graduate Library General Shelf Available 32002000284503 SIU THE SOM-MBA 2008-02 SIU Thesis and Dissertation Graduate Library Thesis Corner Available