Title :	Marketing management
Material Type:	printed text
Authors:	Kotler, Philip, Author
Edition statement:	11th ed.
Publisher:	Prentice Hall
Publication Date:	2003
Pagination:	xxix,[30], 706 p.
Layout:	ill. (some col.), pbk.
Size:	26 cm.
ISBN (or other code):	0130497150
General note:	Various multi-media instructional aids, including a web site, are available to supplement the text. With compliments of Ms.Anothai Aueworakhunanan (Copy 4)
Languages :	English (eng)
Descriptors:	[LCSH]Marketing -- Management
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=4213

Marketing management [printed text] / Kotler, Philip, Author  . -  11th ed. . - Upper Saddle River, NJ : Prentice Hall, 2003 . - xxix,[30], 706 p. : ill. (some col.), pbk. ; 26 cm.
ISBN : 0130497150
Various multi-media instructional aids, including a web site, are available to supplement the text.
With compliments of Ms.Anothai Aueworakhunanan (Copy 4)
Languages : English (eng)

Descriptors:	[LCSH]Marketing -- Management
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=4213