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SIU IS. Celebrity Endorsement and Consumer Buying Behaviour of Consumer Products in Nepal / Rahul Bhuju / Bangkok: Shinawatra University - 2018

Public ISBD No review available on this record. Collection Title: SIU IS Title : Celebrity Endorsement and Consumer Buying Behaviour of Consumer Products in Nepal Material Type: printed text Authors: Rahul Bhuju, Author ; Ousanee Sawagvudcharee, Associated Name ; Chanchai Bunchapattanasakda, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2018 Pagination: vii, 59 p. Layout: Tables, ill. Size: 30 cm. Price: 500.00 Baht. General note: SIU IS: SOM-MBA-2018-N18 IS [MS. [MBA]] -- Shinawatra University, 2018 Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- Nepal Keywords: Consumers, Celebrity, Purchasing Decision, Celebrity Trustworthiness, Multiple Celebrity Endorsement Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27977 SIU IS. Celebrity Endorsement and Consumer Buying Behaviour of Consumer Products in Nepal [printed text] / Rahul Bhuju, Author ; Ousanee Sawagvudcharee, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2018 . - vii, 59 p. : Tables, ill. ; 30 cm. 500.00 Baht. SIU IS: SOM-MBA-2018-N18 IS [MS. [MBA]] -- Shinawatra University, 2018 Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- Nepal Keywords: Consumers, Celebrity, Purchasing Decision, Celebrity Trustworthiness, Multiple Celebrity Endorsement Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27977

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Barcode	Call number	Media type	Location	Section	Status
32002000607494	SIU IS: SOM-MBA-2018-N18 c.2	SIU Independent Study	Graduate Library	Thesis Corner	Available
32002000607493	SIU IS: SOM-MBA-2018-N18 c.1	SIU Independent Study	Main Library	Thesis Corner	Available