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Author Gupta Rajesh
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Add the result to your basket Make a suggestion Refine your search Apply to external sourcesSIU IS. Analysis in Social Networking Sites: A Study in Effective Online Advertising in Development Brand Communication / Samir Acharya / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Analysis in Social Networking Sites: A Study in Effective Online Advertising in Development Brand Communication Material Type: printed text Authors: Samir Acharya, Author ; Chanchai Bunchapattanasakda, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: viii, 82 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N37
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Communication
[LCSH]Social networkAbstract: Communication about the product or service provides a major contribution to brand competition in the market. It not only provides information about a product or service but also promotes creative innovation. Besides advertising, it also facilitates consumer satisfaction. The hidden fact is that no brand can progress without effective communication strategy to attract their customers or users. Big and small variety of brands nowadays laid their base on social network communication to get recognized in the target market.
Social networking sites users of Facebook, Twitter and YouTube have become a personal, product and corporate branding hub in Nepal nowadays in digital era. Every brand that exists on social networking sites has the same core features and benefits, such as the ability to create a page, share resources, add multimedia and much more. Social networking sites are filled with potential users who are mainly young adults. They spend more time in these networking sites due to heavy commercial contents, entertainment and social gathering. So, product or service communicators throng their ads in these areas with more and more interactive and with fascinating factors so that their brand identity is developed among the right choice of focused audience. Advertisers and brands uses social networking sites as the major resource for their promotion and developing brand identity among the focused market.
This thesis surveys the effectiveness of online advertising on consumer behaviour. To achieve the objectives of the study, the required data were collected through an online questionnaire. A total of 150 questionnaires were collected covering different age group, gender, occupation, education and income level. Therefore, the results and findings are totally based on respondents view point. According to the findings of the analysis section, it can be concluded that the majority of respondents log into the internet once a day.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27428 SIU IS. Analysis in Social Networking Sites: A Study in Effective Online Advertising in Development Brand Communication [printed text] / Samir Acharya, Author ; Chanchai Bunchapattanasakda, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - viii, 82 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N37
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Communication
[LCSH]Social networkAbstract: Communication about the product or service provides a major contribution to brand competition in the market. It not only provides information about a product or service but also promotes creative innovation. Besides advertising, it also facilitates consumer satisfaction. The hidden fact is that no brand can progress without effective communication strategy to attract their customers or users. Big and small variety of brands nowadays laid their base on social network communication to get recognized in the target market.
Social networking sites users of Facebook, Twitter and YouTube have become a personal, product and corporate branding hub in Nepal nowadays in digital era. Every brand that exists on social networking sites has the same core features and benefits, such as the ability to create a page, share resources, add multimedia and much more. Social networking sites are filled with potential users who are mainly young adults. They spend more time in these networking sites due to heavy commercial contents, entertainment and social gathering. So, product or service communicators throng their ads in these areas with more and more interactive and with fascinating factors so that their brand identity is developed among the right choice of focused audience. Advertisers and brands uses social networking sites as the major resource for their promotion and developing brand identity among the focused market.
This thesis surveys the effectiveness of online advertising on consumer behaviour. To achieve the objectives of the study, the required data were collected through an online questionnaire. A total of 150 questionnaires were collected covering different age group, gender, occupation, education and income level. Therefore, the results and findings are totally based on respondents view point. According to the findings of the analysis section, it can be concluded that the majority of respondents log into the internet once a day.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27428 Hold
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Barcode Call number Media type Location Section Status 32002000595767 SIU IS: SOM-MBA-2017-N37 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. Consumer Behavior towards Durable Goods: A Case of Furniture Land Store Private Limited / Prakriti Joshi / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Consumer Behavior towards Durable Goods: A Case of Furniture Land Store Private Limited Material Type: printed text Authors: Prakriti Joshi, Author ; Fuangfa Amponstira, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: ix, 78 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N29
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Consumer behavior Keywords: Consumer Behavior,
Consumer Decision Making Process,
Factors Influencing Consumer BehaviorAbstract: Consumer behavior is center of the modern marketing, understanding his behavior is quite essential for efficient and effective marketing management. Customers may state their needs, wants but act otherwise. This report provides detailed information concerning consumers’ attitudes and buying behavior for durable goods. There are five stages of consumer decision process: problem recognition, information search, evaluation of alternatives, purchase decision and post purchase behavior. Consumer behavior has gained increased importance in a consumer oriented marketing planning and
management. The study of consumer behavior is an attempt to understand what the consumer want, why they want. The buying behavior of consumer has become a great necessity in modern marketing system, because success or failure ultimately depends upon the buying behavior of the target customers considered individually or a group.
A perceptive of purchase behavior of consumer towards durable goods is essential as it reflects the influence of brands, comfort level, price, product, service and so on. The use of durable goods is becoming increasingly popular in recent years. The introduction of different types of durable goods has also brought out many significant changes in the tastes and preferences of ultimate consumers in recent years. Behavior and attitude of consumer are the important dimensions in the decision making process.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27412 SIU IS. Consumer Behavior towards Durable Goods: A Case of Furniture Land Store Private Limited [printed text] / Prakriti Joshi, Author ; Fuangfa Amponstira, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - ix, 78 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N29
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior Keywords: Consumer Behavior,
Consumer Decision Making Process,
Factors Influencing Consumer BehaviorAbstract: Consumer behavior is center of the modern marketing, understanding his behavior is quite essential for efficient and effective marketing management. Customers may state their needs, wants but act otherwise. This report provides detailed information concerning consumers’ attitudes and buying behavior for durable goods. There are five stages of consumer decision process: problem recognition, information search, evaluation of alternatives, purchase decision and post purchase behavior. Consumer behavior has gained increased importance in a consumer oriented marketing planning and
management. The study of consumer behavior is an attempt to understand what the consumer want, why they want. The buying behavior of consumer has become a great necessity in modern marketing system, because success or failure ultimately depends upon the buying behavior of the target customers considered individually or a group.
A perceptive of purchase behavior of consumer towards durable goods is essential as it reflects the influence of brands, comfort level, price, product, service and so on. The use of durable goods is becoming increasingly popular in recent years. The introduction of different types of durable goods has also brought out many significant changes in the tastes and preferences of ultimate consumers in recent years. Behavior and attitude of consumer are the important dimensions in the decision making process.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27412 Hold
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Barcode Call number Media type Location Section Status 32002000595635 SIU IS: SOM-MBA-2017-N29 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. Credit management and cost efficiency in commercial banks of Nepal / Avinash Shrestha / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Credit management and cost efficiency in commercial banks of Nepal Material Type: printed text Authors: Avinash Shrestha, Author ; Opas Piansoongnern, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: ix, 88 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N18
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Banks and banking -- Nepal
[LCSH]Credit -- ManagementKeywords: Total Operating expenses to total assets,
Total staff expenses to total operating costs,
Cost efficiency,
Non-performing loan to total loans,
Loan loss provision,
Capital adequacy ratio,
Risk weighted assets,
Return on assetsAbstract: Nepal has witnessed substantial quantitative growth in the banking sector after the regulatory reforms by Nepal Rastra bank (NRB). The substantial increases in the number of banks have created intense competition among them. This has resulted sharp upward trend in the number of financially troubled banks. The study examined level of cost efficiency of 18 “A” class commercial banks during the period of 2009 to 2015 by using descriptive, correlation as well as regression analysis. The overall result indicates that non-performing loans, capital adequacy ratio, risk weighted assets and loan loss provision has positive and significant impact on cost of the banks which means that increase in these variables leads to increase in cost and vice versa. These factors have negative relationship with cost efficiency. Return on assets shows negative relationship with cost efficiency which shows that increase in ROA leads to decrease in cost and promotes cost efficiency in commercial banks of Nepal. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27402 SIU IS. Credit management and cost efficiency in commercial banks of Nepal [printed text] / Avinash Shrestha, Author ; Opas Piansoongnern, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - ix, 88 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N18
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Banks and banking -- Nepal
[LCSH]Credit -- ManagementKeywords: Total Operating expenses to total assets,
Total staff expenses to total operating costs,
Cost efficiency,
Non-performing loan to total loans,
Loan loss provision,
Capital adequacy ratio,
Risk weighted assets,
Return on assetsAbstract: Nepal has witnessed substantial quantitative growth in the banking sector after the regulatory reforms by Nepal Rastra bank (NRB). The substantial increases in the number of banks have created intense competition among them. This has resulted sharp upward trend in the number of financially troubled banks. The study examined level of cost efficiency of 18 “A” class commercial banks during the period of 2009 to 2015 by using descriptive, correlation as well as regression analysis. The overall result indicates that non-performing loans, capital adequacy ratio, risk weighted assets and loan loss provision has positive and significant impact on cost of the banks which means that increase in these variables leads to increase in cost and vice versa. These factors have negative relationship with cost efficiency. Return on assets shows negative relationship with cost efficiency which shows that increase in ROA leads to decrease in cost and promotes cost efficiency in commercial banks of Nepal. Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27402 Hold
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Barcode Call number Media type Location Section Status 32002000595585 SIU IS: SOM-MBA-2017-N18 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. Determinants of Changes in Composition of Commercial Banks Deposit in Nepal / Anil Sah / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Determinants of Changes in Composition of Commercial Banks Deposit in Nepal Material Type: printed text Authors: Anil Sah, Author ; Ousanee Sawagvudcharee, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: vii, 71 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N17
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Banks and banking -- Nepal Keywords: Total deposits, Total credits, Deposit composition, Gross domestic
products, CPI, Population growth, Inflation, Per Capita Income, Number
of bank BranchesAbstract: Desinga (1975) claimed that’s the deposits in banking system depends on the exogenous and endogenous factors. Exogenous factors include country specific factors and bank specific factors. Country specific factors includes saving interest rate, inflation, real interest rate, population growth of the country, per capita income
of the society, economic growth (as measured by real GDP), consumer price index and shocks. Bank specific factors include liquidity of the bank, profitability of the bank, security of the bank; number of commercial bank’s branches, bank size, reserves and transaction cost. The endogenous factors include awareness of the society, convenience of bank’s office and services in the bank.
This study thus aimed to explore the factors that have impacted on determining the composition of bank’s deposit in Nepalese context. Specifically, impacts of selected eight independent variables on composition of the bank’s deposit were studies in this study. Total credit, gross domestic products, number of bank branches, paid-up capital and reserve fund, inflation, consumer price index, population growth, and per capita income growth were the independent variables in
this study. Data for the periods of 2001 to 2015 were studied and it was found that all of the selected variables have significant relation in determining the composition of bank’s deposit in Nepal.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27401 SIU IS. Determinants of Changes in Composition of Commercial Banks Deposit in Nepal [printed text] / Anil Sah, Author ; Ousanee Sawagvudcharee, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - vii, 71 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N17
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Banks and banking -- Nepal Keywords: Total deposits, Total credits, Deposit composition, Gross domestic
products, CPI, Population growth, Inflation, Per Capita Income, Number
of bank BranchesAbstract: Desinga (1975) claimed that’s the deposits in banking system depends on the exogenous and endogenous factors. Exogenous factors include country specific factors and bank specific factors. Country specific factors includes saving interest rate, inflation, real interest rate, population growth of the country, per capita income
of the society, economic growth (as measured by real GDP), consumer price index and shocks. Bank specific factors include liquidity of the bank, profitability of the bank, security of the bank; number of commercial bank’s branches, bank size, reserves and transaction cost. The endogenous factors include awareness of the society, convenience of bank’s office and services in the bank.
This study thus aimed to explore the factors that have impacted on determining the composition of bank’s deposit in Nepalese context. Specifically, impacts of selected eight independent variables on composition of the bank’s deposit were studies in this study. Total credit, gross domestic products, number of bank branches, paid-up capital and reserve fund, inflation, consumer price index, population growth, and per capita income growth were the independent variables in
this study. Data for the periods of 2001 to 2015 were studied and it was found that all of the selected variables have significant relation in determining the composition of bank’s deposit in Nepal.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27401 Hold
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Barcode Call number Media type Location Section Status 32002000595551 SIU IS: SOM-MBA-2017-N17 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. The Effect of Human resource management on Employee job satisfaction in Tourism development bank of Nepal / Priyaska Marasini / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : The Effect of Human resource management on Employee job satisfaction in Tourism development bank of Nepal Material Type: printed text Authors: Priyaska Marasini, Author ; Ousanee Sawagvudcharee, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: viii, 53 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N51
Independent Study [SO [Management]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Employees -- Nepal
[LCSH]Human resource managementKeywords: Compensation Plan,
Incentives,
Indirect Compensation,
Employee Performance,
Employee Job Satisfaction,
Human Resources Practices,
Tourism Development Bank of NepalAbstract: This research paper mainly focuses on The Effect of Human resource management on Employee job satisfaction in Tourism development bank of Nepal. Human resource management (HRM) refers to the policies and practices involved in carrying out the ‘human resource(HR)’ aspects of a management position including human resource planning, job analysis, recruitment, selection, orientation, compensation, performance appraisal, training and development, and labor relations. Job satisfaction may achieve several purposes assisting in recruitment and job performance. An ideal HR practices and job satisfaction management system will help you significantly boost the performance of your employees and create a more engaged workforce that’s willing to go the extra mile for your organization. Such a system should be well-defined and uniform and should apply to all levels of the organization as a general system, plus you’ll enjoy clearer visibility into individual employee performance when it comes time to make critical compensation planning decisions.
The junior, mid and senior level of staffs of three branches of Tourism development banks were taken as the sample of the study. Primary method of data collection was used. Questionnaire and Interviews were developed to collect the data. The researcher employed the use of the Statistical Package for Social Science (SPSS) to analyze the data that was collected for the study.
The study has found that the effect of Human resource management practices in job satisfaction and study have positive impact on employee performance. The Job satisfaction is measured by five variables: Compensation practice, Supervisor role practice, Training practice Evaluation practice and Promotion practice. These five variables have positive impact on Employee Job Satisfaction. Also the Employee performance increases with increase in Employees Job satisfaction. Hence for the better performance, the companies should focus on adequate compensation packages that influence the performance of the employee and increase job satisfaction which ultimately reduces employee’s turnover in banking sector of Nepal.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27525 SIU IS. The Effect of Human resource management on Employee job satisfaction in Tourism development bank of Nepal [printed text] / Priyaska Marasini, Author ; Ousanee Sawagvudcharee, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - viii, 53 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N51
Independent Study [SO [Management]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Employees -- Nepal
[LCSH]Human resource managementKeywords: Compensation Plan,
Incentives,
Indirect Compensation,
Employee Performance,
Employee Job Satisfaction,
Human Resources Practices,
Tourism Development Bank of NepalAbstract: This research paper mainly focuses on The Effect of Human resource management on Employee job satisfaction in Tourism development bank of Nepal. Human resource management (HRM) refers to the policies and practices involved in carrying out the ‘human resource(HR)’ aspects of a management position including human resource planning, job analysis, recruitment, selection, orientation, compensation, performance appraisal, training and development, and labor relations. Job satisfaction may achieve several purposes assisting in recruitment and job performance. An ideal HR practices and job satisfaction management system will help you significantly boost the performance of your employees and create a more engaged workforce that’s willing to go the extra mile for your organization. Such a system should be well-defined and uniform and should apply to all levels of the organization as a general system, plus you’ll enjoy clearer visibility into individual employee performance when it comes time to make critical compensation planning decisions.
The junior, mid and senior level of staffs of three branches of Tourism development banks were taken as the sample of the study. Primary method of data collection was used. Questionnaire and Interviews were developed to collect the data. The researcher employed the use of the Statistical Package for Social Science (SPSS) to analyze the data that was collected for the study.
The study has found that the effect of Human resource management practices in job satisfaction and study have positive impact on employee performance. The Job satisfaction is measured by five variables: Compensation practice, Supervisor role practice, Training practice Evaluation practice and Promotion practice. These five variables have positive impact on Employee Job Satisfaction. Also the Employee performance increases with increase in Employees Job satisfaction. Hence for the better performance, the companies should focus on adequate compensation packages that influence the performance of the employee and increase job satisfaction which ultimately reduces employee’s turnover in banking sector of Nepal.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27525 Hold
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Barcode Call number Media type Location Section Status 32002000596245 SIU IS: SOM-MBA-2017-N51 c.2 SIU Independent Study Graduate Library Thesis Corner Available 32002000596237 SIU IS: SOM-MBA-2017-N51 c.1 SIU Independent Study Main Library Thesis Corner Available SIU IS. Employee Retention Strategy of Nepalese Telecom Industry / Santosh Pant / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Employee Retention Strategy of Nepalese Telecom Industry Material Type: printed text Authors: Santosh Pant, Author ; Petcharat Lovichakorntikul, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: ix, 68 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N15
IS [MS. [MBA]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Employee retention
[LCSH]Telecommunication industry -- NepalKeywords: Primary survey,
Descriptive statistics,
Management approach,
Employee turnover,
Organizational successAbstract: Motivation has always been one of the most important tools of human resource management. Organizations use various motivational policies and practices to encourage employees to perform in the most effective way to lead the organization towards success. For this reason, the present research study was carried out to identify how and up to which extend the motivational practices helps in the retaining the employees in telecom sector of Nepal, as from the past few years the telecom industry experience most threatening period regarding employee retention. The purpose of this paper is to find which motivational factor are considered to be most important and which are considered to be least important by most of the employees of telecom sector. This paper also helps in examining the significant relationship between the various factors and employee retention and why Nepalese organizations had not been able to retain their employees for longer term.
The research is quantitative in nature and totally based on the questionnaire distributed to the sample of 202 respondents of telecom sectors from Nepal Telecom, Ncell and Hello Nepal in Kathmandu as these companies are holding 70-80% market share of Nepalese Telecom Industry. Primary data was used mostly in the research and we also used secondary data from different research papers. The purposed research hypotheses were tested through various statistical analyses. Respondents were furthermore asked to rank ten determining factors on the basis of their importance. The findings indicated that good remuneration, job security and interesting job were the most important factors for most of all employees in telecom office. Interestingly, the lowest ranked factors were growth opportunities and profitability of organization. This also gives reference to the managers and HR professionals, the changing perception of employees towards the working culture.
The results provide suggestions to the organization about which determining factor plays more important and which plays less. Not always, but a telecom office can take this research paper a reference to focus on motivational practices to retain employees. Therefore, the most efficient approach to their motivation should not be based either solely on intrinsic motivators or extrinsic motivator. Strategies and implications that can help Telecom sector of Nepal in retaining their employees have also been discussed. Based on the factors that are the most important for employees; the organization can meet the challenge of attracting, motivating and retaining them. A company should always bring on new and challenging strategies and adopt it time and again to
appeal the employees and retain them. Therefore, from the research we can conclude that, in context of Nepal, people are still motivated by the remuneration and benefit the most. The working culture has drastically changed but still people need job security and financial security as their primary need. The result also reveals the significant relationship of motivational practices with employee retention. In other words, the independent variables have a direct and positive impact on dependent variable which means the enhancement of one independent variable causes the enhancement in the employee retention which is the dependent variable. However, with the changing need of workforce, people have started demanding for interesting jobs as they become monotonous doing the same work again and again, So, companies especially in telecommunication sector have to develop a better and effective strategy to motivate the employees keeping in consideration the motivational factors. However, the accuracy of the results may be influenced by biases. The study is exclusive of any intervening or moderating variables. The response from participants may be lower than expected, which may interfere with
their willingness to participate.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27399 SIU IS. Employee Retention Strategy of Nepalese Telecom Industry [printed text] / Santosh Pant, Author ; Petcharat Lovichakorntikul, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - ix, 68 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N15
IS [MS. [MBA]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Employee retention
[LCSH]Telecommunication industry -- NepalKeywords: Primary survey,
Descriptive statistics,
Management approach,
Employee turnover,
Organizational successAbstract: Motivation has always been one of the most important tools of human resource management. Organizations use various motivational policies and practices to encourage employees to perform in the most effective way to lead the organization towards success. For this reason, the present research study was carried out to identify how and up to which extend the motivational practices helps in the retaining the employees in telecom sector of Nepal, as from the past few years the telecom industry experience most threatening period regarding employee retention. The purpose of this paper is to find which motivational factor are considered to be most important and which are considered to be least important by most of the employees of telecom sector. This paper also helps in examining the significant relationship between the various factors and employee retention and why Nepalese organizations had not been able to retain their employees for longer term.
The research is quantitative in nature and totally based on the questionnaire distributed to the sample of 202 respondents of telecom sectors from Nepal Telecom, Ncell and Hello Nepal in Kathmandu as these companies are holding 70-80% market share of Nepalese Telecom Industry. Primary data was used mostly in the research and we also used secondary data from different research papers. The purposed research hypotheses were tested through various statistical analyses. Respondents were furthermore asked to rank ten determining factors on the basis of their importance. The findings indicated that good remuneration, job security and interesting job were the most important factors for most of all employees in telecom office. Interestingly, the lowest ranked factors were growth opportunities and profitability of organization. This also gives reference to the managers and HR professionals, the changing perception of employees towards the working culture.
The results provide suggestions to the organization about which determining factor plays more important and which plays less. Not always, but a telecom office can take this research paper a reference to focus on motivational practices to retain employees. Therefore, the most efficient approach to their motivation should not be based either solely on intrinsic motivators or extrinsic motivator. Strategies and implications that can help Telecom sector of Nepal in retaining their employees have also been discussed. Based on the factors that are the most important for employees; the organization can meet the challenge of attracting, motivating and retaining them. A company should always bring on new and challenging strategies and adopt it time and again to
appeal the employees and retain them. Therefore, from the research we can conclude that, in context of Nepal, people are still motivated by the remuneration and benefit the most. The working culture has drastically changed but still people need job security and financial security as their primary need. The result also reveals the significant relationship of motivational practices with employee retention. In other words, the independent variables have a direct and positive impact on dependent variable which means the enhancement of one independent variable causes the enhancement in the employee retention which is the dependent variable. However, with the changing need of workforce, people have started demanding for interesting jobs as they become monotonous doing the same work again and again, So, companies especially in telecommunication sector have to develop a better and effective strategy to motivate the employees keeping in consideration the motivational factors. However, the accuracy of the results may be influenced by biases. The study is exclusive of any intervening or moderating variables. The response from participants may be lower than expected, which may interfere with
their willingness to participate.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27399 Hold
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Barcode Call number Media type Location Section Status 32002000595528 SIU IS: SOM-MBA-2017-N15 SIU Independent Study Graduate Library Thesis Corner Available SIU IS. Rural Urban Migration and Livelihood in the Informal Sector / Ritesh Rokaha / 2017
Collection Title: SIU IS Title : Rural Urban Migration and Livelihood in the Informal Sector Material Type: printed text Authors: Ritesh Rokaha, Author ; Ousanee Sawagvudcharee, Associated Name ; Rajesh Gupta, Associated Name Publication Date: 2017 Pagination: vii, 79 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N54
Independent Study [SO [Management]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]livelihood
[LCSH]Rural-urban migrationKeywords: Migration,
Livelihood,
Licensing,
EncroachmentAbstract: This thesis is entitled “Rural Urban Migration and Livelihood in Informal Sector a Case Study of Street Vendors of Kathmandu Metropolitan City". The research is about to know the main cause of rural people migrating to urban area. Increasing population pressure at the household level, increasing socio-economic disparities between people and communities, disparities between urban and rural areas, increasing unemployment, unequal land ownership, and difficult rural life in general, and conflict in particular have resulted in livelihood vulnerability in the rural areas of Nepal.
In order to prevent oneself from vulnerability due to the increase in population, rising socio economic disparities between rural and urban areas people are migrating from rural to urban areas. Migrants’ street vendors, as the objects of this study, were selected from Kathmandu Metropolitan City, using purposive sampling to get insights by both qualitative and quantitative research methodology.
Migration theories and livelihood approach has been logically adopted to analyze and get the insights on how poor migrants are making a living in the urban informal sector in Kathmandu. This independent study shows how street vendors are making a living and how they have changed the access to assets as compared to their previous occupation.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27528 SIU IS. Rural Urban Migration and Livelihood in the Informal Sector [printed text] / Ritesh Rokaha, Author ; Ousanee Sawagvudcharee, Associated Name ; Rajesh Gupta, Associated Name . - 2017 . - vii, 79 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N54
Independent Study [SO [Management]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]livelihood
[LCSH]Rural-urban migrationKeywords: Migration,
Livelihood,
Licensing,
EncroachmentAbstract: This thesis is entitled “Rural Urban Migration and Livelihood in Informal Sector a Case Study of Street Vendors of Kathmandu Metropolitan City". The research is about to know the main cause of rural people migrating to urban area. Increasing population pressure at the household level, increasing socio-economic disparities between people and communities, disparities between urban and rural areas, increasing unemployment, unequal land ownership, and difficult rural life in general, and conflict in particular have resulted in livelihood vulnerability in the rural areas of Nepal.
In order to prevent oneself from vulnerability due to the increase in population, rising socio economic disparities between rural and urban areas people are migrating from rural to urban areas. Migrants’ street vendors, as the objects of this study, were selected from Kathmandu Metropolitan City, using purposive sampling to get insights by both qualitative and quantitative research methodology.
Migration theories and livelihood approach has been logically adopted to analyze and get the insights on how poor migrants are making a living in the urban informal sector in Kathmandu. This independent study shows how street vendors are making a living and how they have changed the access to assets as compared to their previous occupation.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27528 Hold
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Barcode Call number Media type Location Section Status 32002000596302 SIU IS: SOM-MBA-2017-N54 c.2 SIU Independent Study Graduate Library Thesis Corner Available 32002000596294 SIU IS: SOM-MBA-2017-N54 c.1 SIU Independent Study Main Library Thesis Corner Available SIU IS. Work Place Environment and Employee Satisfaction: A study of Hotel Industry in Nepal / Sanjay Sherchan / Bangkok: Shinawatra University - 2017
Collection Title: SIU IS Title : Work Place Environment and Employee Satisfaction: A study of Hotel Industry in Nepal Material Type: printed text Authors: Sanjay Sherchan, Author ; Virachai Vongbunsin, Associated Name ; Rajesh Gupta, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2017 Pagination: viii, 70 p. Layout: ill, Tables Size: 30 cm. Price: 500.00 General note: SIU IS: SOM-MBA-2017-N58
Independent Study [SO [Management]] -- Shinawatra University, 2017Languages : English (eng) Descriptors: [LCSH]Hotels -- Nepal Keywords: Employee Satisfaction,
Recognition,
Opportunities for Promotion,
Responsibility,
Good Feeling about organization,
Clarity of Mission,
Relationship with Co-workers,
Effective Supervisor,
SalaryAbstract: The study examines the effect of work place environment on employee satisfaction of hotel industry in Nepal. Different star hotels and non-star hotels inside the Kathmandu valley was chosen for the analysis. This study thus has been conducted to evaluate the employee perception of job satisfaction and impact of work place environment on employee job satisfaction in Nepalese hotel industry. This study intends to recommend the suggestion for better work place environment and employee satisfaction in Nepalese hotel industry.
Employee satisfaction has been important aspects to employers/employee in hotel industry. This study focus on assessing the impact of work place environment and employee satisfaction determined by recognition, opportunities for promotion, responsibility, good feeling about organization, clarity of mission, relationship with co-workers, effective supervisor and salary on the individuals employed in the Nepalese hotel industry.
In this individual study, quantitative research methods were used and a sample population was chosen amongst employees of Nepalese hotel industry by using a convenient sampling method. Out of 150 respondents, 117 were used for this research and the data was analyzed using IBM SPSS version 20.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27532 SIU IS. Work Place Environment and Employee Satisfaction: A study of Hotel Industry in Nepal [printed text] / Sanjay Sherchan, Author ; Virachai Vongbunsin, Associated Name ; Rajesh Gupta, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2017 . - viii, 70 p. : ill, Tables ; 30 cm.
500.00
SIU IS: SOM-MBA-2017-N58
Independent Study [SO [Management]] -- Shinawatra University, 2017
Languages : English (eng)
Descriptors: [LCSH]Hotels -- Nepal Keywords: Employee Satisfaction,
Recognition,
Opportunities for Promotion,
Responsibility,
Good Feeling about organization,
Clarity of Mission,
Relationship with Co-workers,
Effective Supervisor,
SalaryAbstract: The study examines the effect of work place environment on employee satisfaction of hotel industry in Nepal. Different star hotels and non-star hotels inside the Kathmandu valley was chosen for the analysis. This study thus has been conducted to evaluate the employee perception of job satisfaction and impact of work place environment on employee job satisfaction in Nepalese hotel industry. This study intends to recommend the suggestion for better work place environment and employee satisfaction in Nepalese hotel industry.
Employee satisfaction has been important aspects to employers/employee in hotel industry. This study focus on assessing the impact of work place environment and employee satisfaction determined by recognition, opportunities for promotion, responsibility, good feeling about organization, clarity of mission, relationship with co-workers, effective supervisor and salary on the individuals employed in the Nepalese hotel industry.
In this individual study, quantitative research methods were used and a sample population was chosen amongst employees of Nepalese hotel industry by using a convenient sampling method. Out of 150 respondents, 117 were used for this research and the data was analyzed using IBM SPSS version 20.Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27532 Hold
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Barcode Call number Media type Location Section Status 32002000596385 SIU IS: SOM-MBA-2017-N58 c.1 SIU Independent Study Graduate Library Thesis Corner Available 32002000596377 SIU IS: SOM-MBA-2017-N58 c.2 SIU Independent Study Graduate Library Thesis Corner Available