| Collection Title: | SIU IS | | Title : | Factor Influencing The Adoption of Interest Banking in Nepal | | Material Type: | printed text | | Authors: | Rejina Pradhan, Author ; Chanchai Bunchapattanasakda, Associated Name ; Pushkar Sharma, M. Phil, Associated Name | | Publisher: | Bangkok: Shinawatra University | | Publication Date: | 2016 | | Pagination: | viii, 65 p. | | Layout: | ill, Tables | | Size: | 30 cm. | | Price: | 500.00 | | General note: | SIU IS: SOM-MBA-2016-N17
IS [MS. [MBA]] -- Shinawatra University, 2016 | | Languages : | English (eng) | | Descriptors: | [LCSH]Banks and banking -- Nepal
[LCSH]Interest
[LCSH]Internet banking
| | Keywords: | Internet banking adoption,
Information technology,
Technology acceptance model,
Theory of planned behavior,
Theory of reasoned action,
Perceived ease of use,
Perceived value,
Trust,
Relative advantage,
Complexity | | Abstract: | The banking environment is changing significantly along with bank customer’s needs. Banking services are offered through multiple delivery channels replacing gradually the services provided inside the traditional branches.
The purpose of this study is to identify the factors that influence Nepalese customers when using the Internet banking channel. In order to achieve this goal the Technology Acceptance Model is used as a theoretical framework to be extended with other variables derived from other models.
The research is using a random sample of bank customers from Kathmandu valley who were asked to fill in a questionnaire that was adjusted to Internet banking requirements. The results were examined by a series of statistical measures and were generalized in order to correspond to the research objective. It is demonstrated that the most important factors affecting e-banking usage among Nepalese bank customers were found to be Perceived ease of Use and complexity. Lastly, ideas for bank managers are proposed and suggestions for further research are made. | | Curricular : | BBA/MBA | | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26927 |
SIU IS. Factor Influencing The Adoption of Interest Banking in Nepal [printed text] / Rejina Pradhan, Author ; Chanchai Bunchapattanasakda, Associated Name ; Pushkar Sharma, M. Phil, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - viii, 65 p. : ill, Tables ; 30 cm. 500.00 SIU IS: SOM-MBA-2016-N17
IS [MS. [MBA]] -- Shinawatra University, 2016 Languages : English ( eng) | Descriptors: | [LCSH]Banks and banking -- Nepal
[LCSH]Interest
[LCSH]Internet banking
| | Keywords: | Internet banking adoption,
Information technology,
Technology acceptance model,
Theory of planned behavior,
Theory of reasoned action,
Perceived ease of use,
Perceived value,
Trust,
Relative advantage,
Complexity | | Abstract: | The banking environment is changing significantly along with bank customer’s needs. Banking services are offered through multiple delivery channels replacing gradually the services provided inside the traditional branches.
The purpose of this study is to identify the factors that influence Nepalese customers when using the Internet banking channel. In order to achieve this goal the Technology Acceptance Model is used as a theoretical framework to be extended with other variables derived from other models.
The research is using a random sample of bank customers from Kathmandu valley who were asked to fill in a questionnaire that was adjusted to Internet banking requirements. The results were examined by a series of statistical measures and were generalized in order to correspond to the research objective. It is demonstrated that the most important factors affecting e-banking usage among Nepalese bank customers were found to be Perceived ease of Use and complexity. Lastly, ideas for bank managers are proposed and suggestions for further research are made. | | Curricular : | BBA/MBA | | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26927 |
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