| Collection Title: | SIU IS | | Title : | Enterprise mergers and acquisitions performance research based on Balanced Scorecard Framework: The Case of Dalian Zeus Entertainment | | Material Type: | printed text | | Authors: | Lu Chengxing, Author ; Fuangfa Amponstira, Associated Name ; Chanchai Bunchapattanasakda, Associated Name | | Publisher: | Bangkok: Shinawatra University | | Publication Date: | 2020 | | Pagination: | viii, 58 p. | | Layout: | Tables, ill. | | Size: | 30 cm. | | Price: | 500.00 Baht. | | General note: | SIU IS: SOM-MBA-A-2020-06
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020 | | Languages : | English (eng) | | Descriptors: | [LCSH]Balanced scorecard
[LCSH]Performance -- Evaluation
| | Keywords: | Balanced Score Card,
Mergers and Acquisitions,
performance evaluation,
analytic hierarchy process | | Abstract: | With the development of information technology, many people's entertainment meth-ods use information technology as a carrier to promote the booming industry of games. In the context of industrial restructuring, China has launched strategic measures such as “Widespread Entrepreneurship and Innovation” and “Internet Plus”. These measures have provided a better macro environment for the development of the game industry. At the same time, the improvement of the Internet infrastructure and the rapid development of intelligent hardware have provided a breeding ground for the growth of the game industry. In an era of the rapid development of the game industry, the study of its profit model is of great significance.
This article is based on the balanced scorecard framework to the DalianZeusEn-tertaimen (DZE) activity were studied. Based on this framework, the aim of this study is to construct an approach using the analytic hierarchy process (AHP) and BSC for evaluating a M&A performance in order for it to become a sustainable business. In this study, AHP is proposed to prioritize and determine weights for the perspectives and indicators included in the BSC for a DalianZeusEntertaimen(DZE). The combina-tion of these weights with different indicator measures produces a model that pro-vides an effective assessment tool for DZE managers. The study concludes that bal-ance score-card is widely used and is an effective tool for measuring performance in organizations. The study recommends that the game industry that seeks to measure their M&A performance should adopt the use of balance scorecard as it is a very ef-fective tool in measuring performance in organizations. | | Curricular : | BBA/MBA | | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28032 |
SIU IS. Enterprise mergers and acquisitions performance research based on Balanced Scorecard Framework: The Case of Dalian Zeus Entertainment [printed text] / Lu Chengxing, Author ; Fuangfa Amponstira, Associated Name ; Chanchai Bunchapattanasakda, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2020 . - viii, 58 p. : Tables, ill. ; 30 cm. 500.00 Baht. SIU IS: SOM-MBA-A-2020-06
Independent study [M. [MBA-Accounting]] -- Shinawatra University, 2020 Languages : English ( eng) | Descriptors: | [LCSH]Balanced scorecard
[LCSH]Performance -- Evaluation
| | Keywords: | Balanced Score Card,
Mergers and Acquisitions,
performance evaluation,
analytic hierarchy process | | Abstract: | With the development of information technology, many people's entertainment meth-ods use information technology as a carrier to promote the booming industry of games. In the context of industrial restructuring, China has launched strategic measures such as “Widespread Entrepreneurship and Innovation” and “Internet Plus”. These measures have provided a better macro environment for the development of the game industry. At the same time, the improvement of the Internet infrastructure and the rapid development of intelligent hardware have provided a breeding ground for the growth of the game industry. In an era of the rapid development of the game industry, the study of its profit model is of great significance.
This article is based on the balanced scorecard framework to the DalianZeusEn-tertaimen (DZE) activity were studied. Based on this framework, the aim of this study is to construct an approach using the analytic hierarchy process (AHP) and BSC for evaluating a M&A performance in order for it to become a sustainable business. In this study, AHP is proposed to prioritize and determine weights for the perspectives and indicators included in the BSC for a DalianZeusEntertaimen(DZE). The combina-tion of these weights with different indicator measures produces a model that pro-vides an effective assessment tool for DZE managers. The study concludes that bal-ance score-card is widely used and is an effective tool for measuring performance in organizations. The study recommends that the game industry that seeks to measure their M&A performance should adopt the use of balance scorecard as it is a very ef-fective tool in measuring performance in organizations. | | Curricular : | BBA/MBA | | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=28032 |
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