| Collection Title: | SIU IS | | Title : | Consumer Purchase Decision towards Smartphones in Kathmandu Valley | | Material Type: | printed text | | Authors: | Rabin Pokhrel, Author ; Fuangfa Amponstira, Associated Name ; Chanchai Bunchapattanasakda, Associated Name | | Publisher: | Bangkok: Shinawatra University | | Publication Date: | 2018 | | Pagination: | viii, 48 p. | | Layout: | Tables, ill. | | Size: | 30 cm. | | Price: | 500.00 Baht. | | General note: | SIU IS: SOM-MBA-2018-N35
IS [MS. [MBA]] -- Shinawatra University, 2018 | | Languages : | English (eng) | | Descriptors: | [LCSH]Consumer behavior
| | Keywords: | Consumer buying behavior, Price, Brand image, Inferential analysis, Primary survey, Descriptive statistics | | Curricular : | BBA/MBA | | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27982 |
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SIU IS. Consumer Purchase Decision towards Smartphones in Kathmandu Valley / Rabin Pokhrel / Bangkok: Shinawatra University - 2018 
