Collection Title:	SIU Thesis
Title :	The Determinants of Thai Students Decision-Making to Study in the United Kingdom and United States of America
Material Type:	printed text
Authors:	Hatairat Lertjanyakit, Author ; Chanchai Bunchapattanasakda, Associated Name ; Petcharat Lovichakorntikul, Associated Name
Publisher:	Bangkok: Shinawatra University
Publication Date:	2016
Pagination:	viii, 136 p.
Layout:	ill, tables
Size:	30 cm.
Price:	500.00
General note:	SIU THE: SOM-DBA-2016-06 Thesis. [DฺBA [บริหารธุรกิจดุษฎีบัณฑิต บธ.ด.]] -- มหาวิทยาลัยชินวัตร, 2559
Languages :	English (eng)
Descriptors:	[LCSH]Education -- Thailand [LCSH]Higher education [LCSH]International education
Keywords:	International education, Higher education, Education in Thailand, Study Abroad, International student, Study UK, Study USA
Abstract:	Education is now open for all people who seek for and be eligible to pay for it. Education services have become a commodity in international marketplace. In Thailand, higher education increasingly plays an essential role in enabling greater opportunities for growth and attractiveness to foreign investment. For the Thais, in order to secure good employment position, studying abroad is a popular choice. It is a passport to a better employment opportunity and a relatively higher social status, despite the relatively higher cost and personal insecurity concerning living away from home. Moreover, studying abroad is an effective way of gaining English proficiency. The ability to read and write English is an asset for people in Thailand or any Asian countries. Having knowledge about Western cultures through living in a particular country is a worthwhile experience. There are a lot of Thai students wish to study the graduate degrees in the UK and the US. They have various choice to choose and many decisions to make. Understanding the needs and wants of the students or the demand side as well as the ability to give education as a service product or the supply side, a better arrangement can be planned. Based on the study results, alternatives to studying abroad, such as newer and better study programs in Thailand that suit students’ needs at more reasonable costs may be brought in to consideration. This paper discusses the determinants of students in higher education from Thailand to study in the United Kingdom (UK) and the United States of America (US) as the two of the most popular countries among all international students, with the best globally recognized education systems. Various study abroad perspective were discussed and also toward other study destinations i.e. Australia, Canada, New Zealand and Thailand itself. The possible effects of the UK and US marketing strategies to recruit students in Thailand and related factors influencing decision of the students are brought in to discuss. A questionnaire interview was carried out on students and alumni from Thailand who had chosen to study in the UK or the US including observations from education service agents, higher education institutes representatives from the UK and US, and prospective Thai students seeking for education in the UK and US. The questionnaire shown interesting perspective toward the students’ choice of education, university selection, sensitivity to price, and length of time spent, for example. The majority of the education service agents is maintaining the good level of effort in recruiting Thai students for both the UK and the US universities. The business is unpredictable due to the change of uncontrollable factors but the agent strongly believe there is huge demand for study abroad. Most of the stakeholders agreed that there are opportunities for the growth of international education in Thailand, also pathways for developments. However, the quality improvement and the cost reduction may need to be in account. . The HEIs will gain various opportunities for international education in the student source countries including Thailand as a geographical center of ASEAN is likely to benefit for the growth of international education. Even though, the group of students went to study abroad will not opt to study international program in the country. Statistic data shows the positive grow of student in the program as well. International education in Thailand is growing. Therefore, to maintain the present level of effort in recruiting students to the UK and the US is up to the HEIs in Thailand, the HEIs in the UK, the education agents, and the Commission on Higher Education, Thailand to consider their strategies to cope with this growth.
Curricular :	BBA/GE/MBA/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26769

SIU Thesis. The Determinants of Thai Students Decision-Making to Study in the United Kingdom and United States of America [printed text] / Hatairat Lertjanyakit, Author ; Chanchai Bunchapattanasakda, Associated Name ; Petcharat Lovichakorntikul, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2016 . - viii, 136 p. : ill, tables ; 30 cm.
500.00
SIU THE: SOM-DBA-2016-06
Thesis. [DฺBA [บริหารธุรกิจดุษฎีบัณฑิต บธ.ด.]] -- มหาวิทยาลัยชินวัตร, 2559
Languages : English (eng)

Descriptors:	[LCSH]Education -- Thailand [LCSH]Higher education [LCSH]International education
Keywords:	International education, Higher education, Education in Thailand, Study Abroad, International student, Study UK, Study USA
Abstract:	Education is now open for all people who seek for and be eligible to pay for it. Education services have become a commodity in international marketplace. In Thailand, higher education increasingly plays an essential role in enabling greater opportunities for growth and attractiveness to foreign investment. For the Thais, in order to secure good employment position, studying abroad is a popular choice. It is a passport to a better employment opportunity and a relatively higher social status, despite the relatively higher cost and personal insecurity concerning living away from home. Moreover, studying abroad is an effective way of gaining English proficiency. The ability to read and write English is an asset for people in Thailand or any Asian countries. Having knowledge about Western cultures through living in a particular country is a worthwhile experience. There are a lot of Thai students wish to study the graduate degrees in the UK and the US. They have various choice to choose and many decisions to make. Understanding the needs and wants of the students or the demand side as well as the ability to give education as a service product or the supply side, a better arrangement can be planned. Based on the study results, alternatives to studying abroad, such as newer and better study programs in Thailand that suit students’ needs at more reasonable costs may be brought in to consideration. This paper discusses the determinants of students in higher education from Thailand to study in the United Kingdom (UK) and the United States of America (US) as the two of the most popular countries among all international students, with the best globally recognized education systems. Various study abroad perspective were discussed and also toward other study destinations i.e. Australia, Canada, New Zealand and Thailand itself. The possible effects of the UK and US marketing strategies to recruit students in Thailand and related factors influencing decision of the students are brought in to discuss. A questionnaire interview was carried out on students and alumni from Thailand who had chosen to study in the UK or the US including observations from education service agents, higher education institutes representatives from the UK and US, and prospective Thai students seeking for education in the UK and US. The questionnaire shown interesting perspective toward the students’ choice of education, university selection, sensitivity to price, and length of time spent, for example. The majority of the education service agents is maintaining the good level of effort in recruiting Thai students for both the UK and the US universities. The business is unpredictable due to the change of uncontrollable factors but the agent strongly believe there is huge demand for study abroad. Most of the stakeholders agreed that there are opportunities for the growth of international education in Thailand, also pathways for developments. However, the quality improvement and the cost reduction may need to be in account. . The HEIs will gain various opportunities for international education in the student source countries including Thailand as a geographical center of ASEAN is likely to benefit for the growth of international education. Even though, the group of students went to study abroad will not opt to study international program in the country. Statistic data shows the positive grow of student in the program as well. International education in Thailand is growing. Therefore, to maintain the present level of effort in recruiting students to the UK and the US is up to the HEIs in Thailand, the HEIs in the UK, the education agents, and the Commission on Higher Education, Thailand to consider their strategies to cope with this growth.
Curricular :	BBA/GE/MBA/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=26769