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Add the result to your basket Make a suggestion Refine your search Apply to external sourcesMarketing analysis & decision making / Clarke, Darral G. / Scientific Press - 1993
Title : Marketing analysis & decision making : text and cases with spreadsheets Material Type: printed text Authors: Clarke, Darral G., Author Edition statement: 2nd ed. Publisher: Scientific Press Publication Date: 1993 Pagination: xvi, 391 p. Layout: ill., with 5 1/4" disk Size: 25 cm. Accompanying material: 1 computer disk (5 1/4") ISBN (or other code): 0894262297 Price: 500 Baht General note: With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej Languages : English (eng) Descriptors: [LCSH]Marketing -- Decision making -- Data processing
[LCSH]Marketing -- Management -- Data processing
[LCSH]Marketing research -- Data processingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17212 Marketing analysis & decision making : text and cases with spreadsheets [printed text] / Clarke, Darral G., Author . - 2nd ed. . - San Francisco, CA : Scientific Press, 1993 . - xvi, 391 p. : ill., with 5 1/4" disk ; 25 cm. + 1 computer disk (5 1/4").
ISBN : 0894262297 : 500 Baht
With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej
Languages : English (eng)
Descriptors: [LCSH]Marketing -- Decision making -- Data processing
[LCSH]Marketing -- Management -- Data processing
[LCSH]Marketing research -- Data processingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17212 Hold
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Barcode Call number Media type Location Section Status 32002000275931 HF5415.2 C597 1993 Book Graduate Library General Shelf Available
Title : Marketing management : analytic exercises for spreadsheets Material Type: printed text Authors: Lilien, Gary L. (1946-), Author ; Kotler, Philip, Associated Name Edition statement: 2nd ed. Publisher: Boyd & Fraser Pub. Publication Date: 1993 Series: Scientific Press series Pagination: xviii, 238 p. Layout: ill., pbk. : with 3 1/2" disk Size: 24 cm. Accompanying material: 1 computer disk (3 1/2 in.) ISBN (or other code): 0894262394 Price: 500 Baht General note: "Formerly titled: Marketing management analytic exercises with Lotus 1-2-3."--T.p. verso. ,"Keyed to Philip Kotler's Marketing management, 7th edition, 1991. However, the text and exercises...can be used with any other text."--P. xiii.
With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavejLanguages : English (eng) Descriptors: [LCSH]Electronic spreadsheets
[LCSH]Marketing -- Decision making -- Data processing
[LCSH]Marketing -- Management
[LCSH]Marketing -- Management -- Data processingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17213 Marketing management : analytic exercises for spreadsheets [printed text] / Lilien, Gary L. (1946-), Author ; Kotler, Philip, Associated Name . - 2nd ed. . - , 1993 . - xviii, 238 p. : ill., pbk. : with 3 1/2" disk ; 24 cm. + 1 computer disk (3 1/2 in.). - (Scientific Press series) .
ISBN : 0894262394 : 500 Baht
"Formerly titled: Marketing management analytic exercises with Lotus 1-2-3."--T.p. verso. ,"Keyed to Philip Kotler's Marketing management, 7th edition, 1991. However, the text and exercises...can be used with any other text."--P. xiii.
With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej
Languages : English (eng)
Descriptors: [LCSH]Electronic spreadsheets
[LCSH]Marketing -- Decision making -- Data processing
[LCSH]Marketing -- Management
[LCSH]Marketing -- Management -- Data processingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17213 Hold
Place a hold on this item
Copies
Barcode Call number Media type Location Section Status 32002000276442 HF5415.13 L728 1993 Book Graduate Library General Shelf Available
