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Reprinted Collection. Do exporters gain from VERS? / Melo, Jaime De
Collection Title: Reprinted Collection Title : Do exporters gain from VERS? Material Type: printed text Authors: Melo, Jaime De, Author ; Winters, L. Alan, Associated Name Size: 19 p.28 cm. Languages : English (eng) Descriptors: [LCSH]Economics
[LCSH]Export marketingRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=8149 Reprinted Collection. Do exporters gain from VERS? [printed text] / Melo, Jaime De, Author ; Winters, L. Alan, Associated Name . - [s.d.] . - ; 19 p.28 cm.
Languages : English (eng)
Descriptors: [LCSH]Economics
[LCSH]Export marketingRecord link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=8149 Hold
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Barcode Call number Media type Location Section Status 32002000086403 REP117 1993 Reprinted Graduate Library Reprint Shelf Available SIU Thesis. Data-Driven Innovation Process for Overcoming Competitiveness Challenges Facing Thai Export-Oriented Garment Industry / Zeng Yan / Bangkok: Shinawatra University - 2019
Collection Title: SIU Thesis Title : Data-Driven Innovation Process for Overcoming Competitiveness Challenges Facing Thai Export-Oriented Garment Industry Material Type: printed text Authors: Zeng Yan, Author ; Chanchai Bunchapattanasakda, Associated Name ; Ousanee Sawagvudcharee, Associated Name Publisher: Bangkok: Shinawatra University Publication Date: 2019 Pagination: x, 154 p. Layout: Tables, ill. Size: 30 cm. Price: 500.00 Baht. General note: SIU THE: SOM-PhD-MS-2019-01
Thesis. [PhD. [Philosophy in Management Science].-- Shinawatra University, 2019Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]Garment cutting
[LCSH]Textile IndustryKeywords: Competitiveness,
Export-oriented garment industry,
Data-driven innovation,
Garment global value chainAbstract: The purpose of this study was to explore how Thailand exported-oriented garment industry can conduct data-driven innovation to overcome competitiveness challenges in global garment value chain. This study examines competitiveness challenges of Thai export-oriented garment industry by testing the research hypotheses and develops data-driven innovation framework as a sustainable competitive advantage by using constructivist grounded theory. The bases of this study lie in understanding what kind of competitiveness challenges Tai exported-oriented garment industry faces in terms of resource-based, dynamic capabilities and market-based factors. In this study, a purposeful sample of 211 garment sectors was drawn from total 359. Study participants were garment managers, in garment industry over 5 years. The data collection includes questionnaire investigation for quantitative factor analysis method and intensive interview with garment senior managers for qualitative analysis approach. Specifically, this study provides empirical evidence both quantitative and qualitative on the specific channels and mechanisms through how data-driven innovation process is facilitated within current garment sectors.
This study found that there was significant relationship between competitiveness and resource-based factors; dynamic capabilities factors and market-based factors in the export-oriented garment industry (i.e., challenges relates to productivity, lead-time, collaboration, opportunity identification, quick response and risk identification factors). Additionally, this study also found that data-driven innovation supported to Thai export-oriented garment industry overcomes competitiveness challenges.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27923 SIU Thesis. Data-Driven Innovation Process for Overcoming Competitiveness Challenges Facing Thai Export-Oriented Garment Industry [printed text] / Zeng Yan, Author ; Chanchai Bunchapattanasakda, Associated Name ; Ousanee Sawagvudcharee, Associated Name . - [S.l.] : Bangkok: Shinawatra University, 2019 . - x, 154 p. : Tables, ill. ; 30 cm.
500.00 Baht.
SIU THE: SOM-PhD-MS-2019-01
Thesis. [PhD. [Philosophy in Management Science].-- Shinawatra University, 2019
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]Garment cutting
[LCSH]Textile IndustryKeywords: Competitiveness,
Export-oriented garment industry,
Data-driven innovation,
Garment global value chainAbstract: The purpose of this study was to explore how Thailand exported-oriented garment industry can conduct data-driven innovation to overcome competitiveness challenges in global garment value chain. This study examines competitiveness challenges of Thai export-oriented garment industry by testing the research hypotheses and develops data-driven innovation framework as a sustainable competitive advantage by using constructivist grounded theory. The bases of this study lie in understanding what kind of competitiveness challenges Tai exported-oriented garment industry faces in terms of resource-based, dynamic capabilities and market-based factors. In this study, a purposeful sample of 211 garment sectors was drawn from total 359. Study participants were garment managers, in garment industry over 5 years. The data collection includes questionnaire investigation for quantitative factor analysis method and intensive interview with garment senior managers for qualitative analysis approach. Specifically, this study provides empirical evidence both quantitative and qualitative on the specific channels and mechanisms through how data-driven innovation process is facilitated within current garment sectors.
This study found that there was significant relationship between competitiveness and resource-based factors; dynamic capabilities factors and market-based factors in the export-oriented garment industry (i.e., challenges relates to productivity, lead-time, collaboration, opportunity identification, quick response and risk identification factors). Additionally, this study also found that data-driven innovation supported to Thai export-oriented garment industry overcomes competitiveness challenges.Curricular : BBA/MBA/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=27923 Hold
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Barcode Call number Media type Location Section Status 32002000599561 SIU THE: SOM-PhD-MS-2019-01 c.1 SIU Thesis and Dissertation Graduate Library Thesis Corner Available 32002000608000 SIU THE: SOM-PhD-MS-2019-01 c.2 SIU Thesis and Dissertation Graduate Library Thesis Corner Available Building an import/export business / Weiss, Kenneth D. (Kenneth Duane) / New York : John Wiley & Sons - 2002
Title : Building an import/export business Material Type: printed text Authors: Weiss, Kenneth D. (Kenneth Duane) (1940-), Author Edition statement: 3rd ed. Publisher: New York : John Wiley & Sons Publication Date: 2002 Pagination: xvi, 300 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 0471202495 Price: 600 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]International trade
[LCSH]Trading companiesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1138 Building an import/export business [printed text] / Weiss, Kenneth D. (Kenneth Duane) (1940-), Author . - 3rd ed. . - New York : John Wiley & Sons, 2002 . - xvi, 300 p. : ill., pbk. ; 23 cm.
ISBN : 0471202495 : 600 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]International trade
[LCSH]Trading companiesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1138 Hold
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Barcode Call number Media type Location Section Status 32002000011872 HF1416 W43 2002 c.1 Book Graduate Library General Shelf Available 32002000011880 HF1416 W43 2002 c.2 Book Main Library General Shelf Available Communicating globally / Schultz, Don E. / NTC Business Books - 2000
Title : Communicating globally : an integrated marketing approach Material Type: printed text Authors: Schultz, Don E., Author ; Kitchen, Philip J., Associated Name Publisher: NTC Business Books Publication Date: 2000 Pagination: 280 p. Layout: ill., hbk. Size: 24 cm. ISBN (or other code): 0844225223 Languages : English (eng) Descriptors: [LCSH]Communication, International
[LCSH]Export marketing
[LCSH]Export marketing -- Case studies
[LCSH]Export marketing -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1678 Communicating globally : an integrated marketing approach [printed text] / Schultz, Don E., Author ; Kitchen, Philip J., Associated Name . - Lincolnwood, Chicago, Ill. : NTC Business Books, 2000 . - 280 p. : ill., hbk. ; 24 cm.
ISBN : 0844225223
Languages : English (eng)
Descriptors: [LCSH]Communication, International
[LCSH]Export marketing
[LCSH]Export marketing -- Case studies
[LCSH]Export marketing -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1678 Hold
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Barcode Call number Media type Location Section Status 32002000028793 HF1416 S35 2000 c.1 Book Graduate Library General Shelf Available 32002000028918 HF1416 S35 2000 c.2 Book Main Library General Shelf Available Cross-cultural business behavior / Gesteland, Richard R. / Copenhagen Business School Press - 1999
Title : Cross-cultural business behavior : marketing, negotiating, and managing across cultures Material Type: printed text Authors: Gesteland, Richard R., Author Edition statement: 2nd ed. Publisher: Copenhagen Business School Press Publication Date: 1999 Pagination: 282 p. Layout: pbk. Size: 24 cm. ISBN (or other code): 8716134281 Price: 3790 Baht Languages : English (eng) Descriptors: [LCSH]Business etiquette
[LCSH]Export marketing
[LCSH]Intercultural communication
[LCSH]National characteristics
[LCSH]Negotiation in businessCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3557 Cross-cultural business behavior : marketing, negotiating, and managing across cultures [printed text] / Gesteland, Richard R., Author . - 2nd ed. . - Copenhagen ; Herndon, VA : Copenhagen Business School Press, 1999 . - 282 p. : pbk. ; 24 cm.
ISBN : 8716134281 : 3790 Baht
Languages : English (eng)
Descriptors: [LCSH]Business etiquette
[LCSH]Export marketing
[LCSH]Intercultural communication
[LCSH]National characteristics
[LCSH]Negotiation in businessCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3557 Hold
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Barcode Call number Media type Location Section Status 32002000051779 HF5389 G47 1999 c.1 Book Graduate Library General Shelf Available 32002000051787 HF5389 G47 1999 c.2 Book Main Library Library Counter Available Effective marketing / Zikmund William G. / South-Western College Pub. - 2002
Title : Effective marketing : creating and keeping customers in an e-commerce world Material Type: printed text Authors: Zikmund William G., Author ; D'Amico, Michael, Associated Name Edition statement: 3rd ed. Publisher: South-Western College Pub. Publication Date: 2002 Pagination: xxix, 553 p. (col.) Layout: ill., pbk. Size: 28 cm. ISBN (or other code): 032406392X Price: 720 Baht Languages : English (eng) Descriptors: [LCSH]Consumer behavior
[LCSH]Export marketing
[LCSH]MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6209 Effective marketing : creating and keeping customers in an e-commerce world [printed text] / Zikmund William G., Author ; D'Amico, Michael, Associated Name . - 3rd ed. . - Australia, Cincinnati, Ohio : South-Western College Pub., 2002 . - xxix, 553 p. (col.) : ill., pbk. ; 28 cm.
ISBN : 032406392X : 720 Baht
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior
[LCSH]Export marketing
[LCSH]MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6209 Hold
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Barcode Call number Media type Location Section Status 32002000097319 HF5415 Z53 2002 c.1 Book Graduate Library General Shelf Available 32002000097327 HF5415 Z53 2002 c.2 Book Main Library General Shelf Available Exporting / Nelson, Carl A. / London : International Thomson Business - 1999
Title : Exporting : a manager's guide to the world market Material Type: printed text Authors: Nelson, Carl A. (1930-), Author Publisher: London : International Thomson Business Publication Date: 1999 Pagination: ix, 257 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 1861523165 Price: 2640 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=939 Exporting : a manager's guide to the world market [printed text] / Nelson, Carl A. (1930-), Author . - London : International Thomson Business, 1999 . - ix, 257 p. : ill., pbk. ; 24 cm.
ISBN : 1861523165 : 2640 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=939 Hold
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Barcode Call number Media type Location Section Status 32002000013530 HF1416 N45 1999 c.1 Book Graduate Library General Shelf Available 32002000013548 HF1416 N45 1999 c.2 Book Main Library Library Counter Available Global marketing / Johansson, Johny K. / Boston : McGraw-Hill Irwin - 2009
Title : Global marketing : foreign entry, local marketing & global management Material Type: printed text Authors: Johansson, Johny K., Author Edition statement: 5th ed. Publisher: Boston : McGraw-Hill Irwin Publication Date: 2009 Series: McGraw-Hill/Irwin series in marketing Pagination: xix, 662 p. Layout: pbk. Size: 28 cm. ISBN (or other code): 9780071263627 Price: 2205 Baht General note: With compliments of McGraw-Hill Irwin (Thailand) Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]Export marketing -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17841 Global marketing : foreign entry, local marketing & global management [printed text] / Johansson, Johny K., Author . - 5th ed. . - , 2009 . - xix, 662 p. : pbk. ; 28 cm.. - (McGraw-Hill/Irwin series in marketing) .
ISBN : 9780071263627 : 2205 Baht
With compliments of McGraw-Hill Irwin (Thailand)
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]Export marketing -- ManagementCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17841 Hold
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Barcode Call number Media type Location Section Status 32002000300895 HF1416 J652 2009 c.1 Book Graduate Library General Shelf Available 32002000297489 HF1416 J652 2009 c.2 Book Main Library General Shelf Available International & global marketing / Meloan, Taylor W. / Irwin/McGraw-Hill - 1998
Title : International & global marketing : concepts and cases Material Type: printed text Authors: Meloan, Taylor W., Author ; Graham, John L., Associated Name Edition statement: 2nd ed. Publisher: Irwin/McGraw-Hill Publication Date: 1998 Pagination: xvi, 439 p. Layout: pbk. Size: 24 cm. ISBN (or other code): 0256218943 Price: 3546 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]Export marketing -- Case studiesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2630 International & global marketing : concepts and cases [printed text] / Meloan, Taylor W., Author ; Graham, John L., Associated Name . - 2nd ed. . - Boston, MA : Irwin/McGraw-Hill, 1998 . - xvi, 439 p. : pbk. ; 24 cm.
ISBN : 0256218943 : 3546 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]Export marketing -- Case studiesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2630 Hold
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Barcode Call number Media type Location Section Status 32002000042943 HF1416 M38 1998 Book Graduate Library General Shelf Available International marketing / Cateora, Philip R. / Irwin/McGraw-Hill - 2002
Title : International marketing Material Type: printed text Authors: Cateora, Philip R., Author ; Graham, John L., Associated Name Edition statement: 11th ed., Intn. ed. Publisher: Irwin/McGraw-Hill Publication Date: 2002 Series: The McGraw-Hill/Irwin series in marketing Pagination: xxv, 694 p. Layout: ill. (some col.), hbk. Size: 28 cm. ISBN (or other code): 0072398841 Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]International business enterprisesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1807 International marketing [printed text] / Cateora, Philip R., Author ; Graham, John L., Associated Name . - 11th ed., Intn. ed. . - , 2002 . - xxv, 694 p. : ill. (some col.), hbk. ; 28 cm.. - (The McGraw-Hill/Irwin series in marketing) .
ISBN : 0072398841
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]International business enterprisesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1807 Hold
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Barcode Call number Media type Location Section Status 32002000036614 HF1416 C375 2002 c.1 Book Graduate Library General Shelf Available 32002000038560 HF1416 C375 2002 c.2 Book Graduate Library General Shelf Available 32002000071645 HF1416 C375 2002 c.3 Book Main Library General Shelf Available Readers who borrowed this document also borrowed:
Archaeology of knowledge Foucault,, Michel Qualitative research practice Lewis,, Jane (1962-) Strategies of qualitative inquiry Denzin,, Norman K. International marketing / Czinkota, Michael R. / Harcourt College Publishers - 2002
Title : International marketing Material Type: printed text Authors: Czinkota, Michael R., Author ; Ronkainen, Ilkka A., Associated Name Edition statement: 2002 update. Publisher: Harcourt College Publishers Publication Date: 2002 Pagination: xxxiii, 815, 2, 25 p. (col.) Layout: ill., pbk. Size: 28 cm. ISBN (or other code): 9780030330964 Price: 1256 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2615 International marketing [printed text] / Czinkota, Michael R., Author ; Ronkainen, Ilkka A., Associated Name . - 2002 update. . - Fort Worth : Harcourt College Publishers, 2002 . - xxxiii, 815, 2, 25 p. (col.) : ill., pbk. ; 28 cm.
ISBN : 9780030330964 : 1256 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2615 Hold
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Barcode Call number Media type Location Section Status 32002000001097 HF1009.5 C95 2002 Book Main Library General Shelf Available International marketing / Czinkota, Michael R. / Harcourt College Publishers - 2007
Title : International marketing Material Type: printed text Authors: Czinkota, Michael R., Author ; Ronkainen, Ilkka A., Associated Name Edition statement: 8th ed., Intn. Student ed. Publisher: Harcourt College Publishers Publication Date: 2007 Pagination: xxx, 646, 13, 24 p. (col.) Layout: ill., pbk. Size: 28 cm. ISBN (or other code): 9780324361157 Price: 600 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12831 International marketing [printed text] / Czinkota, Michael R., Author ; Ronkainen, Ilkka A., Associated Name . - 8th ed., Intn. Student ed. . - Fort Worth : Harcourt College Publishers, 2007 . - xxx, 646, 13, 24 p. (col.) : ill., pbk. ; 28 cm.
ISSN : 9780324361157 : 600 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12831 Hold
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Barcode Call number Media type Location Section Status 32002000222628 HF1009.5 C95 2007 c.1 Book Main Library General Shelf Available 32002000222636 HF1009.5 C95 2007 c.2 Book Main Library General Shelf Available Readers who borrowed this document also borrowed:
Qualitative research practice Lewis,, Jane (1962-) Strategies of qualitative inquiry Denzin,, Norman K. Archaeology of knowledge Foucault,, Michel International marketing / Cateora, Philip R. / Irwin/McGraw-Hill - 2008
Title : International marketing Material Type: printed text Authors: Cateora, Philip R., Author ; Graham, John L., Associated Name Edition statement: 13th ed., Intn. ed. Publisher: Irwin/McGraw-Hill Publication Date: 2008 Series: The McGraw-Hill/Irwin series in marketing Pagination: xxxii, 702 p. Layout: ill. (some col.), pbk. Size: 28 cm. ISBN (or other code): 9780071274722 General note: With compliments of Ms. Inthira Pandey (copy 3) Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]International business enterprisesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14104 International marketing [printed text] / Cateora, Philip R., Author ; Graham, John L., Associated Name . - 13th ed., Intn. ed. . - , 2008 . - xxxii, 702 p. : ill. (some col.), pbk. ; 28 cm.. - (The McGraw-Hill/Irwin series in marketing) .
ISBN : 9780071274722
With compliments of Ms. Inthira Pandey (copy 3)
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]International business enterprisesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14104 Hold
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Barcode Call number Media type Location Section Status 32002000241081 HF1416 C375 2008 c.1 Reserved Book Main Library Reserved Shelf Available 32002000241099 HF1416 C375 2008 c.2 Reserved Book Main Library Reserved Shelf Available 32002000247401 HF1416 C375 2008 c.3 Reserved Book Main Library Reserved Shelf Available Readers who borrowed this document also borrowed:
Qualitative research practice Lewis,, Jane (1962-) Strategies of qualitative inquiry Denzin,, Norman K. Archaeology of knowledge Foucault,, Michel International marketing / McAuley, Andrew / Wiley - 2001
Title : International marketing : consuming globally, thinking locally Material Type: printed text Authors: McAuley, Andrew, Author Publisher: Wiley Publication Date: 2001 Pagination: x, 337 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 0471897442 Price: 2090 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing
[LCSH]Globalization
[LCSH]International economic relationsCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=869 International marketing : consuming globally, thinking locally [printed text] / McAuley, Andrew, Author . - Chichester, New York : Wiley, 2001 . - x, 337 p. : ill., pbk. ; 24 cm.
ISBN : 0471897442 : 2090 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing
[LCSH]Globalization
[LCSH]International economic relationsCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=869 Hold
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Barcode Call number Media type Location Section Status 32002000022655 HF1416 M345 2001 c.1 Book Graduate Library General Shelf Available 32002000022663 HF1416 M345 2001 c.2 Book Main Library General Shelf Available International marketing / M่uhlbacher, Hans / International Thomson Business Press - 1999
Title : International marketing : a global perspective Material Type: printed text Authors: M่uhlbacher, Hans, Author ; Dahringer, Lee, Associated Name ; Leihs, Helmuth, Associated Name Edition statement: 2nd ed. Publisher: International Thomson Business Press Publication Date: 1999 Pagination: xx, 983 p. Layout: ill., pbk. Size: 27 cm. ISBN (or other code): 1861524560 Price: 2900 Baht Languages : English (eng) Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=891 International marketing : a global perspective [printed text] / M่uhlbacher, Hans, Author ; Dahringer, Lee, Associated Name ; Leihs, Helmuth, Associated Name . - 2nd ed. . - London, New York : International Thomson Business Press, 1999 . - xx, 983 p. : ill., pbk. ; 27 cm.
ISBN : 1861524560 : 2900 Baht
Languages : English (eng)
Descriptors: [LCSH]Export marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=891 Hold
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Barcode Call number Media type Location Section Status 32002000013365 HF1416 M85 1999 c.1 Book Graduate Library General Shelf Available 32002000013373 HF1416 M85 1999 c.2 Book Main Library Library Counter Available