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Marketing research / Parasuraman, A. / Houghton Mifflin - 2004

Public ISBD No review available on this record. Title : Marketing research Material Type: printed text Authors: Parasuraman, A., Author ; Grewal, Dhruv, Associated Name ; Krishnan, R. (Ramu), Associated Name Publisher: Houghton Mifflin Publication Date: 2004 Pagination: xxi, 643 p. Layout: ill. (some col.), hbk. Size: 27 cm. ISBN (or other code): 0618000623 Price: 872 Baht Languages : English (eng) Descriptors: [LCSH]Marketing research Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=10802 Marketing research [printed text] / Parasuraman, A., Author ; Grewal, Dhruv, Associated Name ; Krishnan, R. (Ramu), Associated Name . - Boston, Mass. : Houghton Mifflin, 2004 . - xxi, 643 p. : ill. (some col.), hbk. ; 27 cm. ISBN : 0618000623 : 872 Baht Languages : English (eng) Descriptors: [LCSH]Marketing research Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=10802

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Barcode	Call number	Media type	Location	Section	Status
32002000177681	HF5415.2 P374 2004 c.1	Book	Graduate Library	General Shelf	Available
32002000178184	HF5415.2 P374 2004 c.2	Book	Main Library	General Shelf	Available