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The Brandmindset / Knapp, Duane E. / New York : McGraw-Hill - 2000

Public ISBD No review available on this record. Title : The Brandmindset Material Type: printed text Authors: Knapp, Duane E., Author ; BrandStrategy Inc., Associated Name Publisher: New York : McGraw-Hill Publication Date: 2000 Pagination: xxiii, 277 p. Layout: ill., cloth Size: 24 cm. ISBN (or other code): 007134795X Price: 1380 Baht General note: "BranMindset [trademark], BrandPromise [trademark], Brandictionary [trademark], and BrandStrategy [trademark] are trademarks of BrandStrategy, Inc."--T.p. verso. Languages : English (eng) Descriptors: [LCSH]Brand name products [LCSH]Brand name products -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=859 The Brandmindset [printed text] / Knapp, Duane E., Author ; BrandStrategy Inc., Associated Name . - New York : McGraw-Hill, 2000 . - xxiii, 277 p. : ill., cloth ; 24 cm. ISBN : 007134795X : 1380 Baht "BranMindset [trademark], BrandPromise [trademark], Brandictionary [trademark], and BrandStrategy [trademark] are trademarks of BrandStrategy, Inc."--T.p. verso. Languages : English (eng) Descriptors: [LCSH]Brand name products [LCSH]Brand name products -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=859

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Barcode	Call number	Media type	Location	Section	Status
32002000024784	HD69.B7 K62 2000 c.2	Book	Main Library	General Shelf	Available
32002000024776	HD69.B7 K62 2000 c.1	Book	Main Library	Library Counter	Available