Title :	Quantitative methods in marketing
Material Type:	printed text
Authors:	Hooley, Graham J., Author ; Hussey, Michael, Associated Name
Edition statement:	2nd ed.
Publisher:	London : International Thomson Business
Publication Date:	1999
Pagination:	300 p.
Layout:	pbk.
Size:	25 cm.
ISBN (or other code):	186152417X
Price:	3080 Baht
Languages :	English (eng)
Descriptors:	[LCSH]Marketing -- Mathematical models
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=889

Quantitative methods in marketing [printed text] / Hooley, Graham J., Author ; Hussey, Michael, Associated Name  . -  2nd ed. . - London : International Thomson Business, 1999 . - 300 p. : pbk. ; 25 cm.
ISBN : 186152417X : 3080 Baht
Languages : English (eng)

Descriptors:	[LCSH]Marketing -- Mathematical models
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=889