Title :	Introduction to business strategy : a strategic management approach : text and cases
Material Type:	printed text
Authors:	Morden Anthony R, Author
Edition statement:	2nd ed.
Publisher:	London : McGraw-Hill
Publication Date:	1999
Pagination:	xxiv, 636 p.
Layout:	ill., pbk.
Size:	25 cm.
ISBN (or other code):	9780077094515
Price:	1880 Baht
General note:	Previous ed. : published as Business strategy and planning? 1993?.,Includes index.
Languages :	English (eng)
Descriptors:	[LCSH]Strategic planning
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=886

Introduction to business strategy : a strategic management approach : text and cases [printed text] / Morden Anthony R, Author  . -  2nd ed. . - London : McGraw-Hill, 1999 . - xxiv, 636 p. : ill., pbk. ; 25 cm.
ISBN : 9780077094515 : 1880 Baht
Previous ed. : published as Business strategy and planning? 1993?.,Includes index.
Languages : English (eng)

Descriptors:	[LCSH]Strategic planning
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=886