Title :	Understanding and designing market research
Material Type:	printed text
Authors:	Webb, John R. (John Richard) (1949-), Author
Edition statement:	2nd ed.
Publisher:	London : Thomson Learning
Publication Date:	2002
Pagination:	xiii, 235 p.
Layout:	pbk.
Size:	25 cm.
ISBN (or other code):	1861525761
Price:	2120 Baht
General note:	Previous ed. : London : Academic, 1992.
Languages :	English (eng)
Descriptors:	[LCSH]Marketing research
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=878

Understanding and designing market research [printed text] / Webb, John R. (John Richard) (1949-), Author  . -  2nd ed. . - London : Thomson Learning, 2002 . - xiii, 235 p. : pbk. ; 25 cm.
ISBN : 1861525761 : 2120 Baht
Previous ed. : London : Academic, 1992.
Languages : English (eng)

Descriptors:	[LCSH]Marketing research
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=878