Title :	Market intelligence : how and why organizations use market research
Material Type:	printed text
Authors:	Callingham, Martin, Author
Publisher:	Kogan Page
Publication Date:	2004
Series:	Market research in practice series
Pagination:	viii, 223 p.
Layout:	pbk.
Size:	24 cm.
ISBN (or other code):	9780749442019
Price:	1075 Baht
Languages :	English (eng)
Descriptors:	[LCSH]Marketing research
Curricular :	BBA/MBA/MSM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=8062

Market intelligence : how and why organizations use market research [printed text] / Callingham, Martin, Author . - , 2004 . - viii, 223 p. : pbk. ; 24 cm.. - (Market research in practice series) .
ISBN : 9780749442019 : 1075 Baht
Languages : English (eng)

Descriptors:	[LCSH]Marketing research
Curricular :	BBA/MBA/MSM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=8062