Available item(s) by this author

The customer loyalty solution / Hughes, Arthur Middleton / New York : McGraw-Hill - 2003

Public ISBD No review available on this record. Title : The customer loyalty solution : what works (and what doesn't) in customer loyalty programs Material Type: printed text Authors: Hughes, Arthur Middleton, Author Publisher: New York : McGraw-Hill Publication Date: 2003 Pagination: xix, 364 p. Layout: ill., cloth Size: 24 cm. ISBN (or other code): 0071363661 Price: 1195 Baht General note: Includes index. Languages : English (eng) Descriptors: [LCSH]Customer loyalty programs [LCSH]Database marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6002 The customer loyalty solution : what works (and what doesn't) in customer loyalty programs [printed text] / Hughes, Arthur Middleton, Author . - New York : McGraw-Hill, 2003 . - xix, 364 p. : ill., cloth ; 24 cm. ISBN : 0071363661 : 1195 Baht Includes index. Languages : English (eng) Descriptors: [LCSH]Customer loyalty programs [LCSH]Database marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6002

Hold

Place a hold on this item

Copies

Barcode	Call number	Media type	Location	Section	Status
32002000094613	HF5415.126 H842 2003	Book	Main Library	General Shelf	Available

Strategic database marketing / Hughes, Arthur Middleton / New York : McGraw-Hill - 2000

Public ISBD No review available on this record. Title : Strategic database marketing : the masterplan for starting and managing a profitable, customer-based marketing program Material Type: printed text Authors: Hughes, Arthur Middleton, Author Edition statement: 2nd ed. Publisher: New York : McGraw-Hill Publication Date: 2000 Pagination: viii, 439 p. Layout: ill., hbk. Size: 24 cm. ISBN (or other code): 0071351825 Price: 1339 Baht General note: Includes index. With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej Languages : English (eng) Descriptors: [LCSH]Database marketing -- Planning Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17214 Strategic database marketing : the masterplan for starting and managing a profitable, customer-based marketing program [printed text] / Hughes, Arthur Middleton, Author  . -  2nd ed. . - New York : McGraw-Hill, 2000 . - viii, 439 p. : ill., hbk. ; 24 cm. ISBN : 0071351825 : 1339 Baht Includes index. With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej Languages : English (eng) Descriptors: [LCSH]Database marketing -- Planning Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17214

Hold

Place a hold on this item

Copies

Barcode	Call number	Media type	Location	Section	Status
32002000290385	HF5415.126 H843 2000	Book	Graduate Library	General Shelf	Available