Title :	Strategic management of technology and innovation
Material Type:	printed text
Authors:	Burgelman, Robert A., Author ; Maidique, Modesto A., Associated Name ; Wheelwright, Steven C. (1943-), Associated Name
Edition statement:	3rd ed.
Publisher:	Boston : McGraw-Hill/Irwin
Publication Date:	2001
Pagination:	xiii, 990 p.
Layout:	ill., hbk.
Size:	26 cm.
ISBN (or other code):	0072312831
Price:	1320 Baht
Languages :	English (eng)
Descriptors:	[LCSH]High technology industries -- Management [LCSH]New products -- Management [LCSH]Technological innovations -- Management
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=788

Strategic management of technology and innovation [printed text] / Burgelman, Robert A., Author ; Maidique, Modesto A., Associated Name ; Wheelwright, Steven C. (1943-), Associated Name  . -  3rd ed. . - Boston : McGraw-Hill/Irwin, 2001 . - xiii, 990 p. : ill., hbk. ; 26 cm.
ISBN : 0072312831 : 1320 Baht
Languages : English (eng)

Descriptors:	[LCSH]High technology industries -- Management [LCSH]New products -- Management [LCSH]Technological innovations -- Management
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=788