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Contemporary services marketing management / Gabbott, Mark / London : The Dryden Press - 1997

Public ISBD No review available on this record. Title : Contemporary services marketing management Material Type: printed text Authors: Gabbott, Mark, Author ; Hogg, Gillian, Associated Name Publisher: London : The Dryden Press Publication Date: 1997 Pagination: xiv, 537 p. Layout: ill., pbk. Size: 25 cm. ISBN (or other code): 0030990351 Price: 2475 Baht Languages : English (eng) Descriptors: [LCSH]Professions -- Great Britain -- Marketing [LCSH]Services industries -- Marketing -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1024 Contemporary services marketing management [printed text] / Gabbott, Mark, Author ; Hogg, Gillian, Associated Name . - London : The Dryden Press, 1997 . - xiv, 537 p. : ill., pbk. ; 25 cm. ISBN : 0030990351 : 2475 Baht Languages : English (eng) Descriptors: [LCSH]Professions -- Great Britain -- Marketing [LCSH]Services industries -- Marketing -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1024

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Barcode	Call number	Media type	Location	Section	Status
32002000014397	HD9982.5 C66 1997 c.1	Book	Main Library	Library Counter	Available