Principles and practice of marketing / Jobber, David / London : McGraw-Hill Pub. - 2001

Public ISBD No review available on this record. Title : Principles and practice of marketing Material Type: printed text Authors: Jobber, David, Author Edition statement: 3rd ed. Publisher: London : McGraw-Hill Pub. Publication Date: 2001 Pagination: xxiv, 823 p. Layout: ill., pbk. Size: 27 cm. Accompanying material: 1 CD- ROM (4 3/4 in.). ISBN (or other code): 0077096134 Price: 2560 Baht General note: Includes index. Languages : English (eng) Descriptors: [LCSH]Marketing [LCSH]Marketing -- Europe -- Case studies Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1092 Principles and practice of marketing [printed text] / Jobber, David, Author  . -  3rd ed. . - London : McGraw-Hill Pub., 2001 . - xxiv, 823 p. : ill., pbk. ; 27 cm. + 1 CD- ROM (4 3/4 in.). ISBN : 0077096134 : 2560 Baht Includes index. Languages : English (eng) Descriptors: [LCSH]Marketing [LCSH]Marketing -- Europe -- Case studies Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1092

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Barcode	Call number	Media type	Location	Section	Status
32002000017838	HF5438.25 J63 2001 c.1	Book	Graduate Library	General Shelf	Available
32002000110567	HF5438.25 J63 2001 c.1	CD Accompany	Graduate Library	Library Counter	Available
32002000017846	HF5438.25 J63 2001 c.2	Book	Main Library	General Shelf	Available
32002000134153	HF5438.25 J63 2001 c.2	CD Accompany	Main Library	Library Counter	Available