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Author Del I. Hawkins,
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Title : Consumer behavior : building marketing strategy Material Type: printed text Authors: Hawkins, Del I., Author ; Best, Roger J., Associated Name ; Coney, Kenneth A., Associated Name Edition statement: 8th ed., Intn. ed. Publisher: McGraw-Hill Publication Date: 2001 Series: The Irwin/McGraw-Hill series in marketing Pagination: xxv, 775 p. Layout: ill. (some col.), hbk. : international ed. Size: 26 cm. Accompanying material: 1 computer disk (3 1/2 in.) ISBN (or other code): 9780256218954 Price: 1265 Baht Languages : English (eng) Descriptors: [LCSH]Consumer behavior -- United States
[LCSH]Consumer behavior -- United States -- Case studies
[LCSH]Market surveys -- United StatesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1342 Consumer behavior : building marketing strategy [printed text] / Hawkins, Del I., Author ; Best, Roger J., Associated Name ; Coney, Kenneth A., Associated Name . - 8th ed., Intn. ed. . - , 2001 . - xxv, 775 p. : ill. (some col.), hbk. : international ed. ; 26 cm. + 1 computer disk (3 1/2 in.). - (The Irwin/McGraw-Hill series in marketing) .
ISBN : 9780256218954 : 1265 Baht
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior -- United States
[LCSH]Consumer behavior -- United States -- Case studies
[LCSH]Market surveys -- United StatesCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1342 Hold
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Barcode Call number Media type Location Section Status 32002000037471 HF5415.33 .U6 H38 2001 c.1 Book Graduate Library General Shelf Available 32002000021871 HF5415.33 .U6 H38 2001 c.2 Book Graduate Library General Shelf Available 32002000108512 HF5415.33 .U6 H38 2001 c.1 CD Accompany Graduate Library Library Counter Available 32002000108520 HF5415.33 .U6 H38 2001 c.2 CD Accompany Graduate Library Library Counter Available 32002000021889 HF5415.33 .U6 H38 2001 c.3 Book Main Library General Shelf Available 32002000135044 HF5415.33 .U6 H38 2001 c.3 CD Accompany Main Library Library Counter Available Consumer behavior / Hawkins, Del I. / McGraw-Hill - c2013
Title : Consumer behavior : building marketing strategy Material Type: printed text Authors: Hawkins, Del I., Author ; Mothersbaugh, David L., Author Edition statement: 12th ed. Publisher: McGraw-Hill Publication Date: c2013 Pagination: xxvii, 772 p. Layout: ill. Size: 26 cm. Accompanying material: 1 CD-ROM (4 3/4 in.). ISBN (or other code): 978-981-460-753-7 Price: 900.00 General note: This International student edition is for use outside the U.S Languages : English (eng) Descriptors: [LCSH]Consumer behavior
[LCSH]Consumer behavior -- United States
[LCSH]Market surveys
[LCSH]Market surveys -- United StatesClass number: HF5415.33 .U6 .H38 2014 Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=24480 Consumer behavior : building marketing strategy [printed text] / Hawkins, Del I., Author ; Mothersbaugh, David L., Author . - 12th ed. . - Beijing, Republic of China : McGraw-Hill, c2013 . - xxvii, 772 p. : ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.).
ISBN : 978-981-460-753-7 : 900.00
This International student edition is for use outside the U.S
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior
[LCSH]Consumer behavior -- United States
[LCSH]Market surveys
[LCSH]Market surveys -- United StatesClass number: HF5415.33 .U6 .H38 2014 Curricular : BBA/MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=24480 Hold
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Barcode Call number Media type Location Section Status 32002000479459 HF5415.33 .U6 .H38 2014 Book Main Library General Shelf Available Consumer behaviour / Neal, Cathy M. / McGraw-Hill - 2002
Title : Consumer behaviour : implications for marketing strategy Material Type: printed text Authors: Neal, Cathy M., Author ; Hawkins, Del I., Associated Name Edition statement: 3rd ed. Publisher: McGraw-Hill Publication Date: 2002 Series: McGraw-Hill/Irwin series in marketing Pagination: xxv, 545 p., [24] p. of plates Layout: ill. (some col.), pbk. Size: 25 cm. ISBN (or other code): 0074709763 Price: 2990 Baht Languages : English (eng) Descriptors: [LCSH]Consumer behavior
[LCSH]MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2487 Consumer behaviour : implications for marketing strategy [printed text] / Neal, Cathy M., Author ; Hawkins, Del I., Associated Name . - 3rd ed. . - , 2002 . - xxv, 545 p., [24] p. of plates : ill. (some col.), pbk. ; 25 cm.. - (McGraw-Hill/Irwin series in marketing) .
ISBN : 0074709763 : 2990 Baht
Languages : English (eng)
Descriptors: [LCSH]Consumer behavior
[LCSH]MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2487 Hold
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Barcode Call number Media type Location Section Status 32002000043461 HF5415.3 N34 2002 c.1 Book Graduate Library General Shelf Available 32002000110948 HF5415.3 N34 2002 c.1 CD Accompany Graduate Library Library Counter Available 32002000043479 HF5415.3 N34 2002 c.2 Book Main Library General Shelf Available 32002000134898 HF5415.3 N34 2002 c.2 CD Accompany Main Library Library Counter Available