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Branding @ the digital age / Gerstman, Richard / New York : Palgrave - 2001

Public ISBD No review available on this record. Title : Branding @ the digital age Material Type: printed text Authors: Gerstman, Richard, Author ; Meyers, Herbert M., Associated Name Publisher: New York : Palgrave Publication Date: 2001 Pagination: xii, 178 p. ports. Layout: hbk. Size: 25 cm. ISBN (or other code): 033394769X Price: 2985 Baht General note: "12 visions"--Spine.,Includes index. Languages : English (eng) Descriptors: [LCSH]Brand name products [LCSH]Internet marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3459 Branding @ the digital age [printed text] / Gerstman, Richard, Author ; Meyers, Herbert M., Associated Name . - New York : Palgrave, 2001 . - xii, 178 p. ports. : hbk. ; 25 cm. ISBN : 033394769X : 2985 Baht "12 visions"--Spine.,Includes index. Languages : English (eng) Descriptors: [LCSH]Brand name products [LCSH]Internet marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3459

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Barcode	Call number	Media type	Location	Section	Status
32002000047298	HF5415.1265 B72 2001 c.1	Book	Graduate Library	General Shelf	Available
32002000047306	HF5415.1265 B72 2001 c.2	Book	Main Library	General Shelf	Available