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Author Lois K. Geller, (1944-)
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Title : Response : the complete guide to profitable direct marketing Material Type: printed text Authors: Geller, Lois K. (1944-), Author Edition statement: Rev. and expanded ed. Publisher: Oxford University Press Publication Date: 2002 Pagination: xxi, 360 p. Layout: ill., cloth Size: 25 cm. ISBN (or other code): 0195158695 Price: 1500 Baht General note: Includes index. Languages : English (eng) Descriptors: [LCSH]Direct marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3655 Response : the complete guide to profitable direct marketing [printed text] / Geller, Lois K. (1944-), Author . - Rev. and expanded ed. . - New York, NY : Oxford University Press, 2002 . - xxi, 360 p. : ill., cloth ; 25 cm.
ISBN : 0195158695 : 1500 Baht
Includes index.
Languages : English (eng)
Descriptors: [LCSH]Direct marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3655 Hold
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Barcode Call number Media type Location Section Status 32002000057834 HF5415.126 G45 2002 Book Main Library General Shelf Available