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Brand new brand thinking / Baskin, Merry / Kogan Page - 2002

Public ISBD No review available on this record. Title : Brand new brand thinking : brought to life by 11 experts who do Material Type: printed text Authors: Baskin, Merry, Author ; Earls, Mark, Associated Name Publisher: Kogan Page Publication Date: 2002 Pagination: x, 212 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 0749436786 Price: 1305 Baht Languages : English (eng) Descriptors: [LCSH]Advertising -- Brand name products [LCSH]Brand name products Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=4200 Brand new brand thinking : brought to life by 11 experts who do [printed text] / Baskin, Merry, Author ; Earls, Mark, Associated Name . - London ; Sterling, VA : Kogan Page, 2002 . - x, 212 p. : ill., pbk. ; 24 cm. ISBN : 0749436786 : 1305 Baht Languages : English (eng) Descriptors: [LCSH]Advertising -- Brand name products [LCSH]Brand name products Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=4200

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Barcode	Call number	Media type	Location	Section	Status
32002000057966	HF5415.15 B666 2002	Book	Main Library	General Shelf	Available