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The longer long tail / Anderson, Chris / London : Random House Business - 2009

Public ISBD No review available on this record. Title : The longer long tail : how endless choice is creating unlimited demand Material Type: printed text Authors: Anderson, Chris, Author Publisher: London : Random House Business Publication Date: 2009 Pagination: xii, 297 p. Layout: pbk. Size: 20 cm. ISBN (or other code): 9781847940360 Price: 427 Baht Languages : English (eng) Descriptors: [LCSH]Electronic commerce [LCSH]Market segmentation [LCSH]Marketing -- Technological innovations Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16779 The longer long tail : how endless choice is creating unlimited demand [printed text] / Anderson, Chris, Author . - London : Random House Business, 2009 . - xii, 297 p. : pbk. ; 20 cm. ISBN : 9781847940360 : 427 Baht Languages : English (eng) Descriptors: [LCSH]Electronic commerce [LCSH]Market segmentation [LCSH]Marketing -- Technological innovations Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16779

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Barcode	Call number	Media type	Location	Section	Status
32002000287514	HF5415.5 A545 2009	Main Textbook	Main Library	General Shelf	Available