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Effective promotional planning for e-Business / Ace, Cathy / Butterworth-Heinemann - 2002
Title : Effective promotional planning for e-Business Material Type: printed text Authors: Ace, Cathy, Author ; Chartered Institute of Marketing, Associated Name Publisher: Butterworth-Heinemann Publication Date: 2002 Pagination: 290 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 0750652683 Price: 1120 Baht General note: Published in association with the Chartered Institute of Marketing.,Includes index. Languages : English (eng) Descriptors: [LCSH]Electronic commerce -- Marketing
[LCSH]MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3550 Effective promotional planning for e-Business [printed text] / Ace, Cathy, Author ; Chartered Institute of Marketing, Associated Name . - Oxford : Butterworth-Heinemann, 2002 . - 290 p. : ill., pbk. ; 24 cm.
ISBN : 0750652683 : 1120 Baht
Published in association with the Chartered Institute of Marketing.,Includes index.
Languages : English (eng)
Descriptors: [LCSH]Electronic commerce -- Marketing
[LCSH]MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3550 Hold
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Barcode Call number Media type Location Section Status 32002000054500 HF5415.126 A34 2002 Book Graduate Library General Shelf Available Viral loop / Penenberg, Adam L. / New York : Hyperion - 2009
Title : Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves Material Type: printed text Authors: Penenberg, Adam L., Author Edition statement: 1st ed. Publisher: New York : Hyperion Publication Date: 2009 Pagination: ix, 274 p. Layout: ill., hbk. Size: 25 cm. ISBN (or other code): 9781401323493 Price: 731 Baht Languages : English (eng) Descriptors: [LCSH]Business -- Computer network resources
[LCSH]Electronic commerce -- Marketing
[LCSH]Online social networks -- Economic aspects
[LCSH]Viral marketingCurricular : BBA/MBA/MSM/MSMT/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16757 Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves [printed text] / Penenberg, Adam L., Author . - 1st ed. . - New York : Hyperion, 2009 . - ix, 274 p. : ill., hbk. ; 25 cm.
ISBN : 9781401323493 : 731 Baht
Languages : English (eng)
Descriptors: [LCSH]Business -- Computer network resources
[LCSH]Electronic commerce -- Marketing
[LCSH]Online social networks -- Economic aspects
[LCSH]Viral marketingCurricular : BBA/MBA/MSM/MSMT/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16757 Hold
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Copies
Barcode Call number Media type Location Section Status 32002000286953 HF5415.1265 P398 2009 Main Textbook Main Library General Shelf Available