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Marketing concepts for libraries and information services / De Saez, Eileen Elliott / London : Facet Publishing - 2002
Title : Marketing concepts for libraries and information services Material Type: printed text Authors: De Saez, Eileen Elliott, Author Edition statement: 2nd ed. Publisher: London : Facet Publishing Publication Date: 2002 Pagination: xvi, 224 p. Layout: pbk. Size: 24 cm. ISBN (or other code): 1856044262 Price: 2250 Baht General note: Previous ed. : London : Library Association Publishing, 1993. Languages : English (eng) Descriptors: [LCSH]Information services -- Marketing
[LCSH]Libraries -- MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3204 Marketing concepts for libraries and information services [printed text] / De Saez, Eileen Elliott, Author . - 2nd ed. . - London : Facet Publishing, 2002 . - xvi, 224 p. : pbk. ; 24 cm.
ISBN : 1856044262 : 2250 Baht
Previous ed. : London : Library Association Publishing, 1993.
Languages : English (eng)
Descriptors: [LCSH]Information services -- Marketing
[LCSH]Libraries -- MarketingCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3204 Hold
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Barcode Call number Media type Location Section Status 32002000063147 Z674.4 E44 2002 Book Main Library General Shelf Available