Title :	Introduction to e-commerce
Material Type:	printed text
Authors:	Rayport, Jeffrey F., Author ; Jaworski, Bernard J., Author
Edition statement:	2nd ed.
Publisher:	McGraw-Hill
Publication Date:	c2004
Pagination:	xxvii, 516 p.
Layout:	ill.
Size:	27 cm
ISBN (or other code):	9780072553472
Price:	Gift.
Languages :	English (eng)
Descriptors:	[LCSH]Electronic commerce
Class number:	HF5548.32 .R393 2004
Contents note:	Overview of the book.-- The basic technology of the internet and the web.-- Strategy formulation for online firms.-- Technology infrastructure.-- Capital infrastructure.-- Media infrastructure.-- Public policy infrastructure.--
Curricular :	BBA/BSMT/GE/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=24669

Introduction to e-commerce [printed text] / Rayport, Jeffrey F., Author ; Jaworski, Bernard J., Author  . -  2nd ed. . - Beijing, Republic of China : McGraw-Hill, c2004 . - xxvii, 516 p. : ill. ; 27 cm.
ISSN : 9780072553472 : Gift.
Languages : English (eng)

Descriptors:	[LCSH]Electronic commerce
Class number:	HF5548.32 .R393 2004
Contents note:	Overview of the book.-- The basic technology of the internet and the web.-- Strategy formulation for online firms.-- Technology infrastructure.-- Capital infrastructure.-- Media infrastructure.-- Public policy infrastructure.--
Curricular :	BBA/BSMT/GE/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=24669