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Wikibrands / Moffitt Sean / New York : McGraw-Hill - 2011
Title : Wikibrands : reinventing your company in a customer-driven marketplace / Material Type: printed text Authors: Moffitt Sean ; Dover Mike Publisher: New York : McGraw-Hill Publication Date: 2011 Pagination: xv, 318 p. Layout: ill ISBN (or other code): 978-0-07-174927-5 Descriptors: [LCSH]Branding (Marketing)
[LCSH]Internet marketing
[LCSH]Product management
[LCSH]Wikis (Computer science)Class number: HD69.B7 Abstract: Curricular : BBA/BSCS/BSMT/GE/MSIT/MSMT Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=19735 Wikibrands : reinventing your company in a customer-driven marketplace / [printed text] / Moffitt Sean ; Dover Mike . - New York : McGraw-Hill, 2011 . - xv, 318 p. : ill.
ISBN : 978-0-07-174927-5
Descriptors: [LCSH]Branding (Marketing)
[LCSH]Internet marketing
[LCSH]Product management
[LCSH]Wikis (Computer science)Class number: HD69.B7 Abstract: Curricular : BBA/BSCS/BSMT/GE/MSIT/MSMT Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=19735 Hold
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Barcode Call number Media type Location Section Status 32002000348191 HD69 M644 2011 Book Main Library General Shelf Available