Marketing analysis & decision making / Clarke, Darral G. / Scientific Press - 1993

Public ISBD No review available on this record. Title : Marketing analysis & decision making : text and cases with spreadsheets Material Type: printed text Authors: Clarke, Darral G., Author Edition statement: 2nd ed. Publisher: Scientific Press Publication Date: 1993 Pagination: xvi, 391 p. Layout: ill., with 5 1/4" disk Size: 25 cm. Accompanying material: 1 computer disk (5 1/4") ISBN (or other code): 0894262297 Price: 500 Baht General note: With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej Languages : English (eng) Descriptors: [LCSH]Marketing -- Decision making -- Data processing [LCSH]Marketing -- Management -- Data processing [LCSH]Marketing research -- Data processing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17212 Marketing analysis & decision making : text and cases with spreadsheets [printed text] / Clarke, Darral G., Author  . -  2nd ed. . - San Francisco, CA : Scientific Press, 1993 . - xvi, 391 p. : ill., with 5 1/4" disk ; 25 cm. + 1 computer disk (5 1/4"). ISBN : 0894262297 : 500 Baht With compliments of Assoc.Prof.Dr.Chuvej Chansa-ngavej Languages : English (eng) Descriptors: [LCSH]Marketing -- Decision making -- Data processing [LCSH]Marketing -- Management -- Data processing [LCSH]Marketing research -- Data processing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17212

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Barcode	Call number	Media type	Location	Section	Status
32002000275931	HF5415.2 C597 1993	Book	Graduate Library	General Shelf	Available