Analysis for marketing planning / Lehmann, Donald R. / McGraw-Hill Irwin - 2002

Public ISBD No review available on this record. Title : Analysis for marketing planning Material Type: printed text Authors: Lehmann, Donald R., Author ; Winer, Russell S., Associated Name Edition statement: 5th ed. Publisher: McGraw-Hill Irwin Publication Date: 2002 Series: McGraw-Hill/Irwin series in marketing Pagination: xiii, 256 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 0070275475 Price: 812 Baht Languages : English (eng) Descriptors: [LCSH]Marketing -- United States -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=516 Analysis for marketing planning [printed text] / Lehmann, Donald R., Author ; Winer, Russell S., Associated Name  . -  5th ed. . - , 2002 . - xiii, 256 p. : ill., pbk. ; 23 cm.. - (McGraw-Hill/Irwin series in marketing) . ISBN : 0070275475 : 812 Baht Languages : English (eng) Descriptors: [LCSH]Marketing -- United States -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=516

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Barcode	Call number	Media type	Location	Section	Status
32002000002350	HF5415.13 L395 2002 c.1	Book	Graduate Library	General Shelf	Available
32002000002368	HF5415.13 L395 2002 c.2	Book	Main Library	General Shelf	Available

Analysis for marketing planning / Lehmann, Donald R. / Boston : McGraw-Hill/Irvin - 2005

Public ISBD No review available on this record. Title : Analysis for marketing planning Material Type: printed text Authors: Lehmann, Donald R., Author ; Winer, Russell S., Associated Name Edition statement: 6th ed. Publisher: Boston : McGraw-Hill/Irvin Publication Date: 2005 Series: McGraw-Hill/Irwin series in marketing Pagination: xii, 256 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 007123831X Price: 300 Baht General note: Includes index. Languages : English (eng) Descriptors: [LCSH]Marketing -- United States -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=15125 Analysis for marketing planning [printed text] / Lehmann, Donald R., Author ; Winer, Russell S., Associated Name  . -  6th ed. . - , 2005 . - xii, 256 p. : ill., pbk. ; 23 cm.. - (McGraw-Hill/Irwin series in marketing) . ISBN : 007123831X : 300 Baht Includes index. Languages : English (eng) Descriptors: [LCSH]Marketing -- United States -- Management Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=15125

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Barcode	Call number	Media type	Location	Section	Status
32002000126886	HF5415.13 L395 2005	Book	Main Library	General Shelf	Available