Cases in e-commerce / Rayport, Jeffrey F. / Boston : Irwin/McGraw-Hill - 2002

Public ISBD No review available on this record. Title : Cases in e-commerce Material Type: printed text Authors: Rayport, Jeffrey F., Author ; Jaworski, Bernard J., Associated Name ; Rayport, Jeffrey F., Associated Name Publisher: Boston : Irwin/McGraw-Hill Publication Date: 2002 Pagination: xix, 631 p. Layout: ill. Size: 26 cm. ISBN (or other code): 0072500956 Price: 812 Baht Languages : English (eng) Descriptors: [LCSH]Electronic commerce -- Case studies [LCSH]Internet advertising -- Case studies [LCSH]Internet marketing -- Case studies Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6 Cases in e-commerce [printed text] / Rayport, Jeffrey F., Author ; Jaworski, Bernard J., Associated Name ; Rayport, Jeffrey F., Associated Name . - Boston : Irwin/McGraw-Hill, 2002 . - xix, 631 p. : ill. ; 26 cm. ISBN : 0072500956 : 812 Baht Languages : English (eng) Descriptors: [LCSH]Electronic commerce -- Case studies [LCSH]Internet advertising -- Case studies [LCSH]Internet marketing -- Case studies Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6

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Barcode	Call number	Media type	Location	Section	Status
32002000027712	HF5548.32 R387 2002 c.1	Book	Graduate Library	General Shelf	Available
32002000002509	HF5548.32 R387 2002 c.2	Book	Main Library	General Shelf	Available