Title :	Corporate social responsibility : doing the most good for your company and your cause
Material Type:	printed text
Authors:	Kotler, Philip ; Lee, Nancy (1932-)
Publisher:	Hoboken, N.J. : Wiley
Publication Date:	c2005
Pagination:	x, 307 p.
Layout:	ill.
Size:	24 cm
ISBN (or other code):	0471476110
Languages :	English (eng)
Keywords:	Social responsibility of business Social marketing Corporations Charitable contributions Corporate image
Contents note:	The case for doing at least some good --
Link for e-copy:	http://www.amazon.com/gp/reader/0471476110
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18902

Corporate social responsibility : doing the most good for your company and your cause [printed text] / Kotler, Philip ; Lee, Nancy (1932-) . - Hoboken, N.J. : Wiley, c2005 . - x, 307 p. : ill. ; 24 cm.
ISBN : 0471476110
Languages : English (eng)

Keywords:	Social responsibility of business Social marketing Corporations Charitable contributions Corporate image
Contents note:	The case for doing at least some good --
Link for e-copy:	http://www.amazon.com/gp/reader/0471476110
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18902