Collection Title:	SIU Thesis
Title :	Restoring tourism destination in crisis : Tourism Authority of Thailand (TAT)'s strategic crisis management strategies and destination marketing approaches in responding to political crises 2008-2009
Material Type:	printed text
Authors:	Myat Su Yin ; Somchai Ratanakomut ; Shinawatra University School of Management ; Chanchai Bunchapattanasakda ; Walsh, John Christopher ; Lily Lavanchawee Sujarittanonta
Publisher:	Bangkok : Shinawatra University
Publication Date:	2010
Pagination:	vi, 111 p.
Layout:	charts, tables
Size:	30 cm
Languages :	English (eng)
Keywords:	Crisis communication Taxonomy of strategies Strategy typology Destination restoration Deliberate and emergent strategies Communication in management Communication in organizations Crisis management Tourism Management Tourism Management Thailand Tourism Thailand
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18759

SIU Thesis. Restoring tourism destination in crisis : Tourism Authority of Thailand (TAT)'s strategic crisis management strategies and destination marketing approaches in responding to political crises 2008-2009 [printed text] / Myat Su Yin ; Somchai Ratanakomut ; Shinawatra University School of Management ; Chanchai Bunchapattanasakda ; Walsh, John Christopher ; Lily Lavanchawee Sujarittanonta . - Bangkok : Shinawatra University, 2010 . - vi, 111 p. : charts, tables ; 30 cm.
Languages : English (eng)

Keywords:	Crisis communication Taxonomy of strategies Strategy typology Destination restoration Deliberate and emergent strategies Communication in management Communication in organizations Crisis management Tourism Management Tourism Management Thailand Tourism Thailand
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18759