Title :	How to brand nations, cities and destinations : a planning book for place branding
Material Type:	printed text
Authors:	Moilanen, Teemu ; Rainisto, Seppo K
Publisher:	Basingstoke [England] : Palgrave Macmillan
Publication Date:	2009
Pagination:	ix, 202 p.
Layout:	ill.
Size:	25 cm
ISBN (or other code):	9780230220928
Languages :	English (eng)
Keywords:	Place marketing City promotion
Link for e-copy:	http://www.amazon.com/gp/reader/0230220924
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18744

How to brand nations, cities and destinations : a planning book for place branding [printed text] / Moilanen, Teemu ; Rainisto, Seppo K . - Basingstoke [England] : Palgrave Macmillan, 2009 . - ix, 202 p. : ill. ; 25 cm.
ISBN : 9780230220928
Languages : English (eng)

Keywords:	Place marketing City promotion
Link for e-copy:	http://www.amazon.com/gp/reader/0230220924
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=18744