Title :	Asian branding : a great way to fly
Material Type:	printed text
Authors:	Batey, Ian, Author
Publisher:	Prentice-Hall
Publication Date:	2002
Pagination:	x, 412 p.
Layout:	ill., pbk.
Size:	23 cm.
ISBN (or other code):	0130664669
Price:	1522 Baht
General note:	Includes index.
Languages :	English (eng)
Descriptors:	[LCSH]Asia Advertising [LCSH]Marketing -- Asia
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1840

Asian branding : a great way to fly [printed text] / Batey, Ian, Author . - Singapore : Prentice-Hall, 2002 . - x, 412 p. : ill., pbk. ; 23 cm.
ISBN : 0130664669 : 1522 Baht
Includes index.
Languages : English (eng)

Descriptors:	[LCSH]Asia Advertising [LCSH]Marketing -- Asia
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1840