Title :	The international dictionary of marketing : over 2000 professional terms & techniques
Material Type:	printed text
Authors:	Yadin, Daniel L., Author
Publisher:	Kogan Page
Publication Date:	2002
Pagination:	v, 441 p.
Layout:	hbk.
Size:	24 cm.
ISBN (or other code):	0749435321
Price:	2018 Baht
Languages :	English (eng)
Descriptors:	[LCSH]Marketing -- Dictionaries
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=184

The international dictionary of marketing : over 2000 professional terms & techniques [printed text] / Yadin, Daniel L., Author . - London, Milford, CT : Kogan Page, 2002 . - v, 441 p. : hbk. ; 24 cm.
ISBN : 0749435321 : 2018 Baht
Languages : English (eng)

Descriptors:	[LCSH]Marketing -- Dictionaries
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=184