| Title : | Service management : operations, strategy, and information technology | | Material Type: | printed text | | Authors: | Fitzsimmons, James A., Author ; Fitzsimmons, Mona J., Associated Name | | Edition statement: | 7th ed., Intn. ed. | | Publisher: | New York : McGraw-Hill | | Publication Date: | 2011 | | Pagination: | xviii, 541 p. | | Layout: | ill., map, pbk. | | Size: | 28 cm. | | ISBN (or other code): | 9780071289276 | | Price: | 714 Baht | | Languages : | English (eng) | | Descriptors: | [LCSH]Service industries -- Management
| | Curricular : | BBA/MBA/MSM/PhDM | | Record link: | http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=17913 |
Service management : operations, strategy, and information technology [printed text] / Fitzsimmons, James A., Author ; Fitzsimmons, Mona J., Associated Name . - 7th ed., Intn. ed. . - New York : McGraw-Hill, 2011 . - xviii, 541 p. : ill., map, pbk. ; 28 cm. ISBN : 9780071289276 : 714 Baht Languages : English ( eng) |  |