Title :	Communicating globally : an integrated marketing approach
Material Type:	printed text
Authors:	Schultz, Don E., Author ; Kitchen, Philip J., Associated Name
Publisher:	NTC Business Books
Publication Date:	2000
Pagination:	280 p.
Layout:	ill., hbk.
Size:	24 cm.
ISBN (or other code):	0844225223
Languages :	English (eng)
Descriptors:	[LCSH]Communication, International [LCSH]Export marketing [LCSH]Export marketing -- Case studies [LCSH]Export marketing -- Management
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1678

Communicating globally : an integrated marketing approach [printed text] / Schultz, Don E., Author ; Kitchen, Philip J., Associated Name . - Lincolnwood, Chicago, Ill. : NTC Business Books, 2000 . - 280 p. : ill., hbk. ; 24 cm.
ISBN : 0844225223
Languages : English (eng)

Descriptors:	[LCSH]Communication, International [LCSH]Export marketing [LCSH]Export marketing -- Case studies [LCSH]Export marketing -- Management
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1678