Collection Title:	SIU Thesis
Title :	The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok
Material Type:	printed text
Authors:	Panatda Meesangnin, Author ; Chanchai Bunchapattanasakda, Associated Name ; Nattharika Rittippant, Associated Name
Publisher:	Bangkok : Shinawatra University
Publication Date:	2008
Pagination:	ix, 81 p. charts, tables
Size:	30 cm.
Price:	500 Baht
General note:	photocopies. Consumer awareness
Languages :	English (eng)
Descriptors:	[LCSH]Consumer behavior [LCSH]Consumer behavior -- Thailand [LCSH]Supermarkets
Curricular :	MBA
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16421

SIU Thesis. The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok [printed text] / Panatda Meesangnin, Author ; Chanchai Bunchapattanasakda, Associated Name ; Nattharika Rittippant, Associated Name . - Bangkok : Shinawatra University, 2008 . - ix, 81 p. charts, tables ; 30 cm.
500 Baht
photocopies.
Consumer awareness
Languages : English (eng)

Descriptors:	[LCSH]Consumer behavior [LCSH]Consumer behavior -- Thailand [LCSH]Supermarkets
Curricular :	MBA
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16421