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The art of writing advertising / Higgins, Denis / McGraw-Hill - 2003

Public ISBD No review available on this record. Title : The art of writing advertising Material Type: printed text Authors: Higgins, Denis, Author ; Bernbach, William, Associated Name Publisher: McGraw-Hill Publication Date: 2003 Pagination: 125 p. Layout: ill., ports., pbk. Size: 23 cm. ISBN (or other code): 0071410937 Price: 595 Baht General note: Originally published: Lincolnwood, Ill. : Contemporary, 1965. Languages : English (eng) Descriptors: [LCSH]Advertising [LCSH]Advertising copy [LCSH]Advertising executives -- Interviews Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6008 The art of writing advertising [printed text] / Higgins, Denis, Author ; Bernbach, William, Associated Name . - New York, London : McGraw-Hill, 2003 . - 125 p. : ill., ports., pbk. ; 23 cm. ISBN : 0071410937 : 595 Baht Originally published: Lincolnwood, Ill. : Contemporary, 1965. Languages : English (eng) Descriptors: [LCSH]Advertising [LCSH]Advertising copy [LCSH]Advertising executives -- Interviews Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6008

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Barcode	Call number	Media type	Location	Section	Status
32002000094241	HF5825 H55 2003	Book	Main Library	General Shelf	Available